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Highlights
Summary
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Item 2591795
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
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e.l.f. Cosmetics Power Grip Primer
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Sizing
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
5392 results
Great primer for sensitive skin
[I received this product in exchange for my honest review] This was such a pleasant primer to use. It felt like glue on my skin and made my pores disappear. I enjoyed using it cause my foundation, realistic to my face, and it really did not break up my makeup, which I was very impressed with.
Not for powder foundation users
[I received this product in exchange for my honest review] It's entirely possible that I am not the demographic for these gripping primers but I have to say these are a sensory nightmare to me. They are extremely sticky and that's apparently what you want if you're applying a liquid foundation, unfortunately I have recently been using a powder and I find that my makeup does not lay correctly on top of this, so if you use powder I'd stay away.
Grip that last
[I received this product in exchange for my honest review] Absolutely love this primer. It leaves a tacky base helping my makeup stay locked in all day while giving smooth hydration. My foundation applies beautifully over it and stays looking fresh for hours such an affordable product that performs like the high-end brands.
My new favorite
[I received this product in exchange for my honest review] The finish this product leaves is incredible, It evens out and hydrates your entire complexion. It is super easy to remover and leaves you skin with a porcelain-like look and feel.Plus, it pairs perfectly with any type of foundation.
10/10 grip
[I received this product in exchange for my honest review] The name speaks for itself, truly! This is like glue for makeup! It feels amazing on my skin and feels moisturizing. It's slightly tacky when you first apply, but once makeup is applied it sets into your skin very nicely. I like that it's in a tube and not a bottle, so you're able to waste less product when it gets close to being gone.
