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Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613460
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Laureth-3, Sodium Laureth Sulfate, Glyceryl Stearate Se, Toluene-2,5-Diamine Sulfate, Ethanolamine, Decyltetradecanol, Sodium Hydroxide, Sodium Lauryl Sulfate, Hydroxyethyl-3,4-Methylenedioxyaniline Hcl, Resorcinol,2-Methylresorcinol,Parfum/Fragrance, Sodium Sulfite, M-Aminophenol, Ascorbic Acid, Disodium EDTA, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter, Citric Acid.
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Questions
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
86 results
I love this product and would definitely buy it again!
Hair Type Wavy Hair
This did wonders for my hair. The application was easy, and my hair stayed healthy. Would definitely recommend it to my friends.
Nothing happened
Hair Type Wavy Hair
This product did nothing on my grays. I applied the cream and waited 30 min. My grays are still there and see no brown color. It feels like I just put conditioner on and after the rinse, my grays got brighter. Disappointed in this product. It does not work. Get something else or go to a salon!
It Works, Blended my Greys!
You must purchase the volume 10 developer separately and mix 1:2 as described. If you follow the directions, it absolutely works! I have dark brown hair with greys throughout. Not enough that I need to start dying my whole head, but enough to really stand out against my dark hair & make me self-conscious. This didn't completely dye them brown, but colored them enough to look like natural highlights & blend it in. I'm super happy with it will purchase again.
Pleasantly Surprised!
I tried this for the first time about 3 weeks ago and I have no complaints! I've washed my hair 3 times and I didnt see a noticeable (slight but still noticeable) fading in the color until the 3rd wash. Its pretty impressive for the price and for a demi permanent option :) I tried the Blue Black option and its so pretty
Colors don't match
I used the 3n dark brown (which i normally use in the i) and it came out black! It also made my scalp very itchy while i had the color on.