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Too Faced Born This Way Soft Matte Foundation
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Highlights
Summary
The Too Faced Born This Way Soft Matte Foundation is a new & improved weightless, buildable, medium-to-full coverage soft matte foundation for advanced oil control & 24-hour undetectable coverage.
Benefits
- New & improved formula in a lightweight tube
- Weightless 24-hour wear
- Medium-to-full buildable coverage
- Immediate & all-day oil control
- Color-true formula
- Non-drying + provides 12 hours of moisture
- 24-Hour non-creasing + non-caking
- Decreases appearance of pores
Features
- Delivers a balanced, blurred, soft matte finish
- Helps smooth skin's appearance for 24 hours
- Waterproof, sweat & humidity resistant
- Non-comedogenic
- Cruelty free + vegan
Formulated Without
- Gluten
- Mineral Oil
- Parabens
Item 2627293
Using a foundation brush, sponge, or fingers, blend from the center of face moving outward and down. Repeat for more coverage.
Water\Aqua\Eau, Trimethylsiloxysilicate, Isododecane, Methyl Trimethicone, Neopentyl Glycol Diheptanoate, Lauryl Peg-9 Polydimethylsiloxyethyl Dimethicone, Dimethicone, Butylene Glycol, Phenyl Trimethicone, Magnesium Sulfate, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Tocopherol, Sodium Hyaluronate, Laminaria Saccharina Extract, Panax Ginseng Root Extract, Rhododendron Ferrugineum Extract, Cocos Nucifera (Coconut) Fruit Juice, Cocos Nucifera (Coconut) Liquid Endosperm, Glycerin, Triethyl Citrate, Methoxy Amodimethicone/Silsesquioxane Copolymer, Cetyl Peg/Ppg-10/1 Dimethicone, Lecithin, Dipropylene Glycol, Xanthan Gum, Dimethicone/Peg-10/15 Crosspolymer, Disteardimonium Hectorite, Silica, Laureth-7, Sodium Citrate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Phenoxyethanol, Chlorphenesin, Sorbic Acid, [+/- Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499)].
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Eye Color
Skin Tone
Skin Type
Most Helpful Positive Review
Great as my first try.
The Too Faced Born This Way Soft Matte Foundation is a high-quality makeup product that has gained popularity among beauty enthusiasts. With its oil controlling formula and 24-hour wear, it offers a comfortable and natural finish that is perfect for everyday wear. One of the standout features of th...
Most Helpful Critical Review
Mixed Feelings
I have mixed feelings about this. The texture is almost like a serum and very watery, which I actually prefer as it feels lightweight on the skin. I was surprised by how full coverage this foundation is, especially given how light it feels while I'm wearing it. One thing that really surprised me is...
1795 results
It's ok
Verified Reviewer
Reviewed at
[I received this product in exchange for my honest review] Smells like chemical. Great pigmentation. Shade was wrong and does not help with oily face. It is heavy for a liquid foundation. Not sure if I like it It does oxidize during the day
TERRIBLE. Horrible reformulation.
They ruined this foundation when they reformulated it. They used to have the most flawless foundation on the market. This however is now the most terrible. The texture is thick and sticky, doesn't blend well, makes pores look huge, makes lines accentuated, separates and looks so dry and blotchy. Don't waste your money. It's terrible.
Immediately returning
I went in to ulta got color matched and explained my skin which is oily and that I needed full coverage because I break out. Tried it today it's horrible. Two hours in it looks Cakey under my eyes look awful I wouldn't say it's full coverage either. If you have mature skin this is not for you.
Eh
I have combo skin, so hearing this has hyaluronic acid and oil control seemed good. And I wanted to like it, but it was clinging to dry patches and acne within a few hours. Coverage is ok. Prob good for others, just not for me 💔 pic is tragic
wanted to like
seen some good reviews about this. i have combo skin and thought id try it but after a few hours, was very dry and was patchy on all acne and other dry areas of my face. probably good for oilier skin. doesnt cover redness very well either but that wasnt advertised