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Highlights
Summary
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Features
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
Benefits
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
Key Ingredients
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Item 2258707
•Draw precise lines or smudge them for a smoky feel.
•Use as a base to layer with eyeshadow for more depth and dimension.
•Use as a shadow by blending out our creamy formula all over the lid.
•Transform your eye look: buildable formula can take you from day to night.
•To keep your 24/7 Glide-On Waterproof Eyeliner Pencils sharp, use the Grindhouse Double Barrel Sharpener.
Cuff: Cyclopentasiloxane, Isododecane, Synthetic Wax, Polybutene, Polyethylene Terephthalate, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrogenated Cottonseed Oil, Silica, Ceresin, Ozokerite, Cera Microcristallina (Microcrystalline Wax), Tocopherol, Polyurethane-11, Ascorbyl Palmitate, Phenoxyethanol. May Contain: CI 77000 (Aluminum Powder), CI 77019 (Mica).
This brand is excluded from most Ulta Beauty coupons.
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Most Helpful Positive Review
Love this product!
After trying all the expensive liners in the department store and never finding something that will apply smoothly, I found this liner. Love it! I've included a couple of non retouched photos, which I found to be helpful while shopping online. First one is of Rockstar 24/7 used with illusion (from t...
Most Helpful Critical Review
Terrible liner
After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip...
10882 results
Easy to say to apply
I really like this eyeliner! The formula applies smoothly and glides on without tugging at the skin. The pigmentation is rich—just one swipe gives intense color that really defines the eyes. It dries down quickly and stays put all day without smudging or flaking. The tip makes it easy to create both precise lines and dramatic wings, so it's great for everyday looks or bold makeup. Overall, a dependable eyeliner that doesn't budge and looks great! ⭐ Pros: Smooth application, rich pigment, long-lasting, easy to use ⚠️ Cons: Takes a few seconds to set — be careful before it dries
super smooth!!
[I received this product in exchange for my honest review] I wore this the entire day to work and when I got home, the eyeliner was intact. It was super comfortable to use. It glided on. It did not fade. It's a very intense black so if you're not into that, I wouldn't recommend this, but this is a pitch black eyeliner, which I love.
Stays on forever
[I received this product in exchange for my honest review] I really like how smoothly this product applies and how long it lasts.
Ultra black and stays put!
Great stay power,super black and glides on like a dream. Can be smudged out or great for using as a black base for under glitter.I would definitely recommend and will be purchasing on my own when i run out,my new go to black waterproof eye liner for sure
Great eyeliner!
[I received this product in exchange for my honest review] Love how long lasting this eyeliner is! The bold black color adds a nice touch to a smoky eye or pretty much anyone eye look. As someone who prefers a blended wing rather than a hard line, I appreciate how easy this is to blend with an eye brush.
