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Free standard shipping on any $35 purchase

May 14 - June 3

50% off the must-haves

Three weeks of Daily Beauty Steals® and new finds? Get to it.

Hair Try-On

Try a new style or color using our GLAMlab tool before your next Salon appointment.

Today's deals


summer friday

Free skin care gift

with any $60 online purchase. Choose from 3. $80 value

Today only

Free deluxe DevaCurl hair gift

with any $40 online hair purchase.

Ends June 4

app exclusive

30% select men's products

Choose from American Crew, Nioxin, BEVEL & more.

Two for $40 OLAPLEX

Available on select products

Ends June 3

Free full size Prep Rally Prime & Prep Detangler

with any Drybar purchase. $26 value

Online only

Get Beach Day Essentials Kit for $49

with any online Lancôme purchase. $116 value

20% off

one qualifying item with code 539848

2X Points

Earn 2 points per $1 spent at Ulta Beauty using your Ultamate Rewards® Credit Card.³

Beauty Services

Your best look. Our promise. Each service begins with a complimentary consultation with a licensed beauty pro. Ask questions and share ideas—we'll do the same.

Our corporate commitments

Diversity, Equity & Inclusion

We're committed to creating a more inclusive world.

Ways to shop

Our guests are at the heart of all we do, including choices in how you shop.

Corporate Responsibility

We use the power of beauty to enhance the world around us.