0 in bag
SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo #1
Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo #1

Tab through the images or use the previous or next buttons to navigate each product image

Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo

Item 2575514

$28.00
Size:8.0 oz
  • Available to ship
  • See same day delivery eligibility in bag

Earn points on this purchase.

Summary

Conscious Beauty at Ulta Beauty™

  • Vegan
  • Clean Ingredients
  • Cruelty Free
  • Sustainable Packaging Brand
  • Give Back

Briogeo's Curl Charisma Rice Amino + Avocado Hydrating Shampoo is a creamy, sulfate-free shampoo that hydrates and cleanses without stripping hair of natural oils and minimizes frizz to enhance definition of waves, curls, and coils.

Details

Benefits

  • Provides a hydrating cleanse without stripping hair of natural oils
  • Minimizes frizz to enhance curl definition
  • Clean and naturally derived, formulated 6-free, and made with Briogeo proprietary NOVA Complex

Key Ingredients

  • Rice Amino Acids: Seal the hair cuticle to lock out frizz-causing environmental moisture
  • Shea Butter: Softens and hydrates curls with rich antioxidants
  • Tomato Fruit Ferment: Seals the hair cuticle to ensure consistent curl formation and enhance definition
  • Vitamin E: Softens the hair, provides essential healthy-hair nutrients, and helps prevent breakage

How To Use

Apply to wet hair and massage from root to tip, then rinse.

Precautions: Discontinue use if irritation occurs. If in eyes, wash out immediately with water.

Ingredients

Water/Aqua/Eau, Lauramidopropyl Betaine,* Sodium Cocoyl Isethionate,* Glycerin,* Cocamidopropyl Hydroxysultaine,* Glycol Distearate,* Disodium Laureth Sulfosuccinate, Butyrospermum Parkii (Shea) Butter,* Oryza Sativa (Rice) Extract,* Lactobacillus/Tomato Fruit Ferment Extract,* Persea Gratissima (Avocado) Oil,* Rosa Canina Fruit Oil,* Acanthus Mollis Leaf Extract,* Tocopheryl Acetate, Aloe Barbadensis Leaf Juice,* Keratin Amino Acids,* Glucose,* Sodium Hyaluronate, Sodium C14-16 Olefin Sulfonate, Acyl Coenzyme A Desaturase,* Citrus Aurantium Dulcis (Orange) Peel Oil,* Citrus Paradisi (Grapefruit) Peel Oil,* Polyquaternium-71, Sodium Chloride,* Sodium Lauryl Sulfoacetate, Soyamidopropylamine Oxide,* Leuconostoc/Radish Root Ferment Filtrate,* Sodium Lauroyl Sarcosinate, Polyquaternium-7, Anhydroxylitol,* Xylitylglucoside,* Xylitol,* Fragrance (Parfum), Dehydroacetic Acid, Benzyl Alcohol.

*Coconut, vegetable, or plant derived.

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

We think you'll like

12 items

Sponsored Products

12 items

What do you want to know about this product?

Review Snapshot

by PowerReviews

201 ReviewsWrite a Review
Ratings Distribution
Pros
1Healthy natural product
1Better defined curls
1Curls last longer
1Smells Devine
1Soft
Cons
1Expensive
1Made my hair very dry
Best Uses
1Curly hair wash day
Describe Yourself
1Naturally curly/wavy hair
1I am in mid 30s with type 3a curly fine hair
1Curly, dry hair
Hair Type
4Wavy Hair
Most Helpful Positive Review
It was good

I've been on the hunt for a shampoo/conditioner that could tame my natural tumbleweed that sprouts from my noggin since I was 14 and this is the closest I've come to success so far. After 6 weeks of usage I've seen (and felt) a dramatic difference in frizz, shine and strength. I saw a change after j...

Versus
Most Helpful Critical Review
Started off ok but quickly went downhill

As others have commented, this shampoo is very drying. I noticed my hair felt dry (not stripped; but dry) after the very first wash. But, I have to be honest, my curls looked amazing! So much so that I went out the next week and bought the matching conditioner. But over time my hair just got drier ...

201 results

Love this!!

Submitted 6 days ago

By crissy

From Lubbock TX

Hair Type Wavy Hair

I've been using Bilageo For about 2 months and my curls are soft and and less frizzy.

User submitted media

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Not a paid review, just an honest one

Submitted 6 months ago

By Amy

From Memphis In

I have fine , dry very curly hair . I do get chemical treatments ( highlights) done to my hair . This product did help define my curls, however after 2 washes i noticed i didnt really have that clean feeling. I used this the 3rd time and returned the product the next day . My hair looked and felt like i had poured oil on it and called it a day . The smell is not over powering. The styling products for this brand are good . I use the air dry crème , the foam , and curl gel depending on how i want my curls . The shampoo and conditioner combo together are just way to much oil . I tried pairing it with others of this brand and just found the same problem. However every curly haired person is different, so what might be to much for me may be what someone elses needs .

Was this review helpful to you?
good shampoo for wavy/ curly hair

Submitted 6 months ago

By dale

From albuquerque, nm

Hair Type Wavy Hair

it's a decent shampoo that doesn't dry out my wavy/curly hair. it's on regular rotation.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Doesn't way down curls!

Submitted 10 months ago

By talia56

From CLARKS SUMMIT, PA

Verified Reviewer

Community Content

Reviewed at

Briogeo Hair Care - Syndication

I've been using this for 2 years now and it's my favorite curly hair shampoo. I love the coconut smell. This shampoo doesn't weigh my curls down and lasts a long time!

Was this review helpful to you?
Would not buy again

Submitted 1 year ago

By Jenn

From IL

Hair Type Wavy Hair

Verified Buyer

This product was not hydrating and actually knotted my hair

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?