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Summary
Lock in color with this versatile eye primer crayon. Worn alone or under shadow, it delivers a subtle tint while boosting vibrancy and wear for 8+ hours. Blendable, crease-resistant, and fade-proof—perfect for any look, any occasion.
Benefits
- Function: Increase color + hold of eyeshadow pigments for all-day color payoff
- Unique Feature: Sleek, retractable tip
- Recommended Use: Wear as a stand alone eyeshadow, or underneath pigments to amp up color payoff
- Coverage: Sheer to Full; Buildable
Features
- Additional Info:
- 8+ Hour Wear
- Use on the face and eyes
- Crease-resistant
- Fade-resistant
- Built-in sharpener
- Twist-up applicator
Item 77000923
Apply your Eyeshadow Base Primer directly onto your lid. With a fluffy eye brush, blend it across the center and into the crease. Once the base is set, create your eye looks with increased eyeshadow pigmentation and 8+ hour wear.
Persuade: Cyclopentasiloxane, Trimethylsiloxysilicate, Ozokerite, Dimethicone, Ethylhexyl Palmitate, Quaternium-90 Bentonite, Polyethylene; Ethylhexylglycerin, Propylene Carbonate, Sorbitan Sesquioleate, Tocopherol, Phenoxyethanol, [+/ -: Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77499), Iron Oxides (Ci 77492), Iron Oxides (Ci 77491)]
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Reviews
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Ratings Distribution
3 results
100% best eyeshadow primer
Cliff notes: This here is as good as it gets, imo. I use it as a multi purpose product, it has good longevity, easy to remove, and does not irritate my sensitive eyes. It could do the same for you. I have this in the shade persuade. I want to let y'all know I've tried a few other popular eye primers (MAC 24hr eye base, Elizabeth Mott thank me later, Milani's eye primer, and Urban decay's primer potion in Eden and the regular one too) and this one is it. The Urban decay one is in 2nd place. I have hooded, oily eye lids. OK, so this blends in perfectly with my skin tone and I use it as a means to cancel out the blue discoloration I have in the inner corner of my eyes and to lay down a base on my eyelid. I've also used it under my eyes and, yeah, at least for me, it works. I have sensitive eyes and this does not irritate them. The eyeshadows on top of this primer blend easily and stay put. I've used this primer with creme, powder, shimmer, metallic, multi/duo-chromes, Kohl pencils....just about everything you can put around the eye, and it grips it. If I put this on and go about my day, I'm usually wearing it for 8+ hours, doing all sorts of things, could be going to work...or doing home improvement projects, the eyeshadow still looks good at the end of it all. Not perfect nor freshly applied, mind you, but good enough that I'm not mad at it. It is not extremely difficult to remove either. Use a good eye makeup remover and/or an oil cleanser and it comes off. I highly recommend this stuff.
So Blendable
This primer has such a dreamy texture! It's creamy, blendable, and really holds onto color so well! You can wear it alone as well and it just brightens up the eyelids. A must have product in my makeup bag!
The best out there
I didn't realize how much I needed this until I tried it. The primer goes on smooth and keeps my shadows from creasing all day. It's lightweight, not sticky, and honestly makes every look last so much longer