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Madison Reed ColorWonder Demi-Permanent
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Highlights
Summary
Flirt with your hair color with ColorWonder by Madison Reed! Get a playful pop of color, darken or enhance your existing shade, and add brilliant shine. ColorWonder demi-permanent hair color is an instant vibe shift - healthy-looking color that works in just 20 minutes and lasts up to 25 washes.*
Benefits
- Vibrant color with incredibly high pigment payoff
- Demi-permanent formula lasts up to 25 washes*
- Color washes out gradually, so no harsh regrowth line
- Easy to apply and works in just 20 minutes
- Works with your hair to boost, enhance, and add to your color
- Blends gray on hair with up to 25% gray
- Adds serious shine from every angle
- Perfect for every hair texture and type
- Free of harsh ingredients: no ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide.
- Full of hair-loving ingredients like keratin, argan oil, and ginseng root extract
- *Depending on condition of hair and specific shade used.
- Content's Packaging May Vary
Key Ingredients
- ColorWonder is free of harsh ingredients like ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide, and full of nourishing ingredients that love on your hair like keratin, argan oil, and ginseng root extract.
Item 2627050
- Step 1: Mix the color and activator
- Step 2: Apply color all over from roots to ends
- Step 3: Process for 20 minutes
- Step 4: Shampoo, condition, rinse
Be sure to read and follow the ColorWonder instructions included in your kit carefully before use.
A Few Pro Tips Before You Color: Your hair doesn't need to be squeaky-clean, but it should definitely be free of heavy styling products. (They can coat the hair and block the color from working to its maximum.) Hair color and activator should be at room temperature before mixing. Love your linens? Feel free to use a darker towel and pillowcase after the first couple of washes to keep them protected from any color transfer. If your hair is chemically straightened, relaxed, or permed, we recommend waiting two weeks to color after your last chemical treatment.
Ingredients: Aqua (Water), Glycol Cetearate, Propylene Glycol, Ethanolamine, Cocamide Mea, Cetyl Alcohol, Cocamidopropyl Betaine, Cetearyl Alcohol, Ceteareth-25, Toluene-2,5-Diamine Sulfate, Hydrolyzed Keratin, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Butylene Glycol, Ascorbic Acid, Cellulose, Ceteth-2, Disodium Edta, Glycerin, Hydroxyacetophenone, 1,2-Hexanediol, Sodium Hydrosulfite, Sodium Sulfite, Sodium Chloride, Xanthan Gum, P-Aminophenol, 4-Chlororesorcinol, 2,4-Diaminophenoxyethanol Hcl, M-Aminophenol, 4-Amino-2-Hydroxytoluene.
Demi-Permanent Activator Ingredients: Aqua (Water), Cetearyl Alcohol, Hydrogen Peroxide, Glycerin, Ceteareth-20, Oleth-4 Phosphate, Paraffinum Liquidum (Mineral Oil), Dimethicone, Etidronic Acid, Oxyquinoline Sulfate, Phosphoric Acid, Oleyl Phosphate, Disodium Edta.
Cleansing Wipe Ingredients: Water/Aqua/Eau, Isopropyl Alcohol, Glycerin, Polysorbate 20, Phenoxyethanol, Disodium Cocoyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Sodium Cocoyl Glutamate, Sodium Lauroyl Glutamate, Fragrance/Parfum, Benzyl Benzoate, Linalool, Eugenol, Hexyl Cinnamal.
Colorsolve Daily Moisture Shampoo: Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Glycol Distearate, Picea Mariana (Black Spruce) Bark Extract, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Peg-120 Methyl Glucose Dioleate, Coconut Acid, Glycerin, Polyquaternium-10, Sodium Benzoate, Citric Acid, Sodium Isethionate, Butylene Glycol, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, C12-16 Pareth-9, Trideceth-12, Sodium Chloride, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Linalool, Limonene.
Colorsolve Daily Moisture Conditioner: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Picea Mariana (Black Spruce) Bark Extract, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Amodimethicone, Stearalkonium Chloride, Cetrimonium Chloride, Butylene Glycol, Hydroxyethylcellulose, Polyquaternium-7, Isopropyl Alcohol, Stearyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Glycerin, Citric Acid, Sodium Benzoate, Sodium Hyaluronate, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Limonene, Linalool.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Works well if you have the right color/budget
I received this product in exchange for my honest review. This kit retails for around $34, which is to me prestige pricing, and the shade is 6N Brunette Bombshell. The shade is described as medium brown, which seems accurate once the color settles in; to me, the undertone is best described as neutra...
Most Helpful Critical Review
You'll be wondering a lot of things, none of them good.
Another day, another drama! This one brought to you by Ulta Beauty & Madison Reed. First of all Ulta Beauty continues to be sub-par in their stocking & shipping, The 1 item I originally ordered scheduled to arrive on 1/29, did not arrive until 2/2. Which may not seem like a big deal in the grand sc...
1024 results
Bombshell!
Reviewed at
It is fantastic! Went on quickly. Covered gray mush more than expected. Nearly full coverage. My hair has a new refreshed color and it was simple. Can't wait to see how long it will last but honestly it's worth it for a refresh if you're in a hurry. I will definitely start using this as part of my routine. I cycle through permanent, root service and now Color Wonder.
Color = ok; cost = meh; smell = nope
Reviewed at
Started with level 9 to 7.5 bleached and toned long, wavy, fine but thick, super porous (sinks to the bottom of a water glass) hair. Prior to the bleach I'd been dying it copper for 2 years. The front where the level 9 pieces are turned a dusty mauve. The rest of the hair turned out copper with a slightly pink hue. I actually mostly like it even though it turned out almost nothing like the virtual result, but it wasn't worth the super high price, and I can't get past the smell. The product stunk like an ashtray. So does my hair even after using their supplied shampoo and conditioner. I want to wash it again, but I know every wash = less color. When I do wash it, I'm going to use Keracolor's Rose Gold Clenditioner to try and keep it as vibrant as possible. My advice: if you can get past the smell, make sure you're applying to virgin light blonde hair or level 9/10 bleached hair (all over) to get to close to what's advertised. Otherwise, you'll need up with mixed results like I did.
Barely noticeable change on natural hair - 6R Cherrybomb
Hair Type Straight Hair
I haven't colored my hair or used any chemical services in over eight years, so my hair is completely natural. Based on the box chart, I'd say my starting color is between light and medium brown. I tried shade 6R Cherry Bomb and did a strand test. I mixed one teaspoon of color cream with 1.5 teaspoons of activator. It was easy to mix and apply, and the smell wasn't strong. I left it on for 30 minutes, checking at 15 minutes, but didn't notice any change in color past the 15 minute check. After rinsing (and using a small amount of shampoo to fully remove residue), I let it dry—and honestly, I could barely tell a difference. The result was far more subtle than expected and didn't match the richness shown on the box for my starting color. I'm glad I did a strand test because this just isn't the result I was hoping for. If you're looking for a very subtle, natural shift, this might work for you. But if you want a more noticeable color, vibrancy, or depth on unlightened brown hair, this likely won't deliver. On the plus side, it didn't cause any damage. I'm attaching comparison photos of the strand test vs natural hair in both indoor bathroom lighting and outdoor covered lighing.
barely noticeable on natural light brown hair
I haven't colored my hair or used any chemical services in over eight years, so my hair is completely natural. Based on the box chart, I'd say my starting color is between light and medium brown. I tried shade 6R Cherry Bomb and did a strand test. I mixed one teaspoon of color cream with 1.5 teaspoons of activator. It was easy to mix and apply, and the smell wasn't strong. I left it on for 30 minutes, checking at 15 minutes, but didn't notice any change in color past the 15 minute check. After rinsing (and using a small amount of shampoo to fully remove residue), I let it dry—and honestly, I could barely tell a difference. The result was far more subtle than expected and didn't match the richness shown on the box for my starting color. I'm glad I did a strand test because this just isn't the result I was hoping for. If you're looking for a very subtle, natural shift, this might work for you. But if you want a more noticeable color, vibrancy, or depth on unlightened brown hair, this likely won't deliver. On the plus side, it didn't cause any damage. I'm attaching comparison photos of the strand test vs natural hair in both indoor bathroom lighting and outdoor covered lighing. Hope this is helpful to those with similar hair.
Works great to help grays blend!
Helped blend my brassy highlights with my gray hairs that I'm trying to grow out. Exactly what I needed.
Questions
Q&A
Showing 5 out of 59 Questions
- Q
Will it cover grey a little
- Asked by Sandra
- Official Answer By Madison Reed - SyndicationThank you for contacting Madison Reed. ColorWonder is our vibrant demi-permanent hair color for an instant vibe shift. ColorWonder can give you a pop of color, boost or darken your existing shade, or blend away the first signs of gray. It does not lighten your hair and your results depend on your current hair color. Plus, it washes out gradually, so you can find "the one for right now” then switch it up on your terms.Was this answer helpful to you
- Q
Does it cover gray roots
- Asked by Tr
- Official Answer By Madison Reed - Syndicationyes, we do recommend selecting a shade with N so that you get the best coverage.Was this answer helpful to you
- Q
Is this good for coloring grey roots? I have colored black hair
- Asked by Yvette
- Official Answer By Madison Reed - SyndicationIf you are looking for full coverage you would be better trying the Radiant Color line as it is a permanent color and will offer more uniform coverage.Was this answer helpful to you
- Q
Can I use the steel color to tone light to medium brown hair into a cooler, ashier shade?
- Asked by Lindsay
- Official Answer By Madison Reed - SyndicationWe would recommend a Toning Glaze, Color Therapy Mask or Gloss for this.Was this answer helpful to you
- Q
If I have black hair which is turning more and more white, what color will it be if I use theColorWonder demi permanent in bold grey
- Asked by Curly ĝma
- Official Answer By Madison Reed - SyndicationHello! Our ColorWonder Silver and Bold is best for guests with fully white hair that want a silvery tint. We would not recommend this if your hair is black as it will not add tone.Was this answer helpful to you