SKIP TO MAINSKIP TO FOOTER

Free same day delivery with any $35 purchase.

Use the following zoom and pan buttons to control the image that follows them

Madison Reed ColorWonder Demi-Permanent #1
Madison Reed ColorWonder Demi-Permanent #1

Tab through the images or use the previous or next buttons to navigate each product image

Madison Reed ColorWonder Demi-Permanent

Sale

sale price $25.00regularly $34.00

Online only price

Replenish & Save

    • Midnight Blues Colorwonder Demi-Permanent
    • Espresso Yourself ColorWonder Demi-Permanent
    • Black Velvet ColorWonder Demi-Permanent
    • Plum and Then Some ColorWonder Demi-Permanent
    • That Mocha Mojo ColorWonder Demi-Permanent
    • Brunette Bombshell ColorWonder Demi-Permanent
    • Better Off Bronze ColorWonder Demi-Permanent
    • Cherrybomb ColorWonder Demi-Permanent
    • That's So Fire ColorWonder Demi-Permanent
    • Sparkling Rosé ColorWonder Demi-Permanent
    • Silver & Bold ColorWonder Demi-Permanent
    • Iconic Bronde ColorWonder Demi-Permanent
    • UCONNIC BLONDE ColorWonder Demi-Permanent
    • You Slay Latte ColorWonder Demi-Permanent
    • Amber Glow ColorWonder Demi-Permanent

    Pickup and delivery options

    In stock and ready to ship

    Usually ships out in 1-2 days

    Save 5% and get free shipping on each subscription order. Cancel anytime!

    Details

    Benefits

    • Vibrant color with incredibly high pigment payoff
    • Demi-permanent formula lasts up to 25 washes*
    • Color washes out gradually, so no harsh regrowth line
    • Easy to apply and works in just 20 minutes
    • Works with your hair to boost, enhance, and add to your color
    • Blends gray on hair with up to 25% gray
    • Adds serious shine from every angle
    • Perfect for every hair texture and type
    • Free of harsh ingredients: no ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide.
    • Full of hair-loving ingredients like keratin, argan oil, and ginseng root extract
    • *Depending on condition of hair and specific shade used.

    Key Ingredients

    • ColorWonder is free of harsh ingredients like ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS, and titanium dioxide, and full of nourishing ingredients that love on your hair like keratin, argan oil, and ginseng root extract.

    Item 2627049

    How To Use

    • Step 1: Mix the color and activator
    • Step 2: Apply color all over from roots to ends
    • Step 3: Process for 20 minutes
    • Step 4: Shampoo, condition, rinse

    Be sure to read and follow the ColorWonder instructions included in your kit carefully before use.

    A Few Pro Tips Before You Color: Your hair doesn't need to be squeaky-clean, but it should definitely be free of heavy styling products. (They can coat the hair and block the color from working to its maximum.) Hair color and activator should be at room temperature before mixing. Love your linens? Feel free to use a darker towel and pillowcase after the first couple of washes to keep them protected from any color transfer. If your hair is chemically straightened, relaxed, or permed, we recommend waiting two weeks to color after your last chemical treatment.

    Ingredients

    Ingredients: Aqua (Water), Glycol Cetearate, Ethanolamine, Propylene Glycol, Cocamide Mea, Cetyl Alcohol, Cocamidopropyl Betaine, Cetearyl Alcohol, Ceteareth-25, Toluene-2,5-Diamine Sulfate, 4-Chlororesorcinol, Hydrolyzed Keratin, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Butylene Glycol, Ascorbic Acid, Cellulose, Ceteth-2, Disodium Edta, Glycerin, Hydroxyacetophenone, 1,2-Hexanediol, Sodium Hydrosulfite, Sodium Sulfite, Sodium Chloride, Xanthan Gum, P-Aminophenol, 2-Amino-3-Hydroxypyridine, 2,4-Diaminophenoxyethanol Hcl, M-Aminophenol.
    Demi-Permanent Activator Ingredients: Aqua (Water), Cetearyl Alcohol, Hydrogen Peroxide, Glycerin, Ceteareth-20, Oleth-4 Phosphate, Paraffinum Liquidum (Mineral Oil), Dimethicone, Etidronic Acid, Oxyquinoline Sulfate, Phosphoric Acid, Oleyl Phosphate, Disodium Edta.
    Cleansing Wipe Ingredients: Water/Aqua/Eau, Isopropyl Alcohol, Glycerin, Polysorbate 20, Phenoxyethanol, Disodium Cocoyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Sodium Cocoyl Glutamate, Sodium Lauroyl Glutamate, Fragrance/Parfum, Benzyl Benzoate, Linalool, Eugenol, Hexyl Cinnamal.
    Colorsolve Daily Moisture Shampoo: Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Glycol Distearate, Picea Mariana (Black Spruce) Bark Extract, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Peg-120 Methyl Glucose Dioleate, Coconut Acid, Glycerin, Polyquaternium-10, Sodium Benzoate, Citric Acid, Sodium Isethionate, Butylene Glycol, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, C12-16 Pareth-9, Trideceth-12, Sodium Chloride, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Linalool, Limonene.
    Colorsolve Daily Moisture Conditioner: Aqua (Water), Cetearyl Alcohol, Behentrimonium Chloride, Picea Mariana (Black Spruce) Bark Extract, Argania Spinosa (Argan) Kernel Oil, Panax Ginseng Root Extract, Keratin, Hydrolyzed Keratin, Helianthus Annuus (Sunflower) Seed Extract, Panthenol, Amodimethicone, Stearalkonium Chloride, Cetrimonium Chloride, Butylene Glycol, Hydroxyethylcellulose, Polyquaternium-7, Isopropyl Alcohol, Stearyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Glycerin, Citric Acid, Sodium Benzoate, Sodium Hyaluronate, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Ethylhexylglycerin, Phenoxyethanol, Fragrance/Parfum, Limonene, Linalool.

    Frequently bought together

    3 items

    Current Product

    Madison Reed

    ColorWonder Demi-Permanent

    Color
    That Mocha Mojo
    Biolage

    Hydra Source Shampoo for Dry Hair

    Size: 13.5 oz
    $24.00
    Biolage

    Hydra Source Conditioning Balm for Dry Hair

    Size: 8.0 oz
    $24.00

    Make it a routine

    Add these personalized recommendations to complete your beauty routine.

    Step 1

    Current Product

    Madison Reed

    ColorWonder Demi-Permanent

    Color:
    That Mocha Mojo

    Step 2

    Redken

    One United All-In-One Multi-Benefit Treatment for Heat Protection

    Size:: 13.5 oz
    $44.00

    Step 3

    OLAPLEX

    Mini No.3 Hair Perfector Pre-Shampoo Strengthening and Reparative Hair Treatment

    $30.00

    We think you'll like

    12 items

    Similar items for you

    12 items

    Q&A

    Showing 5 out of 33 Questions
    Q
    Would this work on blonde highlights?
    Asked by abby
    Official Answer By Madison Reed - Syndication
    Hello! While this will tone them, the exact result does depend on the lightness of the highlights and porosity of the hair.Was this answer helpful to you
    Q
    What strength developer does this product use?
    Asked by Liyyyy
    Official Answer By Madison Reed - Syndication
    Hello! ColorWonder uses a 5 volume activator.Was this answer helpful to you
    Q
    Can I mix a small portion for one side of my head and save the rest for another time?
    Asked by La la
    Official Answer By Madison Reed - Syndication
    Hello! Yes, the ratio of color to activator is 1:1.5, if you do need to mix a smaller portion.Was this answer helpful to you
    Q
    I want my hair color (prior natural black now mostly silver gray if not colored) a darker brown without any red or brassy tones. I color at myself at home, what easy apply with great color & quality brand do you recommend please. What green or blue shampoo/conditioner brand as well.
    Asked by Kim
    Official Answer By Madison Reed - Syndication
    Hello! We suggest taking our Color Quiz to help you find your perfect match with our color: https://www.madison-reed.com/color-advisor-ulta You can find our shampoos on our brand page here on Ulta as well. We offer a blue shot to mix in with any of our shampoos for toning brass in brunette.Was this answer helpful to you
    Q
    I have chocolate brown hair but my roots are hot. My hairstylist keep dying them but they still come out hot redish and gray and they won't go away. Can this product cover them
    Asked by Kristine
    Official Answer By Madison Reed - Syndication
    Hello! This product is not formulated for gray coverage, so will not be the best option for this.Was this answer helpful to you

    Review Snapshot

    by PowerReviews

    6534 ReviewsWrite a Review
    73%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Hair Type
    Most Helpful Positive Review
    This makes going grey a game changer!

    This year I made the decision to grow out my greys. It started with putting my MR subscription on hold for 3 months. Then a few weeks ago I saw my stylist to have all of the color past my new grow out bleached. Over the past two weeks I've been getting used to it being blond but really just wanted t...

    Versus
    Most Helpful Critical Review
    Iffy.

    *I received this product complimentary from Influenster in exchange for my honest review.* This dye was super easy to apply and I loved that it came with everything I needed to color my hair (minus clips). The packaging was definitely unique as I've not seen many brands use anything other than a ba...

    6534 results

    Caution

    Submitted 5 days ago

    By Anita F

    From Zephyrhills , FL

    Reviewed at

    Madison Reed - Syndication

    Horrible! Turned my hair a purple hue

    Was this review helpful to you?
    This was great for what i wanted

    Submitted 6 days ago

    By Heather

    From TX

    Hair Type Wavy Hair

    My hair in the summer gets blond highlights in it from the sun and starts losing its red undertones. I got this to cover the highlights and put the red undertones back. It worked great and was very subtle which is what ai wanted.

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Okay

    Submitted 9 days ago

    By Stephanie G

    From Ponchatoula , LA

    Submitted as part of a free sample program

    Reviewed at

    Madison Reed - Syndication

    Colorwonder shade 6R Cherrybomb has an easy application process equipped with everything you need. I'm not a big fan of the shampoo and conditioner scent, smells a little mentholated. If I could change anything it would be that. Otherwise my hair is soft and flowy with a hint of red.

    User submitted media 1 of 2
    User submitted media 2 of 2
    Was this review helpful to you?
    Exceeded expectations

    Submitted 9 days ago

    By N. H

    From CITRUS HEIGHTS, CA

    Reviewed at

    Madison Reed - Syndication

    I thought I would try as I wasn't able to go go in to have my hair done due to other circumstances and my long time hair stylist suggested the brand. I was amazed by the ease as well as the results.

    Was this review helpful to you?
    Worked so great

    Submitted 17 days ago

    By Brittany E

    From Danville, OH

    Submitted as part of a free sample program

    Reviewed at

    Madison Reed - Syndication

    I received the product for free in exchange for my honest review. ] I absolutely loved using this hair dye!! I saved it til I wanted to dye my hair and it came out looking so good.! For some reason after using this brand, my hair felt SOOO much softer after I dyed it compared to how it felt when I used other hair dye brands. I'll definitely be using this kind from now on!

    Was this review helpful to you?