SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

e.l.f. Cosmetics Lash 'N Roll Curling & Lifting Mascara #1
e.l.f. Cosmetics Lash 'N Roll Curling & Lifting Mascara #1

e.l.f. Cosmetics Lash 'N Roll Curling & Lifting Mascara

$7.00

Replenish & Save

    • Black Lash 'N Roll Curling & Lifting Mascara
    • Deep Brown Lash 'N Roll Curling & Lifting Mascara
    • Pitch Black Lash 'N Roll Curling & Lifting Mascara
    Size:0.32 oz

    Pickup and delivery options

    In stock and ready to ship

    Save 5% and get free shipping on each subscription order. Cancel anytime!

    Details

    Benefits

    • Mega-curling mascara
    • Curling mascara gives your lashes maximum curl & lift
    • Unique double-sided & curved silicone brush works to separate, lift, and curl each lash
    • Smudge & flake-resistant formula
    • Made in a Fair-Trade Certified facility

    Formulated Without

    • Phthalates
    • Parabens
    • Nonylphenol ethoxylates
    • Triclosan
    • Triclocarban
    • Hydroquinone

    Item 2611150

    How To Use

    • Wiggle brush in a zig-zag motion from base to tip to evenly coat lashes
    • Use the longer bristles to comb through lashes to separate and lift
    • Layer a second or third coat for maximum curl before the first coat has dried

    Ingredients

    Water (Aqua), Ricinus Communis (Castor) Seed Oil, Styrene/Acrylates Copolymer, Propylene Glycol, Synthetic Beeswax, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, PVP, Polyamide-5, Polyacrylic Acid, Palmitic Acid, PEG-8 Caprylic/Capric Glycerides, Stearic Acid, Magnesium Aluminum Silicate, PEG-100 Stearate, Phenoxyethanol, Nylon-12, Aminomethyl Propanol, PEG-40 Hydrogenated Castor Oil, Ethylhexylglycerin, Polyquaternium-10, PEG-90M, Sodium Benzoate, Silica, Tocopherol. May Contain: Black Iron Oxide (CI 77499), Yellow Iron Oxide (CI 77492), Red Iron Oxide (CI 77491), Titanium Dioxide (CI 77891).

    Ingredients may change or vary from time to time. Please refer to the packaging of the product received for the list of ingredients in your particular product.

    Frequently bought together

    3 items

    Current Product

    e.l.f. Cosmetics

     

    Lash 'N Roll Curling & Lifting Mascara

    4.7(1873)

    Color

    Deep Brown

    $7.00

    e.l.f. Cosmetics

     

    Power Grip Primer

    4.6(19928)
    $11.00

    e.l.f. Cosmetics

     

    Power Grip Dewy Setting Spray

    4.6(11524)
    $11.00

    Make it a routine

    Add these personalized recommendations to complete your beauty routine.

    Step 1

    BOBBI BROWN

     

    Long-Wear Waterproof Cream Eyeshadow Stick

    4.5(1247)

    Color:

    Nude Beach

    $34.00

    Step 2

    Urban Decay Cosmetics

     

    24/7 Glide-On Waterproof Eyeliner Pencil

    4.5(20073)

    Color:

    Perversion

    $23.00

    Step 3

    Current Product

    e.l.f. Cosmetics

     

    Lash 'N Roll Curling & Lifting Mascara

    4.7(1873)

    Color:

    Deep Brown

    $7.00

    We think you'll like

    12 items

    Similar items for you

    12 items

    Sponsored products

    12 items

    Powered by syndigo
    EARN MAJOR REWARDS WHEREVER YOU SHOP E.L.F.

    What do you want to know about this product?

    Review Snapshot

    by PowerReviews

    1873 ReviewsWrite a Review
    79%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Most Helpful Positive Review
    Lash 'N Roll Mascara

    Oh my!!! I am in love with this amazing product. I use it everyday. 💓💓💓💓💓💓🫶🏼 #loveELF

    Versus
    Most Helpful Critical Review
    Doesn't Hold A Curl

    I bought the brown color of this mascara, for reference. I wish it held a curl. This mascara is SO PRETTY, and it stays on my lashes (oily eye area). I love the pretty separation it gives me and how well it builds up. It doesn't hold a curl though, and that's a deal breaker for me. It takes these pe...

    1873 results

    Dries out so fast!

    Submitted 7 days ago

    By CT

    From Detroit MI

    Before I even finish the first swipe it's already dried out on my eyelashes. It's impossible to build because it dries so fast. Zero lengthening power, too. It doesn't clump which is nice I guess, but the cons make this unusable.

    Was this review helpful to you?
    Best mascara for the price!!

    Submitted 11 days ago

    By Shimmer

    From Sacramento, CA

    I love how this mascara is around $9 (when I originally purchased it, it was $7). It works great for everyday use and for going out. I purchased the pitch black & love it. It makes my lashes look so dark & the applicator naturally curls my lashes too. Will be a dedicated e.l.f Lash n' Roll fan forever. The formula is gentle on my eyes and doesnt irritate them even wearing it all day long. Highly recommend!!

    Was this review helpful to you?
    Great for 1 min

    Submitted 12 days ago

    By Carolina

    From Chicago, IL

    This has no lasting power. It separates and lengthens my lashes very well when applying it and immediately starts to fade. When i look in the mirrir an hour or two after wearing it, it looks like i forgot to apply any mascara that day.

    Was this review helpful to you?
    Nope

    Submitted 16 days ago

    By RxMeshell

    From Tulsa, Oklahoma

    I really like most E.l.f. Products but this one is a big nope! Super dry first use, couldn't get enough on my lashes to notice any difference. Had to just throw it away after a few attempts of use. Hang on to your packaging so you can return it!

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    Favorite mascara as someone with sensitive eyes

    Submitted 18 days ago

    By N

    From MN

    I've gone through probably 10 tubes of this. It's a super natural looking, lightweight tubing mascara that can be built up if needed. Doesn't weigh down my lashes, doesn't flake, and easy to remove. I'm prone to eczema patches around my eyes and this is my go to.

    Was this review helpful to you?