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Urban Decay Cosmetics 24/7 Waterproof Waterline Eyeliner Pencil #1
Urban Decay Cosmetics 24/7 Waterproof Waterline Eyeliner Pencil #1

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Urban Decay Cosmetics 24/7 Waterproof Waterline Eyeliner Pencil

Item 2632776

$23.00

Replenish & Save

    • Beige Flag 24/7 Waterproof Waterline Eyeliner Pencil
    • Caffeinated 24/7 Waterproof Waterline Eyeliner Pencil
    • Cool Coyote 24/7 Waterproof Waterline Eyeliner Pencil
    • Faux Doe 24/7 Waterproof Waterline Eyeliner Pencil
    • Hemp Milk 24/7 Waterproof Waterline Eyeliner Pencil
    • Legend 24/7 Waterproof Waterline Eyeliner Pencil
    • Tootsie 24/7 Waterproof Waterline Eyeliner Pencil
    Size:0.04 oz

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    Details

    Features

    • Waterline Safe Eyeliner: Specially formulated to be safe for use on the waterline.
    • Tightline Capability: Ideal for tightlining the upper lashline, providing a smooth application that enhances the lash line without smudging
    • Brightening Effect: Shades like matte white (Hemp Milk) and shimmery light beige (Faux Doe) help brighten the eye area, making eyes appear larger and more awake
    • Enhanced Eye Definition: Colors like matte black (Legend), cool charcoal (Cool Coyote), and cool medium brown (Tootsie) provide subtle to dramatic definition, suitable for various occasions and looks
    • Waterproof Formula: Long-lasting and waterproof, perfect for all-day wear even in humid conditions or during physical activities
    • Smudge Resistant: Designed to resist smudging, keeping your look intact throughout the day
    • Vibrant New Color Options: Available in a range of new shades, including white, brown, nude, gray, and black so you can deepen or brighten your eyes depending on your mood

    Benefits

    • Waterline Safe (can be used for lining waterline + tightlining)
    • Ultra-creamy, no-tug application
    • Waterproof
    • Smudge-resistant
    • Long-lasting up to 24 hours
    • Made with 50% hydrating ingredients like Vitamin E, jojoba oil, and cottonseed oil
    • Applies easily, smoothly, evenly
    • Product does not tug, pull, or skip during application
    • Color is vibrant, bold, and intense
    • Paraben-free

    Shades

    • Beige Flag: Cool Beige, Matte Finish
    • Caffeinated: Cool Light Brown, Matte Finish
    • Cool Coyote: Cool Charcoal, Matte Finish
    • Faux Doe: Shimmery Light Beige
    • Hemp Milk: Matte White
    • Legend: Matte Black
    • Tootsie: Cool Medium Brown, Matte Finish

    How To Use

    Prepare Your Eyes: Ensure that your eye area is oil-free and tear-free. If you have oily skin or watery eyes, you might want to lightly dab the waterline with a tissue or cotton swab to remove any excess oil or tears.

    Sharpen the Pencil: make sure your pencil is sharpened to your liking before applying.

    Position the Pencil: Hold the 24/7 Waterline Eye Pencil horizontally for better control and precision. You can use your pinky to stabilize or rest your elbow on a tabletop to steady your hand.

    Apply the Eyeliner: Place the pencil at the waterline, close to your lash line. Slowly glide the pencil along the waterline, to deposit the desired amount of color. The creamy, demi-matte formula should make this process smooth and easy.

    Let It Set: After application, give the eyeliner a few moments to set. The formula is designed to dry quickly and adhere to the waterline, providing waterproof color that lasts all day.

    Check for Gaps: After the eyeliner has set, check for any gaps or uneven lines. You can reapply in areas where coverage may be sparse.

    Final Touches: Optionally, you can apply the eyeliner to the upper waterline for a more defined look. This technique is known as tightlining and can make your eyelashes appear fuller.

    Cleanup: If any mistakes occur, use a cotton swab dipped in makeup remover to gently correct them.

    By following these steps, you can achieve a precise and long-lasting look with the 24/7 Waterproof Waterline Eyeliner.

    LOOKS TO TRY:

    How to Tightline:
    Use Legend (black) or Tootsie (dark brown) to line the waterline of the upper lash line (the area of the eye below your upper lashes). This helps to make your lashline look fuller and enhances the natural shape of your eyes, perfect for both day and night occasions. This also helps to hide the band if you're wearing false eyelashes.

    How to Brighten Eyes:
    Use the nude shades like Hemp Milk (matte white), Beige Flag (cool beige), or Caffeinated (cool light brown) in your lower waterline close to the lashes to give eyes a brightened, more awake look.

    Classic Defined Eye:
    Use Legend (the black pencil) or Tootsie (dark brown) to line both the waterline and the upper lash line. This creates a slightly more dramatic look that is appropriate for both daytime and nighttime makeup looks.

    Ingredients

    Hydrogenated Polyisobutene, Mica, Trimethylsiloxysilicate, Isododecane, Synthetic Wax, CI 77891 / Titanium Dioxide, Synthetic Fluorphlogopite, Polybutene, Ethylene/Propylene Copolymer, CI 77491 / Iron Oxides, Copernicia Cerifera Cera / Carnauba Wax / Cire De Carnauba, Silica, Disteardimonium Hectorite, Tin Oxide, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Propylene Carbonate (F.I.L. N70050806/1).

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

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    Q&A

    Showing 5 out of 248 Questions
    Q
    Is the color "Roxy" safe to use on the waterline?
    Asked by Shirlgirl
    Official Answer By Urban Decay - Brand Engage
    Hello! Thank you for your interest in our 24/7 Glide-On Waterproof Eyeliner Pencil. We recommend reviewing the ingredient list to ensure the product is suitable for you. If you are looking for a pencil specifically for the waterline, check out our 24/7 Waterproof Waterline Eyeliner Pencil. We hope this helps!Was this answer helpful to you
    Q
    What pencil sharpener works for the water proof eye pencil
    Asked by Lisa
    Official Answer By Urban Decay - Brand Engage
    Hey! To sharpen your 24/7 Glide-On Eyeliner Pencil, we recommend grabbing our Grindhouse Double Barrel Sharpener. It's specifically designed for cosmetics, so it'll keep your liner on point. We hope this helps!Was this answer helpful to you
    Q
    Will try to rephrase question what color liner looks good with light gray greenish eyes
    Asked by S
    Official Answer By Urban Decay - Brand Engage
    Hello! Finding the perfect eyeliner shade is definitely a personal journey, depending on the look you're aiming for. To discover your ideal shade in our 24/7 Glide-On Waterproof Eyeliner Pencil, we recommend exploring the colors online or in person. Seeing the shades firsthand can make all the difference in finding your perfect match!Was this answer helpful to you
    Q
    My pencil says Desperation on the side, but when I tried to order a new one, I don't see that color. Has it been discontinued? What's the closest substitute?. Desperation seems to be a deep charcoal.
    Asked by Curious 72
    Official Answer By Urban Decay - Brand Engage
    Hi there! If you are looking for a deep charcoal color we recommend our shade "Smoke". This shade is a deep matte grey. We hope you enjoy!Was this answer helpful to you
    Q
    I have eye color that's light but it's a mix of grey/green /grey/blue What color liner would really bring out such mix as it's always been hard to find one and being older and wearing glasses I really need to bring out my eyes more now .
    Asked by Suesan
    Official Answer By Urban Decay - Brand Engage
    Hello! We're happy you're interested in our 24/7 Glide-On Waterproof Eyeliner Pencil. To ensure you find the most flattering shade for your eye color, we encourage you to visit our website where you can explore the full range of available shades. We're confident you'll find the perfect one!Was this answer helpful to you

    Review Snapshot

    by PowerReviews

    19123 ReviewsWrite a Review
    90%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    6040Glides On Smoothly
    5846Easy To Apply
    5191Long-Lasting
    4374Bold Color
    4167Doesn't Run
    Cons
    957Smudges or Runs
    806Fades Throughout Day
    523Difficult to Remove
    239Difficult To Apply
    106None
    My Beauty Routine Takes
    430 Minutes
    11+ Hour
    110 Minutes
    Best Uses
    5779Everyday
    3763Going Out
    2782Thicker Line
    2580Smoky Look
    1816Thin Defined Line
    Describe Yourself
    2945Classic Style
    2677Natural Style
    1193Trendy Style
    6Brand Buyer
    6Queen
    Most Helpful Positive Review
    Love this product!

    After trying all the expensive liners in the department store and never finding something that will apply smoothly, I found this liner. Love it! I've included a couple of non retouched photos, which I found to be helpful while shopping online. First one is of Rockstar 24/7 used with illusion (from t...

    Versus
    Most Helpful Critical Review
    Terrible liner

    After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip...

    10244 results

    I returned the product

    Submitted 2 days ago

    By Miriam

    From South Carolina

    I loved the color. But this pencil doesn't blend or smudge. I do not like a straight pencil line. I like to smudge a pencil with some eyeshadow. This one doesn't allow you to do that.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    Overall, I would not buy again

    Submitted 4 days ago

    By Jay

    From Columbus Ohio

    The formula is Great. It's the packaging that was enough of an aggravation for me to be done with it. The "pencil lead" kept sliding in and out of the pencil's outer shell. You think you need to sharpen it because it disappears only to discover that it keeps doing that and then falls out again.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    I would buy again and have for several years

    Submitted 6 days ago

    By Claudette

    From Bartlett tn

    This is one of the few items I pay what I feel is too expensive. It lasts a long time goes on smoothly and the color is perfect.

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Will buy again!

    Submitted 8 days ago

    By 

    From High Pointm NC

    The pencil glides on the eyelid and stays on all day. I wear contacts and I don't have issues with it wearing off during the day. The color is a deep black and definitely makes your eyes pop!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Love this waterproof eyeliner

    Submitted 9 days ago

    By Bella del Mar

    From Long Beach WA

    This waterline eyeliner lives up to it's name! It goes on smooth, & doesn't irritate my eyes.

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?