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Redken All Soft Shampoo
4 sizes
Redken

All Soft Shampoo
4 out of 5 stars ; 1623 reviews4(1623)
sale price $11.00 - $37.99
list price $11.00 - $56.00
OLAPLEX No.4 Bond Maintenance Strengthening, Hydrating Hair Repair Shampoo
3 sizes
OLAPLEX

No.4 Bond Maintenance Strengthening, Hydrating Hair Repair Shampoo
4.2 out of 5 stars ; 3851 reviews4.2(3851)
sale price $16.00 - $46.40
list price $16.00 - $58.00
Free Gift with purchase
OUAI Clarifying Detox Shampoo
4 sizes
OUAI

Clarifying Detox Shampoo
4.7 out of 5 stars ; 2623 reviews4.7(2623)
sale price $16.00 - $68.00
list price $16.00 - $68.00
Free Gift with purchase
OUAI Shampoo for Fine Hair
4 sizes
Only at Ulta
OUAI

Shampoo for Fine Hair
3.8 out of 5 stars ; 803 reviews3.8(803)
sale price $16.00 - $64.00
list price $16.00 - $64.00
Free Gift with purchase
Biolage Ultra Hydra Source Shampoo for Very Dry Hair
2 sizes
Sale
Biolage

Ultra Hydra Source Shampoo for Very Dry Hair
4.4 out of 5 stars ; 3888 reviews4.4(3888)
sale price $26.00 - $29.99
list price $26.00 - $45.00
Redken Frizz Dismiss Sulfate-Free Shampoo
2 sizes
Sale
Redken

Frizz Dismiss Sulfate-Free Shampoo
4.1 out of 5 stars ; 1123 reviews4.1(1123)
sale price $29.00 - $37.99
list price $29.00 - $56.00
OUAI Shampoo for Medium Hair
4 sizes
Only at Ulta
OUAI

Shampoo for Medium Hair
4.2 out of 5 stars ; 437 reviews4.2(437)
sale price $16.00 - $64.00
list price $16.00 - $64.00
Free Gift with purchase
PATTERN Hydration Shampoo
3 sizes
PATTERN

Hydration Shampoo
4.6 out of 5 stars ; 4465 reviews4.6(4465)
$12.00 - $45.00
Buy 1 Get 1 50% Off-Add 2 to bag
Verb Ghost Shampoo
3 sizes
Sale
Verb

Ghost Shampoo
4.4 out of 5 stars ; 1388 reviews4.4(1388)
sale price $10.00 - $32.99
list price $10.00 - $46.00
Free Gift with purchase
amika Forget Frizz Anti-Frizz Shampoo
2 sizes
Sale
amika

Forget Frizz Anti-Frizz Shampoo
4.7 out of 5 stars ; 192 reviews4.7(192)
sale price $28.00 - $60.00
list price $28.00 - $75.00
Matrix Mega Sleek Anti-Frizz Smoothing Shampoo
3 sizes
Sale
Matrix

Mega Sleek Anti-Frizz Smoothing Shampoo
4.7 out of 5 stars ; 818 reviews4.7(818)
sale price $8.50 - $29.99
list price $8.50 - $46.00
LolaVie Restorative Shampoo
3 sizes
Only at Ulta
LolaVie

Restorative Shampoo
4.2 out of 5 stars ; 1078 reviews4.2(1078)
sale price $15.00 - $51.20
list price $15.00 - $64.00
Free Gift with purchase
Living Proof Perfect Hair Day Shampoo
4 sizes
Sale
Living Proof

Perfect Hair Day Shampoo
4.6 out of 5 stars ; 162 reviews4.6(162)
sale price $17.00 - $65.60
list price $17.00 - $82.00
Innersense Organic Beauty Hydrating Cream Hairbath
3 sizes
Only at Ulta
Innersense Organic Beauty

Hydrating Cream Hairbath
4.4 out of 5 stars ; 2466 reviews4.4(2466)
sale price $10.00 - $52.80
list price $10.00 - $66.00
OUAI Shampoo for Thick Hair
4 sizes
Only at Ulta
OUAI

Shampoo for Thick Hair
4.2 out of 5 stars ; 401 reviews4.2(401)
sale price $16.00 - $64.00
list price $16.00 - $64.00
Free Gift with purchase
Biolage Smooth Proof Shampoo Frizzy Hair
2 sizes
Sale
Biolage

Smooth Proof Shampoo Frizzy Hair
4.4 out of 5 stars ; 1051 reviews4.4(1051)
sale price $26.00 - $29.99
list price $26.00 - $45.00
LolaVie Peptide Plumping Volume Shampoo
3 sizes
Only at Ulta
LolaVie

Peptide Plumping Volume Shampoo
4.4 out of 5 stars ; 249 reviews4.4(249)
sale price $15.00 - $51.20
list price $15.00 - $64.00
Free Gift with purchase
Bumble and bumble Hairdresser's Invisible Oil Hydrating Shampoo
3 sizes
Sale
Bumble and bumble

Hairdresser's Invisible Oil Hydrating Shampoo
4.5 out of 5 stars ; 631 reviews4.5(631)
sale price $16.00 - $84.00
list price $16.00 - $105.00
Paul Mitchell Tea Tree Lemon Sage Thickening Shampoo
3 sizes
Sale
Paul Mitchell

Tea Tree Lemon Sage Thickening Shampoo
4.2 out of 5 stars ; 849 reviews4.2(849)
sale price $9.50 - $32.99
list price $9.50 - $50.00
Free Gift with purchase
Living Proof No Frizz Shampoo
3 sizes
Sale
Living Proof

No Frizz Shampoo
4.7 out of 5 stars ; 209 reviews4.7(209)
sale price $17.00 - $57.60
list price $17.00 - $72.00
Kenra Professional Moisture Shampoo
2 sizes
Sale
Kenra Professional

Moisture Shampoo
4.6 out of 5 stars ; 1103 reviews4.6(1103)
sale price $21.00 - $36.80
list price $21.00 - $46.00
Curlsmith Essential Moisture Hydrating Shampoo
2 sizes
Curlsmith

Essential Moisture Hydrating Shampoo
4.5 out of 5 stars ; 516 reviews4.5(516)
$12.50 - $26.00
Buy 1 Get 1 50% Off-Add 2 to bag
SEEN Shampoo, Fragrance Free
2 sizes
SEEN

Shampoo, Fragrance Free
4.6 out of 5 stars ; 863 reviews4.6(863)
$12.00 - $32.00
Free Gift with purchase
Moroccanoil Frizz Control Shampoo
Moroccanoil

Frizz Control Shampoo
4.7 out of 5 stars ; 116 reviews4.7(116)
$30.00
Free Gift with purchase
isima Riquísima Hydrating Shampoo
2 sizes
Only at Ulta
isima

Riquísima Hydrating Shampoo
4.4 out of 5 stars ; 291 reviews4.4(291)
$14.00 - $32.00
Buy 1 Get 1 50% Off-Add 2 to bag
Ouidad Advanced Climate Control Defrizzing Shampoo
3 sizes
Ouidad

Advanced Climate Control Defrizzing Shampoo
4.3 out of 5 stars ; 974 reviews4.3(974)
$10.00 - $70.00
Buy 1 Get 1 50% Off-Add 2 to bag
+1 offers
Rizos Curls Hydrating Shampoo
2 sizes
Rizos Curls

Hydrating Shampoo
3.8 out of 5 stars ; 149 reviews3.8(149)
$11.00 - $22.00
Buy 1 Get 1 50% Off-Add 2 to bag
+1 offers
Alterna Caviar Anti-Aging Replenishing Moisture Shampoo
4 sizes
Sale
Alterna

Caviar Anti-Aging Replenishing Moisture Shampoo
4.5 out of 5 stars ; 621 reviews4.5(621)
sale price $12.00 - $64.00
list price $12.00 - $80.00
Kenra Professional Platinum Luxe Shine Shampoo
2 sizes
Sale
Kenra Professional

Platinum Luxe Shine Shampoo
sale price $28.00 - $44.80
list price $28.00 - $56.00
Matrix A Curl Can Dream Weightless Moisture Shampoo For Waves
2 sizes
Online only
Matrix

A Curl Can Dream Weightless Moisture Shampoo For Waves
4.6 out of 5 stars ; 261 reviews4.6(261)
sale price $22.00 - $29.99
list price $22.00 - $46.00
Kitsch Rice Water Protein Hair Shampoo Bar
Kitsch

Rice Water Protein Hair Shampoo Bar
4.8 out of 5 stars ; 10003 reviews4.8(10003)
$14.00
Innersense Organic Beauty Color Awakening Hairbath
Only at Ulta
Innersense Organic Beauty

Color Awakening Hairbath
4.4 out of 5 stars ; 344 reviews4.4(344)
$30.00
Kenra Professional Violet Shampoo
2 sizes
Sale
Kenra Professional

Violet Shampoo
4.6 out of 5 stars ; 565 reviews4.6(565)
sale price $21.00 - $36.80
list price $21.00 - $46.00
Kitsch Rosemary & Biotin Volumizing Shampoo Bar
Kitsch

Rosemary & Biotin Volumizing Shampoo Bar
4.7 out of 5 stars ; 674 reviews4.7(674)
$14.00
L'Oréal EverPure Sulfate Free Glossing Shampoo for Shine and Smoothness
L'Oréal

EverPure Sulfate Free Glossing Shampoo for Shine and Smoothness
4.4 out of 5 stars ; 332 reviews4.4(332)
$10.99
Free Gift with purchase
Living Proof Curl Shampoo
3 sizes
Sale
Living Proof

Curl Shampoo
4.3 out of 5 stars ; 269 reviews4.3(269)
sale price $17.00 - $57.60
list price $17.00 - $72.00
Design Essentials Almond & Avocado Moisturizing & Detangling Sulfate-Free Shampoo
2 sizes
Design Essentials

Almond & Avocado Moisturizing & Detangling Sulfate-Free Shampoo
3.8 out of 5 stars ; 74 reviews3.8(74)
$13.99 - $33.00
Keratin Complex Color Care Smoothing Shampoo
2 sizes
Keratin Complex

Color Care Smoothing Shampoo
4.3 out of 5 stars ; 207 reviews4.3(207)
sale price $30.00 - $37.99
list price $30.00 - $50.00
Bumble and bumble Curl Moisturizing Shampoo
3 sizes
Sale
Bumble and bumble

Curl Moisturizing Shampoo
4.6 out of 5 stars ; 226 reviews4.6(226)
sale price $16.00 - $84.00
list price $16.00 - $105.00
Keratin Complex Keratin Care Smoothing Shampoo
2 sizes
Sale
Keratin Complex

Keratin Care Smoothing Shampoo
4.2 out of 5 stars ; 71 reviews4.2(71)
sale price $30.00 - $37.99
list price $30.00 - $50.00
L'anza Keratin Healing Oil Shampoo
3 sizes
Online only
L'anza

Keratin Healing Oil Shampoo
4.8 out of 5 stars ; 323 reviews4.8(323)
sale price $18.00 - $78.40
list price $18.00 - $98.00
L'anza Healing ColorCare Shampoo
3 sizes
Online only
L'anza

Healing ColorCare Shampoo
4.8 out of 5 stars ; 308 reviews4.8(308)
sale price $16.00 - $58.40
list price $16.00 - $73.00
Ouidad Curl Quencher Moisturizing Shampoo
2 sizes
Ouidad

Curl Quencher Moisturizing Shampoo
4.2 out of 5 stars ; 442 reviews4.2(442)
$24.00 - $60.00
Buy 1 Get 1 50% Off-Add 2 to bag
+1 offers
DevaCurl NO-POO ORIGINAL Zero Lather Cleanser For Rich Moisture
3 sizes
DevaCurl

NO-POO ORIGINAL Zero Lather Cleanser For Rich Moisture
4 out of 5 stars ; 333 reviews4(333)
$12.00 - $50.00
Buy 1 Get 1 50% Off-Add 2 to bag
+1 offers
Bumble and bumble Bond-Building Repair Shampoo
3 sizes
Bumble and bumble

Bond-Building Repair Shampoo
4.6 out of 5 stars ; 390 reviews4.6(390)
sale price $16.00 - $84.00
list price $16.00 - $105.00
OUAI Limited Edition Detox Shampoo & Fine to Medium Treatment Mask Kit
Only at Ulta
OUAI

Limited Edition Detox Shampoo & Fine to Medium Treatment Mask Kit
5 out of 5 stars ; 1 reviews5(1)
$30.00
($38 value)
Free Gift with purchase
Hairstory New Wash Original Cleansing & Conditioning Cream For All Hair Types
3 sizes
Only at Ulta
Hairstory

New Wash Original Cleansing & Conditioning Cream For All Hair Types
4.4 out of 5 stars ; 9598 reviews4.4(9598)
sale price $22.00 - $82.40
list price $22.00 - $103.00
Sebastian Dark Oil Shampoo
3 sizes
Sale
Sebastian

Dark Oil Shampoo
4.6 out of 5 stars ; 3460 reviews4.6(3460)
sale price $8.00 - $32.99
list price $8.00 - $50.00
Free Gift with purchase
Ouidad Curl Shaper Good As New Moisture Restoring Shampoo
2 sizes
Ouidad

Curl Shaper Good As New Moisture Restoring Shampoo
4.1 out of 5 stars ; 54 reviews4.1(54)
$12.00 - $30.00
Buy 1 Get 1 50% Off-Add 2 to bag
+1 offers
Mielle Rosemary Mint Strengthening Shampoo
2 sizes
Mielle

Rosemary Mint Strengthening Shampoo
4.6 out of 5 stars ; 2084 reviews4.6(2084)
$10.99 - $16.99
Buy 1 Get 1 50% Off-Add 2 to bag
Verb Curl Shampoo for Waves, Curls, and Coils
2 sizes
Sale
Verb

Curl Shampoo for Waves, Curls, and Coils
4.5 out of 5 stars ; 732 reviews4.5(732)
sale price $22.00 - $32.99
list price $22.00 - $46.00
Free Gift with purchase
SEEN Shampoo
SEEN

Shampoo
4.7 out of 5 stars ; 421 reviews4.7(421)
$32.00
Free Gift with purchase
Matrix A Curl Can Dream Shampoo
2 sizes
Matrix

A Curl Can Dream Shampoo
4.4 out of 5 stars ; 208 reviews4.4(208)
sale price $22.00 - $29.99
list price $22.00 - $46.00
Wella ULTIMATE SMOOTH Shampoo
3 sizes
Sale
Wella

ULTIMATE SMOOTH Shampoo
4.7 out of 5 stars ; 220 reviews4.7(220)
sale price $18.00 - $56.00
list price $18.00 - $70.00
Free Gift with purchase
Kitsch Smoothing Castor Oil Shampoo
Kitsch

Smoothing Castor Oil Shampoo
5 out of 5 stars ; 121 reviews5(121)
$14.00
L'Oréal EverPure Sulfate Free Iron Sleek Smoothing Shampoo
L'Oréal

EverPure Sulfate Free Iron Sleek Smoothing Shampoo
4.7 out of 5 stars ; 86 reviews4.7(86)
$10.99
Free Gift with purchase
DevaCurl LOW-POO ORIGINAL Mild Lather Cleanser for Rich Moisture
2 sizes
DevaCurl

LOW-POO ORIGINAL Mild Lather Cleanser for Rich Moisture
3.8 out of 5 stars ; 64 reviews3.8(64)
$28.00 - $50.00
Buy 1 Get 1 50% Off-Add 2 to bag
+1 offers
It's A 10 Miracle Moisture Daily Shampoo
3 sizes
Sale
It's A 10

Miracle Moisture Daily Shampoo
3.8 out of 5 stars ; 191 reviews3.8(191)
sale price $13.00 - $40.80
list price $13.00 - $51.00
It's A 10 Miracle Shampoo Plus Keratin With 10 Benefits
2 sizes
Sale
It's A 10

Miracle Shampoo Plus Keratin With 10 Benefits
4.2 out of 5 stars ; 270 reviews4.2(270)
sale price $25.00 - $44.00
list price $25.00 - $55.00
Curlsmith Frizz Control Cleanser
Curlsmith

Frizz Control Cleanser
4.4 out of 5 stars ; 272 reviews4.4(272)
$26.00
Buy 1 Get 1 50% Off-Add 2 to bag
MONDAY Haircare SMOOTH Shampoo for Curly & Frizzy Hair with Wheat Protein
3 sizes
MONDAY Haircare

SMOOTH Shampoo for Curly & Frizzy Hair with Wheat Protein
4 out of 5 stars ; 338 reviews4(338)
$3.49 - $13.99
Odele Smoothing Shampoo for Frizz Control + Shine
Odele

Smoothing Shampoo for Frizz Control + Shine
4.5 out of 5 stars ; 947 reviews4.5(947)
$11.99
L'anza Healing Moisture Shampoo
L'anza

Healing Moisture Shampoo
5 out of 5 stars ; 79 reviews5(79)
$38.00
Drybar Liquid Glass Smoothing Shampoo
2 sizes
Drybar

Liquid Glass Smoothing Shampoo
4.1 out of 5 stars ; 267 reviews4.1(267)
$32.00 - $60.00