Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Not Your Mother's Curl Talk Flash Freeze Gel
Member Exclusive! Earn up to 4X points on purchases & services thru 4.9. Excludes UB Marketplace & gift cards.
Highlights
Summary
Not Your Mother's Curl Talk Flash Freeze Gel is a maximum-hold styling gel that hydrates and defines. Style those curls, tame that frizz, and lay those edges - your curls are going to thank you for it.
Benefits
- Maximum-strength hair gel
- Flake free
- Adds lasting definition to curls
- Hydrates
- Tames frizz
- Formulated with Rice Curl Complex
- Contains protein
- Great for curly to coily hair types
- Citrus & jasmine scent
- Safe for natural & color-treated hair
- Free of sulfate surfactants, silicones, parabens, phthalates & drying alcohol
- Packaging may vary
Item 2582782
Scrunch into wet hair and let dry. Apply in small quantities and increase amounts as needed.
Water, Polyquaternium-69, PVP, Acrylates/Steareth-20 Methacrylate Crosspolymer, Glycerin, Keratin Amino Acids, Oryza Sativa (Rice) Extract, Lactobacillus/Tomato Fruit Ferment Extract, Leuconostoc/Radish Root Ferment Filtrate, Acyl Coenzyme A Desaturase, Fragrance (Parfum), Tetrasodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Sodium Hydroxide.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
What do you want to know about this product?
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Hair Type
Most Helpful Positive Review
Incredible hold and fast drying!
I have lived with curly hair all of my life!!! If a product is made for curly I'm trying it because I am always on the hunt for the BEST!!! I have been committed to a certain brand for a long time and their mousse for curly hair. I was excited to try this and a little nervous because I prefer the mo...
Most Helpful Critical Review
NOT an equivalent for Hard Hold gel
The Not Your Mother's Hard Hold gel was my absolute holy grail product for my fine, wavy hair. I ordered this Flash Freeze gel thinking it was the same product -- it is NOT, and I'm very upset Not Your Mother's has discontinued their Hard Hold gel in favor of this inferior product. I gave it a goo...
208 results
Best gel ever!
Hair Type Wavy Hair
Verified Buyer
This gel says very strong hold and it actually is. Great price. No flaking. It's the gel I have been looking for forever.
Great priced for great quality!
I have naturally very curly coarse/dry hair. I've tried tons of different products over the years as most of us curly girlies have! I used DevaCurl Light Defining gel for YEARS, took a break, also realized there was wheat in it at the time… etc. Started using this gel a few years ago and it has been my go to ever since. It's super cheap esp in comparison to other curly brands- but don't let that fool you into its quality. Much better than some super expensive brands that I have tried over the years. The only con is there are times that it has made my hair just a little bit too crunchy- but obviously it's trial and error with any product that you use. I would also advise to make sure your hair is soaking wet when you put it in, or else, you will end up with stringy crunchy pieces on the top layer of your hair. (we do not want to bring back the yellow or blue LA Looks brand gel persona people! LOL) But if that does happen on mistake, using some oil to break, the cast definitely helps. The other thing I've noticed is if you diffuse too much with this gel in your hair, it can also create a sticky-ish top layer resulting in almost a hairspray feel. So bottom line, amazing hold for days, don't use too much, and apply on soaking wet hair.
Skip if your hair is fine
Verified Reviewer
Reviewed at

This left my fine hair looking greasy though I washed it before using it. Not a good product for wavy, long, fine hair.
Actually holds!
Hair Type Very Curly Hair
Verified Buyer
I love this product! It is one of the only gels that actually holds/molds my very thick 4B/4C hair. I live in extreme humid Houston and this product passed the humidity test!! I use this when smoothing by hair out for a bun or to add hold on my curl definition. The only downside is it is drying so I have to add an additional product for moisture.
Terrible on my 3c Hair
Hair Type Very Curly Hair
I've been on the hunt for a hard hold gel that creates a good cast after my old standby changed their formula. I tried the medium hold not your mother's gel and didn't hate it but didn't feel like it was a strong enough cast to prevent friz on my 3C hair. So I tried this hard hold version and I can truly say this is the worst product I have ever used. It was sticky, and instantly made my hair tangly and dry. It took forever to dry and my hair was brittle and tangled from day one. I literally had to wash it out after a day it was so bad! Might be better for thicker or lower porosity hair, or if you regularly diffuse, but on my air dried hair it was truly the worst. The hunt for reasonably priced gel continues!