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Highlights
Summary
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Item 2591795
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
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e.l.f. Cosmetics Power Grip Primer
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
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Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
5802 results
Locks your makeup in all night
[I received this product in exchange for my honest review] I have never used so an amazing primer! I'm honestly blown away. I used this on a very hot night in NY and was outside for a concert my makeup never moved! This is incredibly sticky so that really helps your makeup go on like butter. My skin looked so healthy and natural. I am officially so obsessed with a product it's insane! I already bought another one. If you're a makeup girl and also live in a hot area or maybe you're a night life girl THIS IS FOR YOU!!
Definitely a staple long wearing product
[I received this product in exchange for my honest review] I cannot say enough, good things about this primer! It glides on smoothly, blur my pores, and grips my make up all day With zero sliding or fading. I also love that it's loaded with skin, loving ingredients like hyaluronic acid and niacinamide so it keeps my skin hydrated as well. And what's even better is that you get a great amount of product for an awesome price. Highly recommend.
it is lightweight and absorbs well into the skin.
[I received this product in exchange for my honest review] The product comes in beautiful packaging; I'm struck by the fact that it in fragance free, and the results are magnificent, it es lightweight and adsorption is great
I received this product in exchange for my honest review
This primer has become a stapler in my routine. I don't wear much makeup daily, but it helps my blush and other products stay in place for hours while keeping my skin looking fresh.
Sticks so well!
[I received this product in exchange for my honest review] This is quite the primer. This really does get the makeup to stick well. I will continue to use for sure. A little goes a long way. You don't need to overdo it.