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Highlights
Summary
A unique blend of pure, hydrating oils and Virtue's hair-healing Alpha Keratin 60ku in one bottle. This lightweight serum delivers the shine, softness & moisturization expected from a hair oil with the damage repair, strengthening & environmental protection that only Virtue's protein can provide.
Features
- Protects
- Shines
- Mends
- Fragrance: A rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.
- Product Aesthetics: This next-generation, shake-to- activate formula of clear oils is ultra-lightweight, fast-absorbing, and never greasy.
- Ideal For: All hair types in need of repair or extra nourishing.
- Great for providing protection against damage caused by environmental pollutants.
- Safe for color-treated and chemically treated hair.
Key Ingredients
- Alpha Keratin 60ku: Virtue's proprietary human keratin, repaves and repairs damage to give you stronger, healthier, shinier hair in as few as five uses.
- Tocopherol: This natural form of vitamin E, a strong antioxidant, helps to neutralize free radicals created from exposure to UV light or pollution.
- Tahitian Gardenia Flower Extract: Native to Western Polynesia, this botanical extract is a sacred and age-old remedy used to strengthen weak and damaged hair.
- Kalahari Melon Seed Oil: High in antioxidant and hydrating properties, it protects the hair from the damaging effects of environmental aggressors and works to nurture dry, brittle, and damaged hair, shielding it against moisture loss.
Research Results
- Consumer perception study conducted on 50 respondents immediately, after 8 hours, 3 days and 1 week of product usage:
- 100% of women said their hair was immediately shinier.*
- 94% of women felt their hair looked repaired after one use.*
- After 8 hours, 98% of women said their hair was polished, nourished, silkier, healthier, and protected from environmental stressors.*
- 100% of women felt this product did not leave hair greasy or weighed down after 1 week of use.*
Item 2608730
Shake well before each use to mix key ingredients and activate the formula. Shake a few drops into hands and work throughout damp and/or dry hair. Style as desired.
Cyclopentasiloxane, Dimethiconol, Parfum (Fragrance), Keratin, Sclerocarya Birrea Seed Oil, Citrullus Lanatus (Watermelon) Seed Oil, Cocos Nucifera (Coconut) Oil, Gardenia Taitensis Flower Extract, Tocopherol, Polyglyceryl-4 Isostearate, Hexyl Laurate, Cetyl PEG/PPG-10/1 Dimethicone, Silicone Quaternium-3, Trideceth-12, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Benzyl Benzoate, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Linalool, Benzyl Salicylate
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Questions
Ask a QuestionQ&A
Showing 13 out of 13 Questions
- Q
Is there any alcohol in the product?
- Asked by jstekker
- Official Answer By Virtue - Brand EngageThank you so much for your question! This product does not contain any drying or harsh alcohols such as ethanol, isopropyl alcohol, or alcohol denat. The ingredients you may see ending in “-ol” (like Tocopherol or certain fragrance notes) are not solvent-type alcohols—they are nourishing antioxidants or naturally occurring fragrance components required for labeling. They do not strip or dry the hair. At Virtue®, every formula is designed with the same commitment to clean, effective science. Alongside our patented Alpha Keratin 60ku® protein, this product is enriched with biotech-born protein and powerful plant-based nutrients, including: Tocopherol (Vitamin E): A potent antioxidant that helps neutralize environmental free radicals. Tahitian Gardenia Flower Extract: A sacred, age-old botanical remedy traditionally used to fortify weak or damaged hair. Kalahari Melon Seed Oil: Rich in hydrating, antioxidant properties to help protect hair from environmental stressors and moisture loss. And, like all Virtue® products, it is: Sulfate Free · Paraben Free · Phthalate Free · Synthetic Color Free · Gluten Free · Cruelty Free · Vegan We hope this helps provide clarity, and we’re always here if you have more questions!Was this answer helpful to you
- Q
Is it ok for the product to have a cloudy sediment on the bottom of a new unopened bottle?
- Asked by curly
- Official Answer By Virtue - Brand EngageThat little bit of sediment you see at the bottom is actually the Alpha Keratin 60ku® protein. Because it’s a real bioidentical keratin—not a synthetic silicone—it naturally settles when the bottle sits still. That’s why the cap says ‘shake to activate.’ A quick shake lifts the keratin back into the formula so every pump delivers the strengthening benefit. It’s totally normal and actually a sign of the real protein inside.Was this answer helpful to you
- Q
Will this cause any protein overload with everyday use?
- Asked by Jess
- Official Answer By Virtue - Brand EngageHi, Good news, you don't have to worry of over-protenizing with any of Virtue products because we have a one and only, patented protein, Alpha Keratin 60ku. Due to it being identical to the protein in your hair (plus it's water-based/water-soluble) it's impossible for it to build up. I'm a cosmetologist/colorist and have used Virtue products exclusively for 7yrs, so I can tell you first hand. :)Was this answer helpful to you
- Q
So is this a heat protectant or not? Thank you
- Asked by Rhomett
- Official Answer By Virtue - Brand EngageHi, this product contains heat-protective qualities, however, we have yet to test the numerical value of that protection. I've asked Ulta to update the product description multiple times and they have yet to do it. I'm sorry for any confusion.Was this answer helpful to you
- Q
Does this peoduct actually have heat protecting properties? If so, up to what temperature?
- Asked by KrysM
- Official Answer By Virtue - Brand EngageHi, this product contains heat-protective qualities, however, we have yet to test the numerical value of that protection. I've asked Ulta to update the product description multiple times and they have yet to do it. I'm sorry for any confusion.Was this answer helpful to you
- Q
I usually use a leave in treatment that helps with frizz before blow drying. If I use this, do I still need to use the leave in as well or will this help with taming everything and frizz by itself?
- Asked by Cindercella
- Official Answer By Virtue - Brand EngageGreat question! Healing Oil will deliver a dose of healthier hair in every drop and adds immense shine as well. However, if you have a leave-in that you love, stick with it and allow this to act as a booster. The taming effect of the oil is lighter than a leave-in. It also compliments any styler it's added to.Was this answer helpful to you
- Q
Can i use this oil everyday?
- Asked by Vicky
- Official Answer By Virtue - Brand EngageHi! Yes, you can use it twice a day. It's light enough to fully absorb quickly, just leaving behind shine and healing.Was this answer helpful to you
- Q
With the product containing keratin, is this still safe to use on bleached hair or will it cause breakage?
- Asked by B
- Official Answer By Virtue - Brand EngageOur patented protein is bio-identical (keratin): water-based and water-soluble, meaning it never builds up. So it's hair healing, and adds shine, with no negative side effects. Just shinier, healthier hair. It works perfectly on all hair types. The more damage there is, the better it works.Was this answer helpful to you
- Q
Is it okay to use on curly hair?
- Asked by Mary
- Official Answer By Virtue - Brand EngageHi, Yes! This works perfectly on all hair types. The reason being that it's truly lightweight, and our patented protein is bio-identical, water-based and water-soluble, meaning it never builds up. So it's hair healing, and adds shine, with no negative side effects. Just shinier, healthier hair.Was this answer helpful to you
- Q
Why is the name of this product on your website called Virtue Hydrating & Heat Protectant Healing hair oil if your replies to two questions say that it is NOT a heat protectant?
- Asked by Momof2angels
- Official Answer By Virtue - Brand EngageThank you for highlighting this, this is in the process of being corrected.Was this answer helpful to you
- Q
Sorry, new beauty customer but would this oil be applied in the scalp or the end and after or before a shower?
- Asked by Beauty noob
- Official Answer By Virtue - Brand EngageHi, Welcome! This oil works best just off-scalp a few inches, through ends. It's very lightweight and adds beautiful shine with lightweight hydration, while repairing each strand with Alpha Keratin 60ku. It pairs well with Virtue's Damage Reverse Serum is a primer with the Healing Oil layered over it for the most powerful hair repair duo available.Was this answer helpful to you
- Q
Is this a heat protectant ?
- Asked by S
- Official Answer By Virtue - Brand EngageHi, Virtue Healing Oil is reparative and lightly hydrating, however, not designed for heat protection.Was this answer helpful to you
- Q
Should this be applied before or after styling products (mousse / foam / primer)?
- Asked by April
- Official Answer By Virtue - Brand EngageHi, This is very versatile oil. It can be applied on wet and/or dry hair. We recommend using a few drops on damp hair, and to finish a style once it's completely finished for a final touch of shine. It works well in any stage of styling, so feel free to apply either before or after your other stylers.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
TRULY MIRACULOUS!!!
Eureka! I am obsessed with the Healing Oil! It is unlike any other hair oil I've ever used (and there were several over the past decade, as I'm a huge fan of oil for moisturizing face, body, & hair — it just makes sense to me that oil is superior to anything else — but until this, I'd just given up,...
Most Helpful Critical Review
Headache from strong smell but amazing product
After reading the reviews on this product I really had very high hopes since my hair is extremely dry and damaged. The reviews had said the smell was light & pleasant and not that strong…yet as soon as I put it on my hands the smell was overwhelming and very very strong. I will admit given the revie...
1641 results
A lightweight oil to keep hair soft & manageable, and smells
Reviewed at
I like the smell of the healing oil and it does make my (very) long hair soft and manageable (I'm 63 and have had long hair for ages; it's what suits me and ,œfeels, the best for me - I hate the feeling of short hair & bangs; I have some gray but it looks like highlights throughout my hair 😊; my hair has always been thin, not fine, but I've always had a lot of it but I would not say it was thick, however, like many women going through menopause, it has been thinning). I tried the virtue shampoo & conditioner for thinning hair for a month but I really don't like the smell and I really didn't see a difference. I think I'll stick to my tea tree & rosemary shampoo and conditioner, and use the virtue healing oil. I also used the density booster spray but that irritated my scalp.
hair looks and feels smooth
Reviewed at
hair looks and feels smooth with ease
Wonderful scent
Reviewed at
I've used every oil out there, for me, this works. My hair is thick and weirdly wavy. This makes my mop look like hair!
Reliably good product, will continue to purchase
Reviewed at
This is the third time I'm purchasing the hair oil so that should tell you enough in a world where it's so easy to want to try a new product. But this is no fuss, makes my hair feel great, and I can rely on it time after time.
Excellent!
Reviewed at
Great oil. Not greasy. Being buying it multiple times.