Tab through the images or use the previous or next buttons to navigate each product image
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Highlights
Summary
The HALF MAGIC Eyelectric Extreme Lengthening Mascara is the ultimate mascara for extreme length and WEARABLE color. This ultra-defining tubing formula is clinically tested for flake-free, racoon eye-proof wear.
Benefits
- Extreme length
- 12-hour wear
- Racoon-eye proof & flake-free
- Easy & gentle removal
Features
- Ophthalmologist tested & safe for contact lens wearers
- Cap & vial are made with 30% post-consumer recycled materials
Item 2611485
Layer two coats or more for more dramatic color payoff.
To remove, apply warm water and use fingers to gently slide the mascara off the lashes.
Store your mascara in a cool and dark place to maintain the formula's vibrant color (away from heat and light).
Avoid getting product into the eye. If this occurs, wash affected area thoroughly with water.
Urchin: Water (Aqua/Eau), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate SE, Alcohol Denat., Glycerin, Dimethicone, VP/Eicosene Copolymer, Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Stearic Acid, Butyrospermum Parkii (Shea) Butter, Glyceryl Caprylate, Phenoxyethanol, Ricinus Communis (Castor) Seed Oil, Tromethamine, Palmitic Acid, Laureth-21, PVP, Xanthan Gum, Sodium Dehydroacetate, Methylglucamine, Hydroxystearic Acid, Tocopheryl Acetate, Ethylhexylglycerin, Euphorbia Cerifera (Candelilla) Wax (Euphorbia Cerifera Cera/Cire de candelilla), Polyglyceryl-3 Stearate, Myristic Acid, Sodium Phytate, Iron Oxides (CI 77499).
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
FENTY BEAUTY by Rihanna
Pro Filt'r Soft Matte Longwear Liquid Foundation
Grande Cosmetics
GrandeLASH-MD Lash Enhancing Serum
Anastasia Beverly Hills
Brow Wiz Precision Eyebrow Pencil
bareMinerals
COMPLEXION RESCUE Tinted Moisturizer with Hyaluronic Acid and Mineral SPF 30
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Benefit Cosmetics
BADgal BANG! Volumizing Mascara
Grande Cosmetics
GrandeLASH-MD Lash Enhancing Serum
Too Faced
Better Than Sex Volumizing & Lengthening Mascara
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Grande Cosmetics
GrandeWRAP Tubing Mascara with ProVitamin B5
Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
Is this a tubing mascara?
- Asked by Caidyn
- Official Answer By Half Magic - Brand EngageHello! Yes, this is an amazing tubing formula that comes off with ease with water!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Hands down the best tubing mascara out there
I've been using tubing mascara since they came on the market, whenever that was-- 15 years maybe? 20? I've literally tried them all, been faithful to a few. All mascara (including waterproof) gives me panda eyes unless it's a tubing formula. My complaint about most tubers is that even when I like th...
Most Helpful Critical Review
Too gooey on my lashes
While this tubing mascara does make my lashes look thicker and longer, it has some major problems that makes this one a no-go for me. - First, it goes on kind of sticky or gooey, so my lash comb cannot get between the lashes to separate them nicely. I have to clean the lash comb before I can do my ...
89 results
Mermaid Lashes
I love this mascara! The formula is long wearing, the color is vibrant on my medium brown lashes, and it's easy to apply. The color (I chose teal) is bold without being overbearing and it makes me look put together without needing eyeshadow. It's a whole look on its own. I feel like if a mermaid wore mascara, it would be this shade. Love, love, LOVE it!
Pretty but flakes like crazy
It's really nice as a lengthening tubing mascara, it's really natural looking and the colors are so pretty (minus brown but that's just because it's too light for me) but omg. I've never had a mascara flake into my eyes like this. Maybe it's too dry so I overcompensate and put a bunch on but I've cried it off all four times I've tried wearing it because it gets in my eyes. I don't have sensitive eyes at all but it hurt so bad, and then over the course of the day, it detaches from my eyelashes and gets all over my under eye area and it's just a mess. It comes off super easily which is nice at the end of the day but a little frustrating during.
Not worth buying IMO
I was shopping for new mascara and I asked the sales associate where lancome section was located. I've been wanting to try idole. Anyways she asked what i was looking for specifically in which i said mascara. She began to tell me about this new tubing mascara that did wonders for her. Needless to say she dold me on it. I dont like this mascara at all. It chunks up the more you layer. I didn't like the brush and the mascara chips fell into my eyes when wearing. No length or volume just bad all around! The price is a joke for junk!
Straight, blonde lashes: not the one
Not worth the money - cant say there are better brown mascaras out there but it really jus doesnt deliver at all over than being easy to remove
Good mascara
I have been using this mascara for the last year in the teal color and I enjoy this mascara for a several reasons: the stopper does a good job cleaning the brush from excess product so it applies easily, it holds my lashes' curl, and it truly lengthens my lashes. I also use maybelline skyhigh and I can say that half magic's mascara lengthens more because I wear glasses and when I wear the half magic mascara, my lashes touch my glasses. Two reasons why I do not like it: it flakes ramdomly sometimes but could be user error and the color shows up more green than teal in my opinion.