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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Sustainable Packaging Brand
Pureology's Hydrate Shampoo is a creamy, sulfate-free shampoo that deeply hydrates normal to thick dry, color-treated hair.
Benefits
- Provides superior moisture
- Gives hair touchable softness
- Provides extraordinary color protection
- Highly concentrated formula allows for 75+ shampoos in a single bottle
- Contains less than 1% of synthetic fragrances
- This product is 100% vegan
- Recyclable packaging
Key Ingredients
- Jojoba: Moisturizes hair
- Green Tea: Promotes a healthy-looking scalp
- Sage: Supports hair follicles
Formulated Without
- Sulfates SLC & SLES
- Parabens
- Formaldehydes, Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- Triclosan & Triclocarban
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
Aqua/Water/Eau, Sodium Cocoyl Isethionate, Disodium Laureth, Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl, Sarcosinat, Glycol Distearate, Cocamidopropyl Betaine, Glycereth-26, Decyl Glucoside, Coconut Acid, Sodium Hydroxide, Sodium Isethionate, Parfum/Fragrance, Citric Acid, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Sodium Chloride, Polyquaternium-7, Amodimethicone, Coco-Betaine, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Linalool, Carbomer, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Butylene Glycol, Glycerin, Limonene, Geraniol, Tocopherol, Benzyl Alcohol, Trideceth-12, Salicylic Acid, Sodium Benzoate, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Benzophenone-4, Tetrasodium Edta, Phenoxyethanol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ci 60730/Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil/Sunflower Seed Oil, Ascorbic Acid, Camellia Sinensis Leaf Extract, Rosa Centifolia Flower Extract, Aloe Barbadensis Leaf Extract.
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Questions
Ask a QuestionQ&A
Showing 5 out of 229 Questions
- Q
do the 33.8 oz come with a pump?
- Asked by CA
- Official Answer By Pureology - BEHello CA, Thank you for your inquiry about the liter size of Pureology Hydrate Shampoo. Pumps are sold separately; however, the liter-size bottle is compatible with most universal pumps. We hope this information is helpful.Was this answer helpful to you
- Q
Can it be used everyday?
- Asked by Nat
- Official Answer By Pureology - BEHello Nat, thanks for your question about Pureology Hydrate Shampoo! Yes, it's safe for daily use. We hope this helps!Was this answer helpful to you
- Q
Is this shampoo good for red hair
- Asked by Chelis
- Official Answer By Pureology - BEHello Chelis, Pureology Hydrate Shampoo is safe for all hair colors, including red. It's specifically formulated to be gentle and color-safe, so you can use it without worrying about fading or color distortion.Was this answer helpful to you
- Q
I tried different shampoos and all of them leave my hair hard like if I had hair spray or mousse I want my hair soft what shampoo should I use
- Asked by Shy girl
- Official Answer By Pureology - BEHello Shy Girl, thanks for reaching out for a recommendation. Based on the information you shared we would recommend trying our Pureology Hydrate Shampoo. This line offers moisture and hydration which should result in your hair feeling soft and nourished. We hope this information helps!Was this answer helpful to you
- Q
I have short and damaged hair I need help
- Asked by Adla
- Official Answer By Pureology - BEHello Adla, thanks for reaching out for a recommendation. Based on your shared information we would recommend trying Strength Cure Shampoo. Pureology's Strength Cure Shampoo is a gentle, sulfate-free shampoo that fortifies and helps repair damaged, color-treated hair. Here is the link for more information:https://tinyurl.com/2l7l492a. We hope this helps!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
My Beauty Routine Takes
- 8230 Minutes
- 2310 Minutes
- 221+ Hour
Best Uses
- 592Daily Use
- 265Thick Hair
- 230Fine Hair
- 207Curly Hair
- 108Oily Hair
Describe Yourself
- 462Beauty Conscious
- 256Survivalist / Minimalist
- 145Product Junkie
- 68Brand Buyer
- 50Budget Shopper
Hair Type
- 591Wavy Hair
- 403Straight Hair
- 112Very Curly Hair
Most Helpful Positive Review
BEST shampoo for my hair
I've used pureology on and off for years. The price has me wandering off every now and again to find a better shampoo. I always come back to pureology!! This shampoo/conditioner leave my hair soft, shiny, and healthy looking/feeling. My hair has significant grey now and I color every 4 weeks. The fu...
Most Helpful Critical Review
Ok
I bought this after my stylist used it on me. It smelled great, felt refreshingly tingly, and gave me nice smooth voluminous hair. I bought through Ulta for the points. Won't do that again. Unfortunately I received an expired product, it has almost no scent, no tingle, and feels a bit oily even afte...
2224 results
My Favorite Shampoo!!
Hair Type Wavy Hair
Very hydrating! I use this and the conditioner. After years of having issues with my head and scalp, my hair dresser advised me to do some research and pick a new shampoo. My mother actually had this one and used it daily. After it came up in some articles, I decided to give it a try. My length is the longest it's been my entire life! Highly recommend giving this shampoo a try.
I would buy again
Hair Type Wavy Hair
I love this brand in shampoo , there work great and leave my hair feeling amazing !
What I Needed!
Hair Type Wavy Hair
This shampoo changed my hair in one use! I recently discovered that I have low porosity hair and that I needed something that was going to give it that constant hydration and this was it! It made my hair so much healthier, softer and shinier. It truly has helped my hair and would be something I recommend to anyone who has low porosity hair. I do love the Pureology line overall and am also a fan of their color fanatic leave-in conditioner.
I'll keep purchasing this item, great results!!
Hair Type Wavy Hair
recieved this product in exchange for my honest review and I immediately loved it. It's a beautiful purple shampoo that lathers well and leaves my hair feeling clean but not stripped. It smells amazing and protects my salon color. My hair feels softer and healthier after a few weeks of continued use. Highly recommend!
Transformative Hydration for Dry, Brittle Hair
Hair Type Very Curly Hair
I received this Shampoo as a sample and it is an outstanding product with a rich, creamy formula that delivers deep hydration. After one use, my dry, brittle hair felt softer, smoother, and more manageable. The shampoo exceeded my expectations, leaving my hair refreshed and vibrant while protecting its color. It's also easy to use, and a little goes a long way. A highly effective and reliable choice for dry hair!