Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Item 2591795
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
ILIA
Super Serum Skin Tint SPF 40 - Hydrating Foundation
Lancôme
Teint Idole Ultra Wear Natural Matte Foundation
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Supergoop!
Unseen Sunscreen SPF 50 Invisible Sun Protection
e.l.f. Cosmetics
Power Grip Primer
Charlotte Tilbury
Airbrush Flawless Hydrating & Waterproof Setting Spray
Milani
Make It Last Original - Natural Finish Setting Spray
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Smashbox
The Original Photo Finish Smooth & Blur Oil-Free Primer
Milani
Make It Last Original - Natural Finish Setting Spray
e.l.f. Cosmetics
Power Grip Primer + 4% Niacinamide
Smashbox
Photo Finish Pore-Vanishing Blurs Pores Primer
e.l.f. Cosmetics Power Grip Primer
What the e.l.f. is the difference?
Get to know e.l.f.
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Sizing
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
5910 results
[I received this product in exchange for my honest review] I
[I received this product in exchange for my honest review] I have been using the e.l.f. Power Grip Primer and I really like how it feels on the skin. It has a gel-like consistency that is a bit sticky at first, but that helps the makeup adhere better. It is easy to apply and spreads well with the fingers without leaving patches. It feels like a lightweight layer that "grips" the makeup and keeps it in place longer. Overall, the experience is good because it preps the skin well and helps makeup last throughout the day. 3:19 p.m. //
TOP TIER Primer!
[I received this product in exchange for my honest review] I've never used a primer like this! The consistency was so nice and rich, but still lightweight. It applies super well, and gives full coverage. It's definitely worth the price for how much product you're getting!
The Best Primer
[I received this product in exchange for my honest review] Literally The Best Product Ever. This Was The First Primer I've Ever Used That Actually Works Without Leaving Weird Residue. It Absorbs Into Your Skin So Flawlessly!
The BEST Primer
[I received this product in exchange for my honest review] Literally The Best Product Ever. This Was The First Primer I've Ever Used That Actually Works Without Leaving Weird Residue. It Absorbs Into Your Skin So Flawlessly!
A lightweight primer that keeps makeup looking fresh all day
I received this product in exchange for my honest review. I really enjoyed using the e.l.f. Power Grip Primer. It creates a smooth, slightly tacky base that helps my makeup stay in place for hours. My foundation applies evenly, and my skin feels hydrated without feeling greasy. It's lightweight, easy to apply, and works well with other makeup products. I would definitely recommend it to anyone looking for a long-lasting primer at an affordable price.
