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Highlights
Summary
Virtue's Frizz Block Smoothing Spray creates a veil of humidity-blocking, frizz-stopping, moisture-locking mist that protects strands for 72 hours. Created for harsh humid conditions, this alcohol-free, heat-activated spray is the prescription-strength equivalent of traditional anti-frizz sprays.
Research Results
- Immediately reduces frizz by 59%*
- Frizz reduction that lasts up to 72 hours without diminishing over time*
- *Source: Proprietary Virtue Clinical Study by Princeton TRI Labs, Nov. 2021
Features
- Helps protect hair from UV damage
- 72-hour protection
- Won't create build-up or dry out hair
- Heat protective up to 450 degrees
- Ideal for: (1) Hair prone to frizz in heat and humidity. (2) Safe for color-treated and chemically treated hair.
- Fragrance: A restorative blend of herbs, fruits, and citrus, incorporating soothing lavender and fresh mint essential oils.
Key Ingredients
- Alpha Keratin 60ku: Virtue's proprietary human keratin, repaves and repairs damage to give you stronger, healthier, shinier hair in as few as five uses.
- Water-Soluble Jojoba Oil: Provides moisture and hydration to enhance shine, compatibility, and detangling.
- Specialty Lipopeptide: Eliminates and controls frizz with humidity-blocking technology for all hair types.
- Rice Protein, Tara Tree Fruit Extract, and Sunflower Sprout: Helps protects against color fading and distorting and the drying, damaging effects of UV/solar exposure.
- Chia Seed and Green Tea Leaf Extract: Provides anti-pollution protection against the drying and damaging effects of environmental pollutants and free radicals.
Item 2621782
Towel dry hair. Divide into sections. Shake product well and spray liberally and evenly throughout each section. Blow-dry hair. Heat is required to activate product benefits. For best results, use Virtue Smooth Shampoo and Conditioner.
Aqua (Water, Eau), Disiloxane, Propanediol, Glycerin, Saccharomyces Cerevisiae Extract, Dicaprylyl Ether, Keratin, Panthenol, Caesalpinia Spinosa Fruit Extract, Helianthus Annuus (Sunflower) Sprout Extract, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Seed Oil, Salvia Hispanica Seed Extract, Tocopherol, Xylitol, Trehalose, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camellia Sinensis Leaf Extract, Oryza Sativa (Rice) Seed Protein, Oryza Sativa (Rice) Extract, Decyl Glucoside, Parfum (Fragrance), Glyceryl Oleate, Ethylhexylglycerin, Leuconostoc/Radish Root Ferment Filtrate, Sodium Dilauramidoglutamide Lysine, Sodium Phytate, Galactoarabinan, Maltodextrin, Phytic Acid, Gluconolactone, Caprylyl Glycol, Calcium Gluconate, Phenoxyethanol, Citric Acid, Benzoic Acid, Sodium Hydroxide, Sodium Phosphate, Sodium Benzoate, Linalool.
Shipping Restrictions : This item cannot be shipped via air.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 2 out of 2 Questions
- Q
If works best with a blow dryer does it also act as a heat protector? Or should that be applied separately?
- Asked by Sam
- Official Answer By Virtue - Brand EngageHi, Frizz Block offers up to 450 degrees of heat protection. Therefore, it heals your hair while protecting it from future damage.Was this answer helpful to you
- Q
Can you use it on dry hair before styling with a flat iron or curling wand?
- Asked by Lauren H
- Official Answer By Virtue - Brand EngageHi! You can use it on wet or dry hair prior to styling. For best results we recommend that it be dried into hair with a blow dryer before applying a hot iron.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
This stuff is a miracle
I realize this is an expensive product and I will say what I always say- you get what you pay for. I have level 3-4 brown hair with gray naturally and it is bleached blonde to level 8-9. It's damaged naturally, and my hair is also dry because it is naturally very wavy. There is no way I can straight...
Most Helpful Critical Review
Left my hair stiff and tangled
I have used many different brands specifically for smoothing purposes and thought Virtue was a quality brand (based on other products used where heat wasn't involved, so air dry creams were nice). I have tried it multiple times, alternating with other smoothing products, and this one always leaves m...
493 results
Left my hair stiff and tangled
I have used many different brands specifically for smoothing purposes and thought Virtue was a quality brand (based on other products used where heat wasn't involved, so air dry creams were nice). I have tried it multiple times, alternating with other smoothing products, and this one always leaves my hair feelings really dry and brittle, stiff and tangeled. You would think for the price point that wouldn't be the case. My hair is medium thickness, not very coarse, but the spray makes it feel that way. I wish I hadn't kept it and given it so many chances because I would return it and use my money towards better smoothing products.
Love this
Verified Buyer
Reviewed at
This product really delivers and doesn't weigh you hair down.
Okay
Verified Buyer
Reviewed at
Don't notice a big difference between other cheaper sprays than this.
So Wanted to Love This
Verified Buyer
Reviewed at
I bought this based upon the reviews. I live in the South where humidity is not my friend. I was so excited when I received it but it made my hair look dry and frizzier than it already was. I followed the directions exactly but alas, my hair did not look smooth at all. The upside is the fragrance is nice. I will continue my search to find something that will tame the frizz.
Love the product.
Verified Buyer
Reviewed at
Love the product.