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Highlights
Summary
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Features
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
Benefits
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
Key Ingredients
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Item 2258691
•Draw precise lines or smudge them for a smoky feel.
•Use as a base to layer with eyeshadow for more depth and dimension.
•Use as a shadow by blending out our creamy formula all over the lid.
•Transform your eye look: buildable formula can take you from day to night.
•To keep your 24/7 Glide-On Waterproof Eyeliner Pencils sharp, use the Grindhouse Double Barrel Sharpener.
Smog: Cyclopentasiloxane, Isododecane, Synthetic Wax, Polybutene, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrogenated Cottonseed Oil, Ceresin, Ozokerite, Cera Microcristallina (Microcrystalline Wax), Tocopherol, Ascorbyl Palmitate, Phenoxyethanol. May Contain: CI 77019 (Mica), CI 77491/77499 (Iron Oxides), CI 77891 (Titanium Dixoide).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
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Most Helpful Positive Review
Love this product!
After trying all the expensive liners in the department store and never finding something that will apply smoothly, I found this liner. Love it! I've included a couple of non retouched photos, which I found to be helpful while shopping online. First one is of Rockstar 24/7 used with illusion (from t...
Most Helpful Critical Review
Terrible liner
After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip...
11268 results
I'm not buying this product again.
I've bought several of these for years but not anymore. The pencil is too soft and can not be sharpened without too much being wasted. Also, the pencil part surrounding the actual color part is too hard too sharpen. It is not smooth and breaks up causing you to sharpen too much in an attempt to get a smooth edge. I'm done.
Only eye color I use
Goes on easy and does not melt in the heat/humidity!
I love this makeup.
It's pretty good. It stays on nicely. I don't understand how to refresh the pencil to reuse it.
Eye Liner
I love these pencils they Street creamy and stay in without smudges. I have tried several different brands but they pull the skin and it smudges looking like you have black eyes. I use this on my waterline on the upper and lower lids and it stays. Great product.
It is okay
The product does not glided on perfectly as I have mature eyes. I love the color. I have a eyeliner sharpener with 2 sizes that I purchased at Ulta and it does not work well with this pencil.