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Madison Reed ColorWonder Demi-Permanent
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Highlights
Summary
Flirt with your hair color with ColorWonder by Madison Reed! Get a playful pop of color, darken or enhance your existing shade, and add brilliant shine. ColorWonder demi-permanent hair color is an instant vibe shift - healthy-looking color that works in just 20 minutes and lasts up to 25 washes.*
Benefits
- Vibrant color with incredibly high pigment payoff
- Demi-permanent formula lasts up to 25 washes*
- Color washes out gradually, so no harsh regrowth line
- Easy to apply and works in just 20 minutes
- Works with your hair to boost, enhance, and add to your color
- Blends gray on hair with up to 25% gray
- Adds serious shine from every angle
- Perfect for every hair texture and type
- Free of harsh ingredients: no ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide.
- Full of hair-loving ingredients like keratin, argan oil, and ginseng root extract
- *Depending on condition of hair and specific shade used.
- Content's Packaging May Vary
Key Ingredients
- ColorWonder is free of harsh ingredients like ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide, and full of nourishing ingredients that love on your hair like keratin, argan oil, and ginseng root extract.
Item 2627045
- Step 1: Mix the color and activator
- Step 2: Apply color all over from roots to ends
- Step 3: Process for 20 minutes
- Step 4: Shampoo, condition, rinse
Be sure to read and follow the ColorWonder instructions included in your kit carefully before use.
A Few Pro Tips Before You Color: Your hair doesn't need to be squeaky-clean, but it should definitely be free of heavy styling products. (They can coat the hair and block the color from working to its maximum.) Hair color and activator should be at room temperature before mixing. Love your linens? Feel free to use a darker towel and pillowcase after the first couple of washes to keep them protected from any color transfer. If your hair is chemically straightened, relaxed, or permed, we recommend waiting two weeks to color after your last chemical treatment.
Ingredients: Aqua (Water), Glycol Cetearate, Ethanolamine, Propylene Glycol, Cocamide Mea, Cetyl Alcohol, Cocamidopropyl Betaine, Cetearyl Alcohol, Ceteareth-25, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Hydrolyzed Keratin, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Butylene Glycol, Ascorbic Acid, Cellulose, Ceteth-2, Disodium Edta, Glycerin, Hydroxyacetophenone, 1,2-Hexanediol, Sodium Hydrosulfite, Sodium Sulfite, Sodium Chloride, Xanthan Gum, Toluene-2,5-Diamine Sulfate, 5-Amino-6-Chloro-O-Cresol, 1-Naphthol, 2,6-Dihydroxyethylaminotoluene, P-Aminophenol.
Demi-Permanent Activator Ingredients: Aqua (Water), Cetearyl Alcohol, Hydrogen Peroxide, Glycerin, Ceteareth-20, Oleth-4 Phosphate, Paraffinum Liquidum (Mineral Oil), Dimethicone, Etidronic Acid, Oxyquinoline Sulfate, Phosphoric Acid, Oleyl Phosphate, Disodium Edta.
Cleansing Wipe Ingredients: Water/Aqua/Eau, Isopropyl Alcohol, Glycerin, Polysorbate 20, Phenoxyethanol, Disodium Cocoyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Sodium Cocoyl Glutamate, Sodium Lauroyl Glutamate, Fragrance/Parfum, Benzyl Benzoate, Linalool, Eugenol, Hexyl Cinnamal.
Colorsolve Daily Moisture Shampoo: Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Glycol Distearate, Picea Mariana (Black Spruce) Bark Extract, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Peg-120 Methyl Glucose Dioleate, Coconut Acid, Glycerin, Polyquaternium-10, Sodium Benzoate, Citric Acid, Sodium Isethionate, Butylene Glycol, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, C12-16 Pareth-9, Trideceth-12, Sodium Chloride, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Linalool, Limonene.
Colorsolve Daily Moisture Conditioner: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Picea Mariana (Black Spruce) Bark Extract, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Amodimethicone, Stearalkonium Chloride, Cetrimonium Chloride, Butylene Glycol, Hydroxyethylcellulose, Polyquaternium-7, Isopropyl Alcohol, Stearyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Glycerin, Citric Acid, Sodium Benzoate, Sodium Hyaluronate, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Limonene, Linalool.
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Questions
Q&A
Showing 20 out of 50 Questions
- Q
I bleached my hair and tried an ion color charm silver ice toner. The toner did not work. Now my hair is a pale blond. Will silver and bold turn my hair silver?
- Asked by Patricia
- Official Answer By Madison Reed - SyndicationHello! Our Silver and Bold shade is designed to work best on hair that is naturally light or fully white. It provides a sheer silver tone that enhances and refines those lighter shades.Was this answer helpful to you
- Q
My box is missing the instructions. All over the box it says to read the inclosed instructions carefully. Can I please receive these instructions?
- Asked by T
- Official Answer By Madison Reed - SyndicationWe are so sorry to hear that was not include as it should have been. Step 1: Prep & Mix Begin with dry hair. Comb hair so it is free of any tangles. Divide and clip hair into four separate sections - two in front and two in back. This will make it easier to control the hair while applying your color. Put on the gloves provided in the kit. Puncture the ColorWonder Hair Color Cream tube with the cap and squeeze the entire tube of color into the activator bottle. Replace and tighten the bottle cap and shake it up for 45-60 seconds until fully mixed. Step 2: Apply + Process [Delete the Option that is not applicable for Guest] [OPTION A:] For first time coloring, changing the tone of your current color, or going darker. Starting in the front - apply color all over from roots to ends. Important: Make sure all of your hair is evenly saturated with color. Massage the color in completely with your hands or with a wide tooth comb. Once all of your color is applied, go back and check each section. Look for any spots that look dry and further massage in the color, or add more color if needed. Set a timer for 20 minutes, put on your processing cap, sit back, and relax. [OPTION B:] For touching up color on hair that is already color-treated. Starting in the front - apply color to the roots and saturate well so the roots are evenly covered. Set a timer for 15 minutes and put on your processing cap. When the time is up, apply the remaining color through the lengths of your hair. Important: Make sure all of your hair is evenly saturated with color. Massage the color in completely with your hands or with a wide tooth comb. Once all of your color is applied, go back and check each section. Look for any spots that look dry and further massage in the color, or add more color if needed. Set a timer for 5-10 minutes, depending on the desired amount of color change you want to see. Put your processing cap back on, sit back, and relax. Step 3: Rinse, Shampoo + Condition When your processing time is up, rinse your hair until the water runs clear. Wash your hair and lock-in your brilliant color with Madison Reed ColorSolve Shampoo + Conditioner (included in your kit). To achieve maximum color results, ColorWonder is to be applied on dry hair for 20 minutes. Using on damp hair will result in slightly less deposit of pigment since the hair is full of water and this will dilute the pigment. Please let us know if you have any other questions. Happy coloring!Was this answer helpful to you
- Q
Does the Silver Steel have blue in it so that it could turn my hair blue? I'm almost a year into growing out my gray hair, but have some lowlights as part of a gray blend. I want to diminish brassiness and brighten up the silver, but do NOT want to look purple or blue.
- Asked by JCS
- Official Answer By Madison Reed - SyndicationIt will have blue undertones. We recommend trying one of our Toning Glazes or Color Therapy Masks to help with unwanted brassy tones. Take a look at the Crema Gloss, Perla Mask and Sorrento Cool Vanilla Toning Glaze.Was this answer helpful to you
- Q
Can I use this over already color treated hair (permanent color, Madison Reed)?
- Asked by Hudson
- Official Answer By Madison Reed - SyndicationYes, this can be applied over color treated hair to help refresh or change the tone.Was this answer helpful to you
- Q
Will this dye completely wash out over time or is it a grow out situation? I'm thinking of covering gray, but I'm still about 85% brunette. I've never dyed my hair before.
- Asked by Elsa
- Official Answer By Madison Reed - SyndicationHello! This product will generally shampoo out, though the results can vary depending on your hair’s condition. On more porous or fine hair types, it may leave a visible line of demarcation as the hair grows out.Was this answer helpful to you
- Q
How often can I reapply the hair dye if I wash my hair 2-3 times a week? The last time I used the box was 3 weeks ago and I feel like it has already faded. Do I have to wait longer to prevent damage?
- Asked by Serena
- Official Answer By Madison Reed - SyndicationYou can color every three weeks. We do recommend applying to new growth for the full processing time and pulling through your ends the last 10 minutes instead of the full processing time.Was this answer helpful to you
- Q
Does this kit cancel out red/orange tones left on hair
- Asked by Adela
- Official Answer By Madison Reed - SyndicationHello! What may correct the color depends on the exact tones exposed, we recommend consulting with an in-store team member for the best possible recommendation.Was this answer helpful to you
- Q
how long does this stuff stay in
- Asked by Chelsea Burns
- Official Answer By Madison Reed - SyndicationColorWonder is our vibrant demi-permanent hair color for an instant vibe shift. ColorWonder can give you a pop of color, boost or darken your existing shade, or blend away the first signs of gray. It does not lighten your hair and your results depend on your current hair color. Plus, it washes out gradually, so you can find "the one for right now” then switch it up on your terms. Depending on your shampoo and hair care routine this can last 25-30 washes.Was this answer helpful to you
- Q
Hi! Can I use this product after getting a gloss treatment?
- Asked by V
- Official Answer By Madison Reed - SyndicationYes you can use this safely after getting a Gloss treatment.Was this answer helpful to you
- Q
What is the best way to use the product on a man?
- Asked by Catherine
- Official Answer By Madison Reed - SyndicationThis is intended for the hair on your scalp only and can be used on men or women. Please follow directions provided in the kit.Was this answer helpful to you
- Q
I purchased the gloss in shade espresso and it matches my hair perfectly! But I want to give this one a try so it'll last longer. Which shade is the closest to the gloss in espresso? I'm not sure which shade I should buy.
- Asked by Beauty bea
- Official Answer By Madison Reed - SyndicationEspresso Gloss can be matched with several shades. The Color Wonder shade will depend on the color your hair is.Was this answer helpful to you
- Q
Will this make my hair oily or greasy like a gloss or glaze? I have very fine, thin, and oily hair.
- Asked by Hiltop
- Official Answer By Madison Reed - SyndicationHello! The ColorWonder is demi-permanent, so sits on the outside of the strand. We do recommend strand testing, prior to all over coloring, to ensure you are happy with the results.Was this answer helpful to you
- Q
Can you mix only half of the product and then mix the other half the next time you need it?
- Asked by rinx
- Official Answer By Madison Reed - SyndicationWe do not suggest mixing in small portions as this may affect end-results. It’s imperative to your results that enough product is used to fully saturate your strands. If you do mix smaller portions, we strongly suggest using a kitchen scale to get accurate measurements. It is important to make sure to cap the remaining product separately and air-tight for future uses. Was this answer helpful to you
- Q
Just colored my hair three weeks ago. How long do I need to wait before using this product?
- Asked by Millster
- Official Answer By Madison Reed - SyndicationYou can use this color 10-14 days after coloring.Was this answer helpful to you
- Q
will it cover gray 'roots' on dark auburn hair?
- Asked by NotReadyForGray
- Official Answer By Madison Reed - SyndicationHello! No, ColorWonder is not designed for gray coverage. We recommend our Radiant Color if coverage is needed.Was this answer helpful to you
- Q
For male hair 5 inches long, how many treatments can I get out of one purchase? Can you confirm this last 60 days if I wash on alternate days?
- Asked by ALBERT
- Official Answer By Madison Reed - SyndicationIf you have really thick hair you may want to use two to start. However, 5 inches and a average amount of hair, one kit will work. This is designed to gradually fade over time and it will fade faster the more it is shampooed. We recommend a color protecting shampoo and conditioner as well as washing your hair in tepid water.Was this answer helpful to you
- Q
Is 1 box enough for long hair ?
- Asked by Lily
- Official Answer By Madison Reed - SyndicationIf your hair is very long or thick, you may need a second kit to ensure full coverage.Was this answer helpful to you
- Q
Would this work on blonde highlights?
- Asked by abby
- Official Answer By Madison Reed - SyndicationHello! While this will tone them, the exact result does depend on the lightness of the highlights and porosity of the hair.Was this answer helpful to you
- Q
What strength developer does this product use?
- Asked by Liyyyy
- Official Answer By Madison Reed - SyndicationHello! ColorWonder uses a 5 volume activator.Was this answer helpful to you
- Q
Can I mix a small portion for one side of my head and save the rest for another time?
- Asked by La la
- Official Answer By Madison Reed - SyndicationHello! Yes, the ratio of color to activator is 1:1.5, if you do need to mix a smaller portion.Was this answer helpful to you
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
This makes going grey a game changer!
This year I made the decision to grow out my greys. It started with putting my MR subscription on hold for 3 months. Then a few weeks ago I saw my stylist to have all of the color past my new grow out bleached. Over the past two weeks I've been getting used to it being blond but really just wanted t...
Most Helpful Critical Review
You'll be wondering a lot of things, none of them good.
Another day, another drama! This one brought to you by Ulta Beauty & Madison Reed. First of all Ulta Beauty continues to be sub-par in their stocking & shipping, The 1 item I originally ordered scheduled to arrive on 1/29, did not arrive until 2/2. Which may not seem like a big deal in the grand sc...
998 results
Inaccurate color description ruined my hair.
Hair Type Wavy Hair
I have been blonde for years. My blonde was a very clean, almost white buttery blonde. I've been thinking about going darker again and decided to try this because it was a demi and not a permanent I was gonna do iconic blonde at first, but I thought well I'll go a little bit darker and do the use U slay Latte because it's formulated for Blonde or light brown hair. Did I make a mistake. 😒The U Slay Latte turned my hair, a quite dark color, but the remarkable part is the fact that it turned it very red. The color is not marketed as a red color, but is rather something that's more of a clean like darker light brown beige color do not use this. It's definitely not the color of any latte I've ever seen and it definitely did not come out anywhere close to the swatch on the box that was shown and now my hair is ruined. I am shocked that it's this dark and this red. 😭 I am very disappointed. If you are a blonde, do not use this if you do not like red do not use this if you wanna look like a clown use this!
Mocha mojo
Reviewed at
It's okay… i feel like it doesn't stay i've tried it three times now and my grays come out by the next week. Not sure if i'm doing something wrong or if it's the demi permanent. I don't have many grays i would say about 6-10. Will give it another try and then decide if i continue. Also the color seems a bit darker than I expected.
Great color but doesn't last
Reviewed at
I loved it initially. The color is perfect. The color did not stick to the grey hair near my ear. The color began fading within 2 weeks. I only wash my hair twice a week, so this seems strange. I have been coloring my hair for 25 years, both at a salon, and at home.
LOVED IT!!!
Reviewed at
As always, easy application and the best part, never burns my scalp! This color is helping me grow out my grays.
Uconnic Blonde to get Bronde results
Hair Type Wavy Hair
I grabbed iconic Bronde and uconnic blonde. I was going for the look of the Bronde on the box. I did a test strand of Bronde because I was scared it would take too dark. Well it did, not only did it take super dark but it was straight up purple in natural light. So then I did uconnic blonde. Uconnic blonde gave a pretty good dirty blonde/Bronde look. Really happy with the results but just be aware it might take darker than you want so grab one shade lighter!
