Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Earn points on this purchase.
Highlights
Summary
Gently cleanse hair and scalp, sealing the cuticle to enhance shine with apple cider vinegar, argan oil and an abundance of nourishing superfoods in AG Care 98% Plant-Based Essentials Balance Apple Cider Vinegar Sulfate-Free Shampoo.
Benefits
- Enhances shine + softness
- Refill your 12.0 oz bottle 2.8x
Key Ingredients
- Organic apple cider vinegar
Formulated Without
- Silicones
- Sulfates
- PABA
- Parabens
- Gluten
- DEA
- Animal testing
Item 2607337
Massage into wet hair and rinse.
Aqua (Water/Eau), Potassium Cocoyl Glycinate, Sodium Lauroyl Methyl Isethionate, Sodium Lauroyl Sarcosinate, Hydroxypropyl Methylcellulose, Polysorbate 20, C10-16 Alkyl Glucoside, Pisum Sativum (Pea) Peptide, Sodium Pca, Caprylyl Glycol, Phenethyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Decyl Glucoside, Propanediol, Glycerin, Mentha Arvensis Leaf Oil, Mentha Viridis (Spearmint) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Butylene Glycol, Citral, Rosmarinus Officinalis (Rosemary) Leaf Extract, Linalool, Cymbopogon Schoenanthus Oil, Lavandula Angustifolia (Lavender) Oil, Salvia Sclarea (Clary) Oil, Acacia Concinna Fruit Extract, Balanites Aegyptiaca Fruit Extract, Triethyl Citrate, Panthenol, Acetum (Vinegar), Helianthus Annuus (Sunflower) Seed Extract, Limonene, Aloe Barbadensis Leaf Extract, Gypsophila Paniculata Root Extract, Geraniol, Arnica Montana Flower Extract, Linum Usitatissimum (Linseed) Seed Extract, Olea Europaea (Olive) Leaf Extract, Panicum Miliaceum (Millet) Seed Extract, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Argania Spinosa Kernel Oil, Tetrasodium Glutamate Diacetate, Citric Acid, Prunus Armeniaca (Apricot) Fruit Extract, Prunus Persica (Peach) Fruit Extract, Pyrus Malus (Apple) Fruit Extract, Sodium Hydroxide
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
I think I found my Holy Grail shampoo/conditioner?
My hair is medium-thick, low porosity, 2C/3A curly wavy combo, and color treated, and I have been looking for a good shampoo/conditioner set for the past... well, forever. I've tried so many different brands, and all of them have been mostly okay, but I've never found anything that actually made my ...
Most Helpful Critical Review
A mixed review…
I have such a love-hate relationship with this shampoo! I love what it does for my hair and scalp: Soft but not limp, clean but not stripped, just a lovely balance for shiny good hair that gets washed every three days or so. While some have noted that the scent is strong, I love it: It's like lemong...
700 results
Refreshing
Verified Buyer
Reviewed at

This shampoo from AG Care has been quite enjoyable to use. I like that it came in a container with a pump and has refill I can eventually buy when I run out. It has soft apple vinegar scent which i found refreshing. The shampoo doesn't feel drying and provided a nice clease for my scalp and hair. It lathers well and make the whole hair washing very enjoyable. I noticed that my hair looks shiner and scalp feel lighter after using this product for over a month. I had a great experience with this Canadian brand and would be open to try more from them.


Lovely product
Verified Buyer
Reviewed at

Really enjoy this line
Clean and light
Verified Buyer
Reviewed at

I have thick curly hair and it's dry. Using AG has changed the way my curls react. Love it and buying my refill today!
A gentle, sulfate-free shampoo that leaves hair soft, health
Verified Buyer
Reviewed at

I've been really happy with this shampoo! The apple cider vinegar scent is fresh and pleasant without being too strong. Since it's sulfate-free, it doesn't create a huge lather, but it still cleans my hair really well and rinses out easily without leaving any residue. After using it, my hair feels soft, looks healthy, and has a nice natural shine. I also appreciate that it's made with sustainably sourced, plant-based ingredients, which is a nice bonus. Overall, it's a gentle shampoo that leaves my hair feeling clean and looking great, and I'd definitely recommend giving it a try.

Plant based shampoo
Verified Buyer
Reviewed at

This shampoo lathers well if we take good quantity. The bottle looks, appearance and the material is very impressive. The best part is that it's plant based and clean ingredient shampoo. My scalp feel fresh and clean after using this shampoo for almost 3 weeks now.

Questions
Q&A
Showing 5 out of 19 Questions
- Q
I use oil based pomade in my hair will this remove that? I'm looking for a color safe shampoo that will remove the waxy buildup from the pomade.
- Asked by Chelsea
- Official Answer By AG Care - Brand EngageAll AG Care shampoos are colour safe, and we would recommend Renew Clarifying Shampoo for the removal of waxy product buildup.Was this answer helpful to you
- Q
Can you use on color treated hair?
- Asked by Girlygirl
- Official Answer By AG Care - Brand EngageYes, in fact, our complete collection is safe to use on colour-treated hair.Was this answer helpful to you
- Q
Is this shampoo recommended for every day use?
- Asked by Monica
- Official Answer By AG Care - Brand EngageYes, Balance is gentle and can be used daily. It is a product that can be used as often or as little as your hair type requires.Was this answer helpful to you
- Q
Someone in the reviews mentioned that the product consistency changes over time and that if you don't use the product quickly it is less effective. What is the typical shelf life, and can you extend it (e.g., put in the refrigerator)?
- Asked by Practical consumer
- Official Answer By AG Care - Brand EngageThank you for your question. For peak freshness, we recommend using Balance within 24 months and 12 months from opening.Was this answer helpful to you
- Q
Should i follow up with a hydrating shampoo since this is a clarifying shampoo?
- Asked by Tay
- Official Answer By AG Care - Brand EngageGreat question, Balance gently cleanse the hair and scalp, while enhances shine. It can be used as a daily shampoo and doesn't require a second wash. However, if you hair is seeking more hydration, we recommend using a hair mask like Nourish or a leave on conditioner before styling like Fast Food leave on.Was this answer helpful to you