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Madison Reed ColorWonder Demi-Permanent #1
Madison Reed ColorWonder Demi-Permanent #1

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Madison Reed ColorWonder Demi-Permanent

$34.00

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    Details

    Benefits

    • Vibrant color with incredibly high pigment payoff
    • Demi-permanent formula lasts up to 25 washes*
    • Color washes out gradually, so no harsh regrowth line
    • Easy to apply and works in just 20 minutes
    • Works with your hair to boost, enhance, and add to your color
    • Blends gray on hair with up to 25% gray
    • Adds serious shine from every angle
    • Perfect for every hair texture and type
    • Free of harsh ingredients: no ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide.
    • Full of hair-loving ingredients like keratin, argan oil, and ginseng root extract
    • *Depending on condition of hair and specific shade used.
    • Content's Packaging May Vary

    Key Ingredients

    • ColorWonder is free of harsh ingredients like ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide, and full of nourishing ingredients that love on your hair like keratin, argan oil, and ginseng root extract.

    Item 2627056

    How To Use

    • Step 1: Mix the color and activator
    • Step 2: Apply color all over from roots to ends
    • Step 3: Process for 20 minutes
    • Step 4: Shampoo, condition, rinse

    Be sure to read and follow the ColorWonder instructions included in your kit carefully before use.

    A Few Pro Tips Before You Color: Your hair doesn't need to be squeaky-clean, but it should definitely be free of heavy styling products. (They can coat the hair and block the color from working to its maximum.) Hair color and activator should be at room temperature before mixing. Love your linens? Feel free to use a darker towel and pillowcase after the first couple of washes to keep them protected from any color transfer. If your hair is chemically straightened, relaxed, or permed, we recommend waiting two weeks to color after your last chemical treatment.

    Ingredients

    Ingredients: Aqua (Water), Glycol Cetearate, Ethanolamine, Propylene Glycol, Cocamide Mea, Cetyl Alcohol, Cocamidopropyl Betaine, Cetearyl Alcohol, Ceteareth-25, Toluene-2,5-Diamine Sulfate, 4-Amino-2-Hydroxytoluene, Hydrolyzed Keratin, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Butylene Glycol, Ascorbic Acid, Cellulose, Ceteth-2, Disodium Edta, Glycerin, Hydroxyacetophenone, 1,2-Hexanediol, Sodium Hydrosulfite, Sodium Sulfite, Sodium Chloride, Xanthan Gum, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, P-Aminophenol, 2-Amino-6-Chloro-4-Nitrophenol, 2-Methylresorcinol, 1-Naphthol.
    Demi-Permanent Activator Ingredients: Aqua (Water), Cetearyl Alcohol, Hydrogen Peroxide, Glycerin, Ceteareth-20, Oleth-4 Phosphate, Paraffinum Liquidum (Mineral Oil), Dimethicone, Etidronic Acid, Oxyquinoline Sulfate, Phosphoric Acid, Oleyl Phosphate, Disodium Edta.
    Cleansing Wipe Ingredients: Water/Aqua/Eau, Isopropyl Alcohol, Glycerin, Polysorbate 20, Phenoxyethanol, Disodium Cocoyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Sodium Cocoyl Glutamate, Sodium Lauroyl Glutamate, Fragrance/Parfum, Benzyl Benzoate, Linalool, Eugenol, Hexyl Cinnamal.
    Colorsolve Daily Moisture Shampoo: Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Glycol Distearate, Picea Mariana (Black Spruce) Bark Extract, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Peg-120 Methyl Glucose Dioleate, Coconut Acid, Glycerin, Polyquaternium-10, Sodium Benzoate, Citric Acid, Sodium Isethionate, Butylene Glycol, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, C12-16 Pareth-9, Trideceth-12, Sodium Chloride, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Linalool, Limonene.
    Colorsolve Daily Moisture Conditioner: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Picea Mariana (Black Spruce) Bark Extract, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Amodimethicone, Stearalkonium Chloride, Cetrimonium Chloride, Butylene Glycol, Hydroxyethylcellulose, Polyquaternium-7, Isopropyl Alcohol, Stearyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Glycerin, Citric Acid, Sodium Benzoate, Sodium Hyaluronate, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Limonene, Linalool.

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    Q&A

    Showing 20 out of 35 Questions
    Q
    For male hair 5 inches long, how many treatments can I get out of one purchase? Can you confirm this last 60 days if I wash on alternate days?
    Asked by ALBERT
    Official Answer By Madison Reed - Syndication
    If you have really thick hair you may want to use two to start. However, 5 inches and a average amount of hair, one kit will work. This is designed to gradually fade over time and it will fade faster the more it is shampooed. We recommend a color protecting shampoo and conditioner as well as washing your hair in tepid water.Was this answer helpful to you
    Q
    Is 1 box enough for long hair ?
    Asked by Lily
    Official Answer By Madison Reed - Syndication
    If your hair is very long or thick, you may need a second kit to ensure full coverage.Was this answer helpful to you
    Q
    Would this work on blonde highlights?
    Asked by abby
    Official Answer By Madison Reed - Syndication
    Hello! While this will tone them, the exact result does depend on the lightness of the highlights and porosity of the hair.Was this answer helpful to you
    Q
    What strength developer does this product use?
    Asked by Liyyyy
    Official Answer By Madison Reed - Syndication
    Hello! ColorWonder uses a 5 volume activator.Was this answer helpful to you
    Q
    Can I mix a small portion for one side of my head and save the rest for another time?
    Asked by La la
    Official Answer By Madison Reed - Syndication
    Hello! Yes, the ratio of color to activator is 1:1.5, if you do need to mix a smaller portion.Was this answer helpful to you
    Q
    I want my hair color (prior natural black now mostly silver gray if not colored) a darker brown without any red or brassy tones. I color at myself at home, what easy apply with great color & quality brand do you recommend please. What green or blue shampoo/conditioner brand as well.
    Asked by Kim
    Official Answer By Madison Reed - Syndication
    Hello! We suggest taking our Color Quiz to help you find your perfect match with our color: https://www.madison-reed.com/color-advisor-ulta You can find our shampoos on our brand page here on Ulta as well. We offer a blue shot to mix in with any of our shampoos for toning brass in brunette.Was this answer helpful to you
    Q
    I have chocolate brown hair but my roots are hot. My hairstylist keep dying them but they still come out hot redish and gray and they won't go away. Can this product cover them
    Asked by Kristine
    Official Answer By Madison Reed - Syndication
    Hello! This product is not formulated for gray coverage, so will not be the best option for this.Was this answer helpful to you
    Q
    My hair is light brown. When I have darkened it in the past it had a greenish grey color especially on my ends. How do I get to a dark mocha or espresso brown with out the greenish grey color?
    Asked by Darker hair needed
    Official Answer By Madison Reed - Syndication
    We’d love to help you with this hair color journey. This will be a two-step coloring process to gorgeous results. When going lighter in color or if your hair has faded to a lighter color, tone and pigment are removed from the hair. In order to go darker, those tones and pigments need to be reintroduced back into the hair in order for maximum tonal result and color longevity. We suggest you add warmth back into your hair with our ​​​​prior to using permanent or demi permanent color. Our Miele Gloss is a great way to add the needed warmth back to the hair before coloring with a darker shade. For the application, we'd recommend applying Gloss first over the previous lighter sections. Let the color process for 25 minutes. After that, rinse and shampoo. Once your hair is dry, you can apply the darker shade of your choosing. ​​​​​ ​​​I hope this is helpful for you. Please let me know if you have any further questions or concerns about this process.Was this answer helpful to you
    Q
    After following the steps provided in the instructions and drying my hair, I've noticed that a few pieces of my hair are still my natural color. I have shorter hair and didnt use all of the product provided, so i have some leftover. How long does the dye last once mixed with the activator? Can i use it again to touch up the few pieces that didnt hold the color?
    Asked by Stella
    Official Answer By Madison Reed - Syndication
    Coloe is only good for one hour after it has been mixed. After the one hour it no longer has the ability to alter your hair color.Was this answer helpful to you
    Q
    Hello! Just wondering if any of the colors (especially black velvet ) tend to smudge/bleed on clothing once the process of coloring the hair has been completed (washed and dried etc.) and ready to be styled? Thank you in advance for replying to my inquiry :)
    Asked by EllaBella
    Official Answer By Madison Reed - Syndication
    Hello! All dark hair colors bleed, and on freshly colored hair there can be some transfer. We do recommend wearing darker colors for the first couple shampoos to avoid this.Was this answer helpful to you
    Q
    My hair is kind of orange right now. I'm trying to get it towed it down. What do you think?
    Asked by Lisa
    Official Answer By Madison Reed - Syndication
    Hello! This would depend on the exact tone of your hair, we recommend asking a team member, in-store, for guidance.Was this answer helpful to you
    Q
    Is this a low developer hair color? I am looking for a low developer hair color bc I have bleached blonde hair…
    Asked by Ann
    Official Answer By Madison Reed - Syndication
    Hello! Yes, ColorWonder uses a 5 volume activator.Was this answer helpful to you
    Q
    At what length would you suggest getting more than one bottle to cover?
    Asked by Shiva
    Official Answer By Madison Reed - Syndication
    Hello! This would depend on the density of your hair as well. One kit is enough for a medium amount, of medium length hair.Was this answer helpful to you
    Q
    What color do you recommend using with Bolzano Brown (4NMG)? Thanks!
    Asked by Jen
    Official Answer By Madison Reed - Syndication
    Hello! At this time, we do not have a ColorWonder shade that matches Bolzano Brown.Was this answer helpful to you
    Q
    𝙸𝚏 𝚖𝚢 𝚑𝚊𝚒𝚛 𝚒𝚜 𝚊 𝚍𝚊𝚛𝚔𝚎𝚛 𝚜𝚑𝚊𝚍𝚎 𝚘𝚏 𝚋𝚕𝚘𝚗𝚍𝚎 𝚝𝚘 𝚍𝚢𝚎 𝚒𝚝 𝚊 𝚕𝚒𝚐𝚑𝚝𝚎𝚛 𝚋𝚕𝚘𝚗𝚍𝚎 𝚍𝚘 𝙸 𝚗𝚎𝚎𝚍 𝚝𝚘 𝚋𝚕𝚎𝚊𝚌𝚑 𝚒𝚝 𝚏𝚒𝚛𝚜𝚝 𝚋𝚎𝚏𝚘𝚛𝚎 𝚍𝚢𝚒𝚗𝚐 𝚒𝚝.
    Asked by 𝙼𝚘𝚕𝚕𝚜
    Official Answer By Madison Reed - Syndication
    Hello! If your hair is colored with a darker shade of blonde, yes, it needs to be lightened to go lighter. If your hair is uncolored and naturally dark blonde, depending on your exact desired result, this may not be necessary.Was this answer helpful to you
    Q
    My hair is kind of orange right now. I'm trying to get it towed it down. What do you think?
    Asked by Lisa
    Official Answer By Madison Reed - Syndication
    Hello! This would depend on the exact tone of your hair, we recommend asking a team member, in-store, for guidance.Was this answer helpful to you
    Q
    Is this a low developer hair color? I am looking for a low developer hair color bc I have bleached blonde hair…
    Asked by Ann
    Official Answer By Madison Reed - Syndication
    Hello! Yes, ColorWonder uses a 5 volume activator.Was this answer helpful to you
    Q
    At what length would you suggest getting more than one bottle to cover?
    Asked by Shiva
    Official Answer By Madison Reed - Syndication
    Hello! This would depend on the density of your hair as well. One kit is enough for a medium amount, of medium length hair.Was this answer helpful to you
    Q
    What color do you recommend using with Bolzano Brown (4NMG)? Thanks!
    Asked by Jen
    Official Answer By Madison Reed - Syndication
    Hello! At this time, we do not have a ColorWonder shade that matches Bolzano Brown.Was this answer helpful to you
    Q
    𝙸𝚏 𝚖𝚢 𝚑𝚊𝚒𝚛 𝚒𝚜 𝚊 𝚍𝚊𝚛𝚔𝚎𝚛 𝚜𝚑𝚊𝚍𝚎 𝚘𝚏 𝚋𝚕𝚘𝚗𝚍𝚎 𝚝𝚘 𝚍𝚢𝚎 𝚒𝚝 𝚊 𝚕𝚒𝚐𝚑𝚝𝚎𝚛 𝚋𝚕𝚘𝚗𝚍𝚎 𝚍𝚘 𝙸 𝚗𝚎𝚎𝚍 𝚝𝚘 𝚋𝚕𝚎𝚊𝚌𝚑 𝚒𝚝 𝚏𝚒𝚛𝚜𝚝 𝚋𝚎𝚏𝚘𝚛𝚎 𝚍𝚢𝚒𝚗𝚐 𝚒𝚝.
    Asked by 𝙼𝚘𝚕𝚕𝚜
    Official Answer By Madison Reed - Syndication
    Hello! If your hair is colored with a darker shade of blonde, yes, it needs to be lightened to go lighter. If your hair is uncolored and naturally dark blonde, depending on your exact desired result, this may not be necessary.Was this answer helpful to you

    Review Snapshot

    by PowerReviews

    923 ReviewsWrite a Review
    70%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Hair Type
    Most Helpful Positive Review
    This makes going grey a game changer!

    This year I made the decision to grow out my greys. It started with putting my MR subscription on hold for 3 months. Then a few weeks ago I saw my stylist to have all of the color past my new grow out bleached. Over the past two weeks I've been getting used to it being blond but really just wanted t...

    Versus
    Most Helpful Critical Review
    Iffy.

    *I received this product complimentary from Influenster in exchange for my honest review.* This dye was super easy to apply and I loved that it came with everything I needed to color my hair (minus clips). The packaging was definitely unique as I've not seen many brands use anything other than a ba...

    923 results

    Fantastic color

    Submitted 1 day ago

    By Traci D

    From BIRMINGHAM, AL

    Reviewed at

    Madison Reed - Syndication

    I love the color and the products !

    Was this review helpful to you?
    I will be buying this again

    Submitted 3 days ago

    By Ames

    From Michigan

    Hair Type Wavy Hair

    I would say so far this is my favorite brand for all over color!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Not great for highlights/multiple shades of blonde

    Submitted 9 days ago

    By Nina

    From Dallas, TX

    Hair Type Straight Hair

    I used the "Iconic Bronde" color. I really wish people would actually mentioned the color they used on these reviews. I have old highlights and balayage with some natural medium brown hair growth. I did a test strand and don't love it. If you have levels 8-11 blonde it will mainly pull the lighter blonde a darker ashier violet tone; however, on the darker blonde/light brown/golden tones I have, it didn't do much other than make it slightly darker. If that's all you want it would work, but I didn't like how it just makes my blonde/hair look dull and not bright tones anymore. I think I'll just use Wella's Demi permanent line and customize the color.

    User submitted media
    Before/After Test Strand (iconic bronde)

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    Too warm, too red

    Submitted 10 days ago

    By Eileen F

    From RIDGEFIELD, CT

    Reviewed at

    Madison Reed - Syndication

    Too warm, too red/orange

    Was this review helpful to you?
    Learning to love it

    Submitted 14 days ago

    By Patricia S

    From FT WALTON BCH, FL

    Reviewed at

    Madison Reed - Syndication

    I wanted an alternative to permanent hair dye, so I could gracefully grow out to my gray. This seems to be working. Less than a month and still can't see gray. But it came in DARK at first. You also should include a cap and some gloves in ALL your products

    Was this review helpful to you?