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Highlights
Summary
OUAI's Fine Hair Shampoo is for fine hair, this color-safe, thickening shampoo adds volume & bounce and smells as good as it looks.
Benefits
- Adds volume and bounce
- Strengthens and thickens hair
- Hydrates and nourishes
Key Ingredients
- Biotin: Strengthens and reinforces hair health by delivering essential nutrients
- Chia Seed Oil: Thickens and volumizes
- Hydrolyzed Keratin: Softens, smooths frizz and adds shine
Scent Type
- Mercer Street: An outspoken fragrance that a-OUAI-kens the senses.
- Key Notes: Italian Lemon, Orange, Peony, Iris, Lily, Musk, Orris, Magnolia, Jasmine, Rose Damask
- Mercer Street scent can be found in OUAI Fine, Medium, and Thick Shampoos & Conditioners.
Item 2563215
Thoroughly wet hair from roots to ends with lukewarm water. Lather a quarter size amount of shampoo in hands. Work shampoo into roots and anywhere hair touches the scalp. Rinse shampoo. Squeeze out excess moisture before applying conditioner.
Precautions: Avoid contact with eyes. If contact occurs, rinse well with water.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Parfum (Fragrance), Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cannabis Sativa Seed Extract, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Hair Type
Most Helpful Positive Review
Luxurious hair results!
I have fine, straight, oily, frizzy, damaged (from coloring and using heat styling tools over the years) hair type. My scalp tends to get oily but have dry, brittle strands and been in search for hair products that'll help replenish/repair, add volume, and reduce frizz all while not weighing my hair...
Most Helpful Critical Review
Smells wonderful, but that's about it.
I have fine, straight hair and I got this shampoo hoping that it would give me a boost of volume and make it look less fine. My concerns are: oily at the top, frizz at the bottom, flat hair, and fine hair. PROS: It does make my hair soft, as it claims it will. It tames my frizz, which is something ...
693 results
Love this for improving my hair quality!
Hair Type Straight Hair
Love this shampoo, as someone who has fine hair, this has been working amazing! My hair feels so soft and smooth after, and it has improved the texture of my hair overall. Also, the smell is so good and it lasts for a while. Favourite haircare product!! complimentary from ouai
First wash and I already love
I've been using this shampoo for my fine hair and I'm honestly impressed so far. It gives a really deep clean without stripping my hair or making it feel dry. My roots feel fresh for longer, and my hair looks softer and more volumized after blow drying. I also love that it feels lightweight and doesn't leave any heavy residue behind. The scent is clean, fresh, and very salon-like.

My hair feels so smooth
Hair Type Straight Hair
Gifted by Ouai. I have fine hair so lightweight is non-negotiable for me, and this shampoo absolutely delivers. It hydrates without leaving any heaviness behind, and my hair feels soft and silky after every wash. The scent is also so lovely and the whole experience feels luxurious to me. Highly recommend if you have fine hair like me
Love it
Hair Type Wavy Hair
This clarifying shampoo leaves my hair feeling super clean without drying it out. It removes buildup, adds shine, and gives my scalp a fresh, healthy feel after every wash. i'll definitely add this to my routine. This was gifted by ouai!

Love it!
Hair Type Wavy Hair
I've been using OUAI Fine Hair Shampoo for a few weeks and love how clean and lightweight my hair feels after every wash. It gives my fine hair volume without drying it out, and the scent is so good too! gifted by ouai complimentary from ouai