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Highlights
Summary
Too Faced's Born This Way Undetectable Medium-To-Full Coverage Foundation formula that delivers 24-hour hydration + color-true wear that's transfer-resistant, waterproof, and sweat and humidity proof.
Benefits
- Natural finish
- 24-Hour wear
- 24-Hour ydration
- Transfer resistant
- Waterproof
- Color true for 24 hours
- Sweat & humidity proof
- All-day fadeproof
- Reduces appearances of pores
- Improves appearance of skin tone
- Crease proof
- Non-caking
- Non-poring
- Non-streaking
- Photo friendly
Key Ingredients
- Hyaluronic Acid
- Glycerin
- Vitamin E
Item 2640238
Apply with fingertips or a brush. Start at center of the face and work outward. Apply more to achieve desired coverage.
Pro Tip: For a sheer and radiant look, mix Hangover Primer with your Born This Way Foundation
Water\Aqua\Eau, Dimethicone, Coco-Caprylate/Caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl PEG/PPG-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (Coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (Coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-Hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499)]
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Eye Color
Skin Tone
Skin Type
Most Helpful Positive Review
Beautiful Natural Finish
[I received this product in exchange for my honest review] Absolutely Too Faced ! They nailed the assignment and hit it out of the park. This foundation lives up to all of the claims in my opinion, the bottle is beautiful like the go frosted glass always eats beautiful writing on the label. I feel t...
Most Helpful Critical Review
Beautiful finish, thicker wear
[I received this product in exchange for my honest review] The Too Faced Born This Way Foundation has some definite strengths, but it didn't fully win me over. The coverage is impressive — medium to full and very buildable — and it does a great job evening out the skin tone without looking too cakey...
1686 results
New formula is so much better!
Skin Tone Light
Skin Type Combination
Eye Color Blue
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
[I received this product in exchange for my honest review] Love this foundation! It blends seamlessly, and has really good medium, super buildable coverage, feels super lightweight on the skin. Nearly undetectable. the shade I got was unfortunately too dark for me but I have used it in the past and have loved this foundation before. The old formulation oxides really bad but this one doesnt! Doesnt have any odor and the finish is natural.
I used to LOVE this foundation
I used this foundation for years and decided to go back to it. The coverage was perfect (medium to full), the shade matching was great and I could wear it for 15 hours doing hair and sweating like crazy with zero caking and would forget I even had a full face on. Now, I work from home and will do a full beat and it feels like I am wearing PAINT. It settles and creates creases I only have while wearing this foundation and by hour 4 my face is begging to be washed. This new formula is a waste of money and I won't be purchasing again.
Different formula
Skin Tone Light
Skin Type Combination
Eye Color Brown
Verified Reviewer
Reviewed at
I used to love this product it was my go to for a couple of years sadly it was reformulated & it is not the same anymore it creases on me / makes my face oily & the shade i used to use is now darker im so sad i have to look for a new foundation :(
GREAT PRODUCT
Skin Tone Medium
Skin Type Combination
Eye Color Brown
Verified Reviewer
Submitted as part of a free sample program
Reviewed at
[I received this product in exchange for my honest review] Coverage is absolutely amazing, I'm not really a foundation girly but this product doesn't feel cakey at all and last all night! 10/10 would def be getting again
Not for me
It smeared after I applied the product I did not like that and after I would wear it, my makeup wouldn't last long with other foundations. I never had a problem with that.