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It's A 10 Miracle Moisture Shampoo

It's A 10

Miracle Moisture Shampoo

33.8 oz

Item #: 2250245

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It's a 10 Miracle Moisture Shampoo - a sulfate free formula. Effective and intensely moisturizing, with a cleansing formula that is mild enough to safely use on even the most delicate color-treated hair. From the very first wash, hair is smoother, less damaged, and is visibly more bouncy and full of body.

Key Ingredients: Vitamin C, sunflower seed extract, acai extract, ginger extract, pomegranate extract, Tahitian noni extract, moringa extract, aloe vera, rooibos tea extract, comfrey extract.
For maximum effectiveness, apply a small palm-sized amount of It's a 10 Miracle Moisture Shampoo to wet hair. Work into lather, focusing mainly on roots and scalp and then gently working through length of hair. Rinse with warm water.

For fine or color-treated hair, use slightly less product and work into a gentle lather focusing on scalp and hairline. Rinse with warm water.

Follow with It's a 10 Miracle Daily Conditioner or It's a 10 Miracle Leave-In Treatment if desired.
Water (Aqua), Sodium Cocoyl Isethionate, Cetearyl Alcohol, Sodium Coco Sulfate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Stearamidopropyl Dimethylamine, Euterpe Oleracea (Acai Fruit) Extract, Glycerin, Morinda Citrifolia (Noni Fruit) Seed Oil, Moringa Oleifera Seed Extract, Tetrasodium EDTA, Sodium Ascorbyl Phosphate (Vitamin C), Symphytum Officinale (Comfrey) Leaf Extract, Butylene Glycol, Ascorbyl Palmitate (Vitamin C), Helianthus Annuus Seed Extract (Sunflower), Polyquaternium 10, Punica Granatum Fruit Juice, Aloe Vera (Aloe Barbadensis) Leaf Juice, Aspalathus Linearis (Rooibos/Red Tea) Leaf Extract, Zingiber Officinale (Ginger) Root Extract (Ginger), Methylparaben, Propylparaben, Diazolidinyl Urea, Caramel, Citric Acid, Linalool, Geraniol, Fragrance (Parfum).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It's A 10Miracle Moisture Shampoo
 
4.1

(based on 69 reviews)

75%

of respondents would recommend this to a friend.

Pros

  • Improves hair health (29)
  • Great smell (28)
  • Gentle (26)
  • Cleans thoroughly (22)
  • Adds shine (21)

Cons

  • Doesn't lather well (13)
  • Doesn't work (4)
  • Dries hair out (4)
  • Greasy (4)

Best Uses

  • Daily use (35)
  • Fine hair (13)
  • Curly hair (5)
  • Oily hair (5)
  • Thick hair (5)
    • Hair Type:
    • Wavy hair (23), Straight hair (17), Very curly hair (4)
    • Reviewer Profile:
    • Beauty conscious (21), Product junkie (12), Brand buyer (11), Survivalist / minimalist (9), Budget shopper (3)
    • My Beauty Routine Takes:
    • 30 minutes (9), 1+ hour (3), 10 minutes (3)

Reviewed by 69 customers

Displaying reviews 1-10

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1.0

I will not buy this product again

By Rosie

from Santa rosa

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Great Smell

Cons

  • Doesn't Lather Well
  • Greasy

Best Uses

  • Curly Hair
  • Daily Use

Comments about It's A 10 Miracle Moisture Shampoo:

Not moisturizing enough for my hair, I like the whipped line the best.

  • Hair Type:
  • Wavy Hair
 
5.0

Favorite Shampoo

By Moviegirlfreak

from Oklahoma

About Me Product Junkie

Verified Buyer

Pros

  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health

Cons

  • Doesn't Lather Well

Best Uses

  • Daily Use

Comments about It's A 10 Miracle Moisture Shampoo:

I have been using this shampoo for a couple years now and I LOVE it! I love that it is sulfate free and it smells good, not great, but good! It does take a bit to make it lather but I try not to use so much! My hair feels better than it used too and I get highlights so I use a color conditioner to help my color and of course that isn't sulfate free but I am okay with that.

  • Hair Type:
  • Wavy Hair
 
4.0

no I would try new things but it is pretty good

By Kenzie

from Cedar Rapids ia

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Cleans Thoroughly
  • Great Smell

Cons

  • Dries Hair Out
  • Greasy
  • Ineffective

Best Uses

  • Daily Use

Comments about It's A 10 Miracle Moisture Shampoo:

It makes my hair look greasy but dries the ends out.

  • Hair Type:
  • Straight Hair

(1 of 1 customers found this review helpful)

 
5.0

Will buy it again!

By Erios

from Omaha, NE

About Me Beauty Conscious

Verified Buyer

Pros

  • Adds Shine
  • Adds Volume
  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health

Cons

    Best Uses

    • Curly Hair
    • Daily Use
    • Thinner Hair

    Comments about It's A 10 Miracle Moisture Shampoo:

    Love it !

    • Hair Type:
    • Wavy Hair
     
    5.0

    It's a 10 Faithful customer for years, love their products!

    By Kaiti :)

    from PA

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Gentle
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Daily Use
      • Oily Hair

      Comments about It's A 10 Miracle Moisture Shampoo:

      It's a 10 is perfect if you want super clean, shiny, healthy hair! Everytime I shower my hair feels so fresh & clean, I've used many other products in the past & they done compete with-- Its A 10!

      • Hair Type:
      • Straight Hair
       
      1.0

      Do not waste your money. Leaves hair GREASY!

      By Tori

      from Chicago, IL

      About Me Beauty Conscious

      Pros

      • Gentle
      • Great Smell

      Cons

      • Doesn't Lather Well
      • Greasy

      Best Uses

        Comments about It's A 10 Miracle Moisture Shampoo:

        I was recommended this product by my hair stylist, and I am pretty disappointed in it. I've only used it 3 times since I just bought it over the weekend. For what they charge you cost wise for this I expected way better quality. Yes, it smells nice. The smell isn't super pungent, but it has a hint of something to it.

        It doesn't lather well(as others have said). But I also noticed it leaves my hair feeling VERY oily. Greasy even. I will try to use less next time to see if that helps, but so far I am not impressed after 3 uses.

        • Hair Type:
        • Wavy Hair
         
        5.0

        love Love LOVE this product!

        By Micki

        from Duluth, MN

        About Me Minimalist

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Gentle
        • Improves Hair Health

        Cons

          Best Uses

          • Daily Use

          Comments about It's A 10 Miracle Moisture Shampoo:

          I work outdoors year round in Northern Minnesota and this product is wonderful for my hair, doesn't dry it out but instead helps to protect it from drying out.

          • Hair Type:
          • Wavy Hair
           
          5.0

          I have used this product for a year & still love it.

          By Carolina girl

          from N.C.

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Gentle
          • Great Smell
          • Improves Hair Health

          Cons

            Best Uses

            • Color treated

            Comments about It's A 10 Miracle Moisture Shampoo:

            I use it every time I shampoo. It doesn't dry my color treated hair.

            • Hair Type:
            • Straight Hair

            (1 of 1 customers found this review helpful)

             
            5.0

            follow up review

            By Amber K

            from Phoenix

            Comments about It's A 10 Miracle Moisture Shampoo:

            the first time I bought this product I bought the small bottle. I've had it about a month and still have a little under half of it left. I'm in love with this shampoo. I wash my hair every 3 to 4 days so I need a shampoo that cleans and this does. Even when I apply a coconut oil mask, it cleans it out in one wash. I love that it's sulfate free so it doesn't hair color. This shampoo does not lather much but it's sulfate free so it won't unless I use a ton. I honestly don't care about lather so it's not an issue. The smell isn't my favorite but it's not bad. A very soft pleasant smell. My hair has never looked better and it's soooooooooo soft, like a child's hair. I don't think I'll ever use another shampoo.

             
            4.0

            New to my hair care products

            By Cher

            from Oceanside CA

            About Me Beauty Conscious

            Verified Buyer

            Pros

            • Adds Volume
            • Cleans Thoroughly
            • Gentle
            • Great Smell

            Cons

            • Doesn't Lather Well

            Best Uses

            • Daily Use
            • Thinner Hair

            Comments about It's A 10 Miracle Moisture Shampoo:

            Have to use a lot to get it to lather well. Go through a bottle in about three weeks. I do have long hair so maybe on short hair i would lather better. I have been using this product for 3 months only. My hair seems to be fuller but that could be my imagination. There are several different types of this shampoo I have only used the original. It does get my hair very clean seems to take everything out of my hair. I definitely have to use a conditioner/hair treatment. It is to me a very costly product so over the next few months I expect some good things to happen to my hair.

            • Hair Type:
            • Straight Hair

            Displaying reviews 1-10

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