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It's A 10 Miracle Moisture Shampoo

It's A 10

Miracle Moisture Shampoo

33.8 oz

Item #: 2250245

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It's a 10 Miracle Moisture Shampoo - a sulfate free formula. Effective and intensely moisturizing, with a cleansing formula that is mild enough to safely use on even the most delicate color-treated hair. From the very first wash, hair is smoother, less damaged, and is visibly more bouncy and full of body.

Key Ingredients: Vitamin C, sunflower seed extract, acai extract, ginger extract, pomegranate extract, Tahitian noni extract, moringa extract, aloe vera, rooibos tea extract, comfrey extract.
For maximum effectiveness, apply a small palm-sized amount of It's a 10 Miracle Moisture Shampoo to wet hair. Work into lather, focusing mainly on roots and scalp and then gently working through length of hair. Rinse with warm water.

For fine or color-treated hair, use slightly less product and work into a gentle lather focusing on scalp and hairline. Rinse with warm water.

Follow with It's a 10 Miracle Daily Conditioner or It's a 10 Miracle Leave-In Treatment if desired.
Water (Aqua), Sodium Cocoyl Isethionate, Cetearyl Alcohol, Sodium Coco Sulfate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Stearamidopropyl Dimethylamine, Euterpe Oleracea (Acai Fruit) Extract, Glycerin, Morinda Citrifolia (Noni Fruit) Seed Oil, Moringa Oleifera Seed Extract, Tetrasodium EDTA, Sodium Ascorbyl Phosphate (Vitamin C), Symphytum Officinale (Comfrey) Leaf Extract, Butylene Glycol, Ascorbyl Palmitate (Vitamin C), Helianthus Annuus Seed Extract (Sunflower), Polyquaternium 10, Punica Granatum Fruit Juice, Aloe Vera (Aloe Barbadensis) Leaf Juice, Aspalathus Linearis (Rooibos/Red Tea) Leaf Extract, Zingiber Officinale (Ginger) Root Extract (Ginger), Methylparaben, Propylparaben, Diazolidinyl Urea, Caramel, Citric Acid, Linalool, Geraniol, Fragrance (Parfum).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
It's A 10Miracle Moisture Shampoo
 
4.1

(based on 72 reviews)

74%

of respondents would recommend this to a friend.

Pros

  • Great smell (31)
  • Improves hair health (31)
  • Gentle (28)
  • Cleans thoroughly (24)
  • Adds shine (23)

Cons

  • Doesn't lather well (14)
  • Doesn't work (5)
  • Dries hair out (4)
  • Greasy (4)

Best Uses

  • Daily use (37)
  • Fine hair (14)
  • Curly hair (5)
  • Oily hair (5)
  • Thick hair (5)
    • Hair Type:
    • Wavy hair (24), Straight hair (19), Very curly hair (4)
    • Reviewer Profile:
    • Beauty conscious (23), Product junkie (12), Brand buyer (11), Survivalist / minimalist (10), Budget shopper (3)
    • My Beauty Routine Takes:
    • 30 minutes (9), 1+ hour (3), 10 minutes (3)

Reviewed by 72 customers

Displaying reviews 1-10

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5.0

Love this product

By Tara

from Beckley, WV

About Me Minimalist

Verified Buyer

Pros

  • Adds Shine
  • Adds Volume
  • Cleans Thoroughly
  • Gentle
  • Great Smell
  • Improves Hair Health
  • Lathers Well

Cons

    Best Uses

    • Daily Use
    • Thinner Hair

    Comments about It's A 10 Miracle Moisture Shampoo:

    I use it daily... I love that it's sulfate free.

    • Hair Type:
    • Straight Hair
     
    5.0

    Love it

    By Renee

    from Asheville NC

    About Me Beauty Conscious

    Verified Buyer

    Pros

    • Adds Shine
    • Cleans Thoroughly
    • Gentle
    • Great Smell
    • Improves Hair Health
    • Lathers Well

    Cons

      Best Uses

      • Daily Use

      Comments about It's A 10 Miracle Moisture Shampoo:

      This is the first sulfate free shampoo I have used it works great my hair is even easy to comb even without conditioner

      • Hair Type:
      • Wavy Hair
       
      1.0

      I have to have some lather!!!!

      By Muddlepup

      from Savannah, ga

      About Me Beauty Conscious

      Pros

      • Great Smell

      Cons

      • Doesn't Lather Well
      • Ineffective

      Best Uses

        Comments about It's A 10 Miracle Moisture Shampoo:

        My hair is not colored or treated...basically Virgin hair. I washed 3 times during the same shower and could not get any lather at all....it simply laid there.

        Gonna have to take a pass on this....

        • Hair Type:
        • Straight Hair
         
        1.0

        I will not buy this product again

        By Rosie

        from Santa rosa

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Great Smell

        Cons

        • Doesn't Lather Well
        • Greasy

        Best Uses

        • Curly Hair
        • Daily Use

        Comments about It's A 10 Miracle Moisture Shampoo:

        Not moisturizing enough for my hair, I like the whipped line the best.

        • Hair Type:
        • Wavy Hair
         
        5.0

        Favorite Shampoo

        By Moviegirlfreak

        from Oklahoma

        About Me Product Junkie

        Verified Buyer

        Pros

        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health

        Cons

        • Doesn't Lather Well

        Best Uses

        • Daily Use

        Comments about It's A 10 Miracle Moisture Shampoo:

        I have been using this shampoo for a couple years now and I LOVE it! I love that it is sulfate free and it smells good, not great, but good! It does take a bit to make it lather but I try not to use so much! My hair feels better than it used too and I get highlights so I use a color conditioner to help my color and of course that isn't sulfate free but I am okay with that.

        • Hair Type:
        • Wavy Hair
         
        4.0

        no I would try new things but it is pretty good

        By Kenzie

        from Cedar Rapids ia

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Cleans Thoroughly
        • Great Smell

        Cons

        • Dries Hair Out
        • Greasy
        • Ineffective

        Best Uses

        • Daily Use

        Comments about It's A 10 Miracle Moisture Shampoo:

        It makes my hair look greasy but dries the ends out.

        • Hair Type:
        • Straight Hair

        (1 of 1 customers found this review helpful)

         
        5.0

        Will buy it again!

        By Erios

        from Omaha, NE

        About Me Beauty Conscious

        Verified Buyer

        Pros

        • Adds Shine
        • Adds Volume
        • Cleans Thoroughly
        • Gentle
        • Great Smell
        • Improves Hair Health

        Cons

          Best Uses

          • Curly Hair
          • Daily Use
          • Thinner Hair

          Comments about It's A 10 Miracle Moisture Shampoo:

          Love it !

          • Hair Type:
          • Wavy Hair
           
          5.0

          It's a 10 Faithful customer for years, love their products!

          By Kaiti :)

          from PA

          About Me Beauty Conscious

          Verified Buyer

          Pros

          • Adds Shine
          • Cleans Thoroughly
          • Gentle
          • Improves Hair Health
          • Lathers Well

          Cons

            Best Uses

            • Daily Use
            • Oily Hair

            Comments about It's A 10 Miracle Moisture Shampoo:

            It's a 10 is perfect if you want super clean, shiny, healthy hair! Everytime I shower my hair feels so fresh & clean, I've used many other products in the past & they done compete with-- Its A 10!

            • Hair Type:
            • Straight Hair
             
            1.0

            Do not waste your money. Leaves hair GREASY!

            By Tori

            from Chicago, IL

            About Me Beauty Conscious

            Pros

            • Gentle
            • Great Smell

            Cons

            • Doesn't Lather Well
            • Greasy

            Best Uses

              Comments about It's A 10 Miracle Moisture Shampoo:

              I was recommended this product by my hair stylist, and I am pretty disappointed in it. I've only used it 3 times since I just bought it over the weekend. For what they charge you cost wise for this I expected way better quality. Yes, it smells nice. The smell isn't super pungent, but it has a hint of something to it.

              It doesn't lather well(as others have said). But I also noticed it leaves my hair feeling VERY oily. Greasy even. I will try to use less next time to see if that helps, but so far I am not impressed after 3 uses.

              • Hair Type:
              • Wavy Hair
               
              5.0

              love Love LOVE this product!

              By Micki

              from Duluth, MN

              About Me Minimalist

              Verified Buyer

              Pros

              • Adds Shine
              • Cleans Thoroughly
              • Gentle
              • Improves Hair Health

              Cons

                Best Uses

                • Daily Use

                Comments about It's A 10 Miracle Moisture Shampoo:

                I work outdoors year round in Northern Minnesota and this product is wonderful for my hair, doesn't dry it out but instead helps to protect it from drying out.

                • Hair Type:
                • Wavy Hair

                Displaying reviews 1-10

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