This Product |
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HAIR TYPE |
Normal, dry color-treated |
Fine, color-treated |
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HAIR CONCERN |
Dryness, lack of moisture |
Lack of volume, fullness, body |
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BENEFITS |
Moisture and softness |
Body and fullness |
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KEY INGREDIENTS |
Jojoba, Green Tea, Sage |
Wheat Protein, Eucalyptus Leaf |
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FRAGRANCE NOTES |
Lavender, Bergamot, Mint |
Pink Grapefruit, Wild Rose |
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Highlights
Summary
Pureology's Hydrate Shampoo is a moisturizing, sulfate free shampoo that deeply hydrates normal to thick dry, color treated hair. This ultra-nourishing formula seals in vibrant color and supports hair repair.
Benefits
- Provides superior moisture
- Gives hair touchable softness
- Provides extraordinary color protection
- Highly concentrated formula allows for 75+ shampoos in a single bottle
- Contains less than 1% of synthetic fragrances
- This product is 100% vegan
- Recyclable packaging
Key Ingredients
- Jojoba: Moisturizes hair
- Green Tea: Promotes a healthy-looking scalp
- Sage: Supports hair follicles
Formulated Without
- Sulfates SLC & SLES
- Parabens
- Formaldehydes, Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- Triclosan & Triclocarban
Item 2565096
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
Aqua/Water/Eau, Sodium Cocoyl Isethionate, Disodium Laureth, Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl, Sarcosinat, Glycol Distearate, Cocamidopropyl Betaine, Glycereth-26, Decyl Glucoside, Coconut Acid, Sodium Hydroxide, Sodium Isethionate, Parfum/Fragrance, Citric Acid, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Sodium Chloride, Polyquaternium-7, Amodimethicone, Coco-Betaine, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Linalool, Carbomer, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Butylene Glycol, Glycerin, Limonene, Geraniol, Tocopherol, Benzyl Alcohol, Trideceth-12, Salicylic Acid, Sodium Benzoate, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Benzophenone-4, Tetrasodium Edta, Phenoxyethanol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ci 60730/Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil/Sunflower Seed Oil, Ascorbic Acid, Camellia Sinensis Leaf Extract, Rosa Centifolia Flower Extract, Aloe Barbadensis Leaf Extract.
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Questions
Ask a QuestionQ&A
Showing 5 out of 251 Questions
- Q
Do these bottles come with a factory seal?
- Asked by SDDREAMER
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo. Our Liter sizes (33.8 fl oz) are the only shampoo bottles that do come with a seal. We hope this helps!Was this answer helpful to you
- Q
Will this help with a dry scalp, especially in the colder weather?
- Asked by C
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo. It is a moisturizing, sulfate-free shampoo that deeply hydrates normal to thick, dry, color-treated hair. This ultra-nourishing formula seals in vibrant color and supports hair repair. This shampoo helps to hydrate the hair, not the scalp. We hope this information is helpful.Was this answer helpful to you
- Q
In regards to larger 33.8 bottle of Pureology does this product come with a pump to dispense?
- Asked by Mary
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Pureology liters. Our liter sizes do not come with a pump. Please click on the following link to see where you can purchase it separately: https://tinyurl.com/y4gjboqkWas this answer helpful to you
- Q
I have fine, dry, colortreated hair. Whats the best shampoo?
- Asked by Patty
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo. It is a moisturizing, sulfate-free shampoo that deeply hydrates normal to thick, dry, color-treated hair. This ultra-nourishing formula seals in vibrant color and supports hair repair. This shampoo helps to hydrate the hair, not the scalp. We hope this information is helpful.Was this answer helpful to you
- Q
Can I use this product on sew in hair extentions?
- Asked by Tiffany
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo. We do not believe that there should be any issue with using our products; however, since our products have not been tested in conjunction with hair pieces or hair extensions, we cannot provide you with usage information. We suggest you contact the manufacturer of that product and follow their advice.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
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Hair Type
Most Helpful Positive Review
BEST shampoo for my hair
I've used pureology on and off for years. The price has me wandering off every now and again to find a better shampoo. I always come back to pureology!! This shampoo/conditioner leave my hair soft, shiny, and healthy looking/feeling. My hair has significant grey now and I color every 4 weeks. The fu...
Most Helpful Critical Review
Ok
I bought this after my stylist used it on me. It smelled great, felt refreshingly tingly, and gave me nice smooth voluminous hair. I bought through Ulta for the points. Won't do that again. Unfortunately I received an expired product, it has almost no scent, no tingle, and feels a bit oily even afte...
2891 results
Great for dry hair
Hair Type Wavy Hair
[I received this product in exchange for my honest review] This product would be great for those with dry hair! My hair holds tons of moisture and this made it way too hydrated! So, definitely recommend if you have dry hair, because it works!
Love this shampoo!
Hair Type Wavy Hair
[I received this product in exchange for my honest review] I really like this shampoo. It doesn't leave my scalp too dry, does seem to wash well, and I like the scent much more than the conditioner. My hair comes out looking clean and shiny! I tend to wash 2x as I do with all shampoos, and get a great lather on the second wash.

I 100% recommend if you have thick dry hair
Hair Type Very Curly Hair
[I received this product in exchange for my honest review] This shampoo is very hydrating! It doesn't leave my hair feeling heavy with product and when used with the conditioner I think it's perfect! If you have thick hair prone to drying out then this shampoo is for you!
You'll love it!
Hair Type Wavy Hair
I received this product in exchange for my honest review, As someone with dry, color-treated hair, I've tried countless shampoos that promise the world but often fall short. However, pureology hydrate shampoo has been a game changer. It's specifically designed for dry, colored-treated hair. It provides the moisture that my hair needed after having bleach in my hair and my hair being dry and damaged.

Goodbye Frizz
Hair Type Wavy Hair
[I received this product in exchange for my honest review] This shampoo is so great. It helped tame my frizzy hair. My hair also gets greasy so quickly with the shampoo I normally use but with this one I was able to wash less often. I also loved the herbal smell. The only reason for 4 stars is it's expensive even for the small bottle so it's not something I would repurchase.