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Summary
Too Faced's Born This Way Undetectable Medium-To-Full Coverage Foundation formula that delivers 24-hour hydration + color-true wear that's transfer-resistant, waterproof, and sweat and humidity proof.
Benefits
- Natural finish
- 24-Hour wear
- 24-Hour ydration
- Transfer resistant
- Waterproof
- Color true for 24 hours
- Sweat & humidity proof
- All-day fadeproof
- Reduces appearances of pores
- Improves appearance of skin tone
- Crease proof
- Non-caking
- Non-poring
- Non-streaking
- Photo friendly
Key Ingredients
- Hyaluronic Acid
- Glycerin
- Vitamin E
Item 2640230
Apply with fingertips or a brush. Start at center of the face and work outward. Apply more to achieve desired coverage.
Pro Tip: For a sheer and radiant look, mix Hangover Primer with your Born This Way Foundation
Water\Aqua\Eau, Dimethicone, Coco-Caprylate/Caprate, Trimethylsiloxysilicate, Phenyl Trimethicone, Cetyl PEG/PPG-10/1 Dimethicone, Propanediol, Polyglyceryl-4 Isostearate, Glycerin, Mica, Sodium Hyaluronate, Rhododendron Ferrugineum Extract, Cocos Nucifera (Coconut) Fruit Juice, Tocopheryl Acetate, Caprylyl Glycol, Methicone, Cocos Nucifera (Coconut) Liquid Endosperm, Disteardimonium Hectorite, Sodium Chloride, 1,2-Hexanediol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499)]
This brand is excluded from most Ulta Beauty coupons.
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Eye Color
- 201Brown
- 79Blue
- 40Green
- 34Hazel
- 7Grey
Skin Tone
- 153Light
- 111Medium
- 60Fair
- 21Olive
- 7Deep
Skin Type
- 212Combination
- 63Normal
- 47Dry
- 26Oily
- 11Sensitive
Most Helpful Positive Review
A foundation unlike any other, truly sensational.
I was so happy when I saw the packaging that this beautiful foundation came in because it has something that the makeup industry desperately needs more of, and that is whimsy. The delicate, fun, and pretty packaging made me smile. The foundation bottle itself is high-quality and made of glass, the w...
Most Helpful Critical Review
Beautiful finish, thicker wear
[I received this product in exchange for my honest review] The Too Faced Born This Way Foundation has some definite strengths, but it didn't fully win me over. The coverage is impressive — medium to full and very buildable — and it does a great job evening out the skin tone without looking too cakey...
437 results
A nice natural looking foundation
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

[I received this product in exchange for my honest review] I have dry to normal skin and tried out the shade light beige in this. I have been applying with a beauty sponge and it works well. The foundation is on the lighter coverage side - it is noted to be a medium to full coverage, but it is definitely a just a medium if you do one layer. I will say it is buildable so you can definitely get it up to a full coverage, but I definitely prefer the lighter coverage of this product. It is a very natural looking foundation that does not get cakey throughout the day, which is what I always look for in a foundation, and I like that it has the skincare benefit of hyaluronic acid in there! Overall a good foundation that stays well throughout the day!!

Excellent foundation with great coverage
Skin Tone Fair
Skin Type Combination
Eye Color Blue
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

I received this product in exchange for my honest review I was so excited to receive this claim as I was due to get some more foundation! I was easily able to select the shade that best matched my skin tone. Just a small squirt of this product goes a long way and blends in easily, providing excellent coverage without being thick or cake-y. I am very impressed by this product and plan to purchase!

Very buildable
Skin Tone Light
Skin Type Combination
Eye Color Brown
Verified Reviewer
Reviewed at

[I received this product in exchange for my honest review] This foundation went on like a dream. Excellent build able coverage that blends out very well. Didn't separate or crack as it wore on but became dewy and fresh looking. Really love it!
Great product
Skin Tone Light
Skin Type Dry
Eye Color Green
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

[I received this product in exchange for my honest review] This is a great foundation, it's just not for me. It's more of a full coverage, I prefer natural or light coverage personally. The color is a little yellow for me but I think for others it may work. The scent is pleasant and the packaging is adorable. Definitely decorative and beautiful on my vanity.
Flawless coverage with a natural finish
Skin Tone Light
Skin Type Dry
Eye Color Brown
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

[I received this product in exchange for my honest review] Too Faced Born This Way Foundation offers medium-to-full coverage that looks smooth and natural. It blends easily, feels lightweight, and lasts all day without feeling cakey. Great for achieving a flawless, skin-like finish.
