The fright stuff

Halloween makeup ideas for 2026

Looking for a Halloween makeup look you can make your own? Start with the detail you want people to notice: graphic black-and-white stripes, colorful clown makeup, a dark lip, or a little sparkle. Explore the looks on this page, then shop each toolkit for the products used to create it.

Pick your Halloween makeup look

For midnight zebra, draw black stripes over a white base and carry the pattern onto your lips. The look pairs bold eye makeup with matching lip color, so the stripes feel like one complete design. If you want color instead, try cute clown. Blend green, blue, and pink face color, then define your eyes with wings, triangles, shimmer, and gems. Finish with a blurred ombré lip.

Dark swan puts the focus on dramatic eyes. Start with winged liner and burgundy along the lower lash line, then add metallic sparkle and face gems. Black lip liner and dark red lipstick complete the look. You can also explore the split personalities toolkit for a look built around contrasting makeup details.

Want a different direction? The looks for less section has toolkits for deer, cheetah cat, vampire glam, and fairycore. A deer look can start with warm bronzer and eye shadow; cheetah cat calls for liner and face color. For vampire glam, pair dark eye makeup with a lip look and Halloween nails. Fairycore brings together glitter eye paint, face gems, highlight, and shimmer. Choose the details that fit your costume, your plans, and the time you have to get ready.

Build your Halloween makeup kit

Once you have a look in mind, check its toolkit before you start. Eye makeup and lip color can do a lot of the work, while face color, contour, lashes, gems, or glitter add the finishing details. Browse Your Halloween essentials for eye makeup, nails and hair, lippies, contouring, prep and set products, and makeup remover. You can also use GLAMlab® to virtually try on featured Halloween makeup looks before deciding which one to create.

Frequently asked questions

What are some easy Halloween makeup ideas?

Start with one recognizable feature. Draw liner and add face color for a cheetah cat, use bronzer and eye shadow as the base of a deer look, or add shimmer and face gems for fairycore. You can keep the rest of your makeup close to what you usually wear.

How do I choose a Halloween makeup look?

Think about how much detail you want to draw and which products you already have. Midnight zebra and cute clown use more face color and defined shapes. Dark swan or vampire glam can put the focus on your eyes and lips. Each look’s toolkit shows products you can use to get started.

What makeup do I need for a Halloween look?

It depends on the design. Liner, eye shadow, lip color, and face makeup cover many of the looks here. Add products such as gems, lashes, glitter, or Halloween nails when they fit your look. Keep makeup remover on hand for the end of the night.

Can I try on a Halloween makeup look before creating it?

Yes. GLAMlab® lets you virtually try on featured Halloween makeup looks. Use it to compare looks before you shop a toolkit or start applying makeup.

How do I remove Halloween makeup after the party?

Use a makeup remover suited to the products you applied, and follow the product directions, especially for long-wear liner, lip color, or glitter. Take your time around detailed eye makeup, and finish with your usual cleansing routine.

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