Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Summary
Arctic Fox Vivid collection offers DIY-friendly color. The hydrating, semi-permanent formula is free of harsh chemicals and delivers deep conditioning for soft, healthy hair. Experience vibrant, long-lasting shades designed to bleed less and fade beautifully.
Features
- Fiery Ginger Orange
- For an intense, spiced copper apply Ginger Flare on levels 8+
- On levels 6-7, Ginger Flare adds natural-looking copper dimension
Benefits
- DIY formula - easy at-home application
- Hydrating & deep conditioning
- Keeps hair soft and healthy
- Best on pre-lightened hair
- Vibrant results on level 8+
Formulated Without
- Ammonia
- Peroxide
- PPD
- Ethyl Alcohol
Item 2639113
Use only as directed. Shampoo hair & dry. Apply petroleum jelly around hairline to prevent staining. Wear protective gloves, apply color evenly working in small sections, & leave in for at least 30 min. For best results cover hair with plastic cap, process with heat/ blow dry up to 15 min. Rinse hair in cold water away from face. *Color will fade with each shampoo & may last longer depending upon hair type, condition, porosity, products & styling. Results may vary.
Aqua, Cetyl Alcohol, Glycerin, Stearalkonium Chloride, Glyceryl Stearate, Peg-100 Stearate, Propylene Glycol,Acetic Acid, Basic Blue 99, Basic Orange 31, Basic Red 51, Basic Yellow 87, Ceteareth-20, Cetearyl Alcohol, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Hydrolyzed Soy Protein, Magnesium Chloride, Magnesium Nitrate, Parfum, Quaternium-75, Sodium Chloride, Tetrasodium Edta, Benzyl Alcohol, Methylchloroisothiazolinone, Methylisothiazolinone, Potassium Sorbate, Sodium Benzoate, Limonene
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
L'Oréal Paris
Colorista Hair Makeup Temporary 1-Day Spray
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Shark Beauty
SpeedStyle Pro Flex Professional Performance High-Velocity Hair Dryer System
Shark Beauty
FlexStyle IonCurl Ion Air Drying, Curling & Styling System
Sponsored products
5 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
American Crew
Undetectable Men's Hair Color Demi-Permanent Hair Dye
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
The best I've found so far
I have been using arctic fox for almost a year now. I have used to it maintain my hair in various shades of blue, purple, pink, and turquoise. I switched over from overtone because it was staining my hair, esp the dark blue. Arctic fox does not do this, but it also needs to be refreshed a bit more...
Most Helpful Critical Review
VIRGIN BLONDES - AVOID LIKE THE PLAGUE !!!!
This product was an absolute nightmare ! Used this on my VIRGIN, all natural & very healthy dark ash blonde hair, from mid length to ends for a cool ombré effect. The color never washed out and it's been 8 months. I've tried multiple chelating shampoos, dandruff shampoo, the vitamin c treatment, etc...
938 results
Great color deposit
Hair Type Straight Hair
The product is easy to apply and left a great color! I would highly recommend.
Awful- doesn't do anything
Hair Type Straight Hair
I have blonde, straight hair and followed the directions perfectly, but still had no results.
Does not last
Hair Type Straight Hair
I used this on my very blonde ends, saturated it well, and left it on for an hour. It came out as a very light pinkish apricot, and not as vibrant as I was hoping. And after just 2 washes, it was completely gone. Not worth the time or effort in my opinion, which was very disappointing. It does have a nice lasting candy smell though.
Does not work
It didnt do anything at all- even with pre lightened hair. I used the color "blue jean baby" and it didnt do anything or deposit any color.
Love it
Hair Type Wavy Hair
Love how it does with my hair and covers very well!
Questions
Q&A
Showing 5 out of 15 Questions
- Q
I bought and used this around 4 years ago it looks and smells fine, is it still safe to use?
- Asked by Expiration
- Official Answer By Arctic Fox - Brand EngageThanks for reaching out to us! Generally, your color will keep for about 12 months after opening- just keep it below 115 degrees (store in a cool, dry place) to avoid separation. Personally, I have used bottles that are a few years old and they have been fine. They might lose some of the color saturation though. I would suggest doing a strand test to see how it does being 4 years old.Was this answer helpful to you
- Q
How long does Ritual last on unbleached hair and will it come out easily, or damage the color or texture of my hair?
- Asked by GIRLYpop
- Official Answer By Arctic Fox - Brand EngageGreat question! How long the color lasts depends on many factors such as the specific color you are using, the level of the hair underneath, the porosity of your hair and your personal haircare regimen, but on average the color can last between 4-8 weeks for the majority of our customers with pre-lightened hair, and closer to just 2-4 weeks on unbleached hair. We have formulated our color to be one of the longest-lasting semi-permanents available, but for the best results, you will have to take care of your color. Here are some tips that might help with the longevity: Shampoo in cold water (as cold as you can stand it) Use AF sulfate-free, color-safe shampoo and conditioner Use AF dry shampoo in between washes (frequent shampooing will fade the color) Stay away from alcohol-based styling products (they are drying and will fade the color) Avoid high heat styling Know that if you go swimming your hair color may be stripped almost immediately, especially in chlorinated water Add in a bit of color to your shampoo and/or conditioner to keep your color fresher longer! You can also check out our blog post, Reasons Your Hair Color Isn't Sticking Around, for tips on how to best preserve and protect your new color! ✨Was this answer helpful to you
- Q
If I dye my unbleached, light brown hair with Ritual dye late in the month, will it be able to stay late into the next month or will it be faded by then?
- Asked by AGiloveburgundy
- Official Answer By Arctic Fox - Brand EngageHow long the color lasts depends on the level of your hair color, the porosity of your hair and your hair care regimen. On average it will last 2 to 4 weeks. Ritual does tend to stay on the longer end of that spectrum though.Was this answer helpful to you
- Q
How long does the product last in hair?
- Asked by Rach
- Official Answer By Arctic Fox - Brand EngageGreat question! How long the color lasts depends on many factors such as the specific color you are using, the level of the hair underneath, the porosity of your hair and your personal haircare regimen, but on average the color can last between 4-8 weeks for the majority of our customers with pre-lightened hair, and closer to just 2-4 weeks on unbleached hair. We have formulated our color to be one of the longest-lasting semi-permanents available, but for the best results, you will have to take care of your color. Here are some tips that might help with the longevity: Shampoo in cold water (as cold as you can stand it) Use AF sulfate-free, color-safe shampoo and conditioner Use AF dry shampoo in between washes (frequent shampooing will fade the color) Stay away from alcohol-based styling products (they are drying and will fade the color) Avoid high heat styling Know that if you go swimming your hair color may be stripped almost immediately, especially in chlorinated water Add in a bit of color to your shampoo and/or conditioner to keep your color fresher longer! You can also check out our blog post, Reasons Your Hair Color Isn't Sticking Around, for tips on how to best preserve and protect your new color! ✨Was this answer helpful to you
- Q
i have natural strawbery blonde/copper hair but dont want to bleach, id be getting highlights with the frose color. what damage can i expect, how long would it last, would the color even show, and is doing it without bleach even possible?
- Asked by row
- Official Answer By Arctic Fox - Brand EngageAs mentioned online, pre-lightening for pastels (including Frose) is necessary for accurate coloring! If your hair is naturally a light blonde then Frosé will have trouble taking and may only last for a wash or two as its such a low pigmented shade for natural hair. Using or at least mixing in a more pigmented color like Virgin Pink would be recommended in this case 💖 All of our colors will wash out 100% though, given time. Pinks tend to wash out fairly soon (4-8 weeks on bleached hair and 2-6 weeks on unbleached hair, whereas blues and greens can linger for quite a while.Was this answer helpful to you