Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Highlights
Summary
IT Cosmetics Do It All Sheer Tint Face Balm is your ultimate 4-in-1 tinted moisturizer that transforms skin instantly and over time. This next-generation serum combines sheer, buildable coverage with 92% skincare ingredients for a radiant look that firms, hydrates, and minimizes the look of lines.
Features
- Made with 92% skincare ingredients including Hyaluronic Acid, Collagen Peptide***, and Vitamin E.
- Buildable, radiant finish for a luminous glow.
- Next-generation tinted moisturizer starts as a solid serum and melts effortlessly into skin.
- Available in 15 flexible shades.
- ***A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- Key Ingredients:
- Hyaluronic Acid: Hydrates and plumps for all-day moisture.
- Collagen Peptide: A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- Vitamin E: Moisturizes and provides antioxidant benefits.
Benefits
- 92% Skincare Base with Collagen Peptide***, Hyaluronic Acid, and Vitamin E for better-looking bare skin after just 4 weeks**.
- 4-in-1 Makeup Benefits for Instant & Over Time Skin Transformation.
- Provides buildable, sheer coverage with a radiant finish for a healthy glow.
- Visibly firms and minimizes the look of lines for smoother-looking skin.
- Provides 24-hour hydration, leaving skin feeling plump and comfortable.
- Blends effortlessly with no mess for easy, on-the-go application.
- ***A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- **Based on a consumer study on bare skin after 4 weeks of daily use.
- Ultra-lightweight, serum-like texture that adapts to a wide range of skin tones with sheer, flexible shades.
- Dermatologist tested for safety
- Suitable for all skin types
- Suitable for sensitive skin
- Non-Comedogenic
- Non-Acnegenic
- Suitable for acne-prone skin
- Allergy Tested
Research Results
- 91% said it minimizes the appearance of surface imperfections, like wrinkles and fine lines.*
- Provides 24-hour hydration and instant radiance.*
- *Based on a consumer study after 1 week of regular use.
- **Based on a consumer study on bare skin after 4 weeks of daily use.
Item 2650277
Tap with Brush or Fingers: Thanks to its ultra-blendable texture, simply dip your Heavenly Luxe™ Complexion Perfection Brush #7 or clean fingertips into the balm.
Blend It: Apply starting at the center of your face. Blend outward onto your face, neck, and décolleté to achieve a radiant finish.
Build It: Complete your look by applying an even layer. Add more product as needed to build up your desired level of coverage---no mistakes!
Aqua / Water / Eau, Dimethicone, Isotridecyl Isononanoate, Glycerin, Candelilla Cera / Candelilla Wax / Cire De Candelilla, Dipropylene Glycol, Polymethylsilsesquioxane, Peg-9 Polydimethylsiloxyethyl Dimethicone, Dimethicone/Polyglycerin-3 Crosspolymer, Polyglyceryl-4 Isostearate, Cetyl Peg/Ppg-10/1 Dimethicone, Synthetic Fluorphlogopite, Caprylyl Glycol, Phenoxyethanol, Ethylhexylglycerin, Tocopherol, Disodium Stearoyl Glutamate, Sodium Hyaluronate, Aluminum Hydroxide, Butylene Glycol, Carbomer, Sodium Lactate, Polysorbate 20, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7. [+/- May Contain / Peut Contenir CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
FAQs
What is Do It All Sheer Tint Face Balm?
Delivering visible skin improvements over time and instant radiance, Do It All Sheer Tint Face Balm is your 4-in-1 skin-transforming tinted balm. IT gives you sheer, buildable coverage that is visibly more hydrated, firmer, and smoother while looking like your skin, thanks to a 92% skincare base featuring vitamin E, hyaluronic acid, and collagen peptide. Developed by dermatologists’ expertise and available in 15 flexible shades, it’s the perfect “no-makeup makeup” essential.
What’s inside the 92% skincare base?
Designed to treat your skin while performing like makeup, the skincare-infused base of Do It All Sheer Tint Face Balm features vitamin E for antioxidant protection, hyaluronic acid for hydration, and collagen peptide. Together, these ingredients help condition, smooth, and visibly firm skin with every wear.
Is the coverage sheer or buildable?
Build it up—or keep it sheer. For a natural, radiant finish, start with a light veil of tint, then add more where you want extra evening out. Effortlessly melting into skin, the balm will not streak or cake.
How do I find my foundation shade?
Identify your undertone after choosing your shade family (Light, Medium, Tan, Rich, or Deep) to find your foundation shade match. For a cool undertone, silver jewelry flatters best and skin has pink or red tones. For a warm undertone, gold jewelry flatters best and skin has yellow or golden tones. For a neutral undertone, both jewelry tones complement and skin shows a blend of warm and cool tones. Choose the matching shade within your family for your best fit once your undertone is identified.
Is Do It All Sheer Tint Face Balm good for mature skin?
Yes—mature skin was kept top of mind during the development of Do It All Sheer Tint Face Balm. Boosting radiance instantly while helping to soften the look of lines and visibly firm skin, the formula is rich in collagen peptides. After 4 weeks, bare skin feels firmer, looks smoother, and fine lines appear minimized.
Does the texture feel greasy or heavy?
Not at all. Leaving behind a breathable, radiant, and lightweight finish that never feels oily or greasy, the solid-to-cream balm melts instantly on contact.
Is this a foundation or skincare?
Both. The benefits of a skincare treatment—radiance, hydration, and visible firming—are delivered all day alongside the flexible coverage of a sheer foundation.
What skin types can use this face balm?
All skin types can enjoy IT. While oily or combination skin types can achieve a natural glow and gently set with powder if desired, dry and mature skin will especially love the smooth, cushiony feel and long-lasting hydration.
How should I apply IT for the best results?
Pair IT with the Heavenly Luxe Complexion Perfection Brush #7 for the most radiant, seamless blend—or use clean fingertips for quick, simple application. From the center of the face outward, apply and build where desired.
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
IT Cosmetics Sheer Tint Face Balm: Skincare Formulation
I received this product in exchange for my honest review. [I received this product in exchange for my honest review] IT Cosmetics Do It All Sheer Tint Face Balm is a creamy, lightweight consistency which absorbs easily onto the skin. The balmy texture is emollient with a smoothness to apply softly o...
Most Helpful Critical Review
I had blending issues
[I received this product in exchange for my honest review] I was eager to try a tint that has collagen peptide, hyaluronic acid, and Vitamin E. I have been using a tinted moisturizer from a well-known department store brand in a plastic tube, but I like the idea of a more beneficial balm from a gla...
3729 results
Very light coverage. Easily applied.
[I received this product in exchange for my honest review] This product seems to sink into my skin right away so it doesn't feel heavy at all. It provides very, very light coverage that evens skin tone a bit. It wasn't drastic, but I think my skin looked better with it. By the end of the day I think the product was worn off. There is no noticeable scent to the product and it seems to come off easily with regular face cleanser.




Blends with my skin tone effortlessly!
[I received this product in exchange for my honest review] The shade I received matches almost perfectly. I have to be careful with new products so I applied to my palm 1st and I was able to blend it and it looks very natural! Definitely recommend!

Great sheer coverage
[I received this product in exchange for my honest review] This sheer tint face balm applied well and went on sheer and smooth, however it has minimal coverage. I have a color that is a bit darker than my skin tone and it was easy to blend in, which is a plus. Overall it feels light and airy but isn't a full coverage. The packaging is small and portable, which I love!


Great coverage, smooth application
I really love this creamy balm. I previously was using Ilia skin tint, which was my go to. However, I didn't feel like it gave me enough coverage. This is a step up. I apply it with a brush and use setting powder and it lasts the whole day. It is not cakey or drying.
My grandma and I LOVE THIS
Super hydrating, great glow to the skin! Wouldnt recommend if you have oily skin though.