This Product |
|
|
|
| |
|---|---|---|---|---|---|
|
|
|
|
|
|
|
|
Main Benefit |
Helps eliminate brassiness and brighten blonde tone |
Adds instant color vibrancy |
Intense repair to strengthen hair |
Helps to lock in color & restore hair surface quality |
Lock in color and smooths hair surface |
|
Secondary Benefit |
Refreshes color and leaves hair soft to the touch |
Protect color between salon visits |
Adds smoothness and reduces frizz |
Adds shine & strength to colored hair |
Creates a glossy effect on hair |
|
Formula/Technology |
Color refreshing purple pigments |
Antioxidant shield |
Metal purifier & silk amino acids |
Metal purifier to protect hair from harmful metals in water |
Oleology Technology helps to protect against natural lipid degeneration |
|
Recommended Hair Type |
Highlighted, Blonde/Silver |
Fine & Coarse Colored Hair |
Damaged Hair |
Colored & Damaged Hair |
For All Hair Types & Safe for Colored Hair |
Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Offers
(2)Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Summary
Wella INVIGO Blonde Recharge Color Refreshing Shampoo, for cool blonde tones, helps to fight brass and maintain the color of blonde tones.
Benefits
- For cool blonde tones refreshes and maintains the brightness and vibrancy of natural or highlighted blondes
- This purple shampoo prevents natural or colored blonde hair from yellowing and helps eliminate brassiness, leaving it soft to the touch
- Apply to wet hair and lather
- Leave for 3-5 minutes, then rinse thoroughly
- Use with our Cool Blonde Shampoo for maximum effect
Item 2541299
Apply to wet hair and lather. Leave for 3-5 mins, then rinse thoroughly.
Precautions: Contains hair colorants. Do not apply this product if: you have ever experienced any reaction after coloring your hair, you have experienced a reaction to a temporary ''black henna'' tattoo in the past. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them.
Water/Aqua/Eau, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, PEG-3 Distearate, Panthenol, Citric Acid, Fragrance/Parfum, Sodium Benzoate, Methylparaben, Tocopheryl Acetate, Propylparaben, Sodium Hydroxide, CI 60730/Violet 2, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Disodium EDTA, Benzoic Acid, Linalool, Hexyl Cinnamal, Benzyl Salicylate, Citronellol, Geraniol.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Redken
All Soft Shampoo For Dry, Brittle Hair
Pureology
Hydrate Shampoo For Dry Hair Nourishment & Moisture
Redken
Extreme Length Shampoo For Longer, Stronger Hair
Redken
Acidic Bonding Concentrate Shampoo
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Kenra Professional
Platinum Blow-Dry Spray
T3
SinglePass Curl X Ceramic Extra-Long Barrel Curling Iron
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
LolaVie
Peptide Plumping Volume Conditioner
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Cool Ashy Blonde/Brunette
This product is hands down the BEST purple shampoo I have found; I have used 3 different ones for reference (Joico, Wella, and Kyn) and this is the only one that gives me what I'm looking for which is less brass all around. I have naturally light brown hair with goldeny blonde highlights and this sh...
Most Helpful Critical Review
good product but certainly not the best
I normally use the redken purple shampoo & conditioner as I like those best but those are a bit pricey so was trying to save a little money & try new purple products that were a bit cheaper that works just as good as redken brand & smell nice so I decided to go with this as well as the conditioner a...
139 results
I would definitely buy again!
Submitted as part of a free sample program
I love this product! I have had bleach blonde hair for years and have tried many different purple shampoos. This one smells great and keeps my hair looking white and prevents any brassy looking yellow!! Would definitely buy again!
This shampoo came at the perfect time!!
Submitted as part of a free sample program
This product was sent to me for testing purposes, but I actually really loved this purple shampoo. I severely over processed my hair and have been doing/using a rainbow of products to help restore my platinum tresses.. many purple shampoos can be very drying so I used my other one as little as possible. The Wella Blonde Recharge Shampoo for Cool Blonde definitely neutralizes any brassiness while not being too drying for my hair. I was sent this product for testing purposes but I definitely dig this!
Loving this shampoo
Submitted as part of a free sample program
This shampoo seems to be a very good purple shampoo. It def helps reduce the brassiness of my hair! Very light pleasant smell and cute packaging! (I did receive this product complimentary in exchange for an honest review)
Love
I received the shampoo and conditioner complimentary for review and testing purposes. I bleach and tone my hair and this product definitely makes the blonde look more vibrant, beautiful in the light and removes some of the more brassy tones.
Blond and blonder
Submitted as part of a free sample program
I received this product for free with Influencer and every time I use it, I get compliments of how bright my hair is. I use it one time a week to avoid that purple tint that shampoos like this can leave. I will continue to use this shampoo for all of my blond needs