Pureology's Mess It Up Texture Paste is a medium hold, crème-wax that provides flexibility and control while creating depth and texture, all with a subtle shine. The formula features Shea Butter to add shine, fight frizz, and moisturize. It also has Pureology's AntiFade Complex which contains antioxidants and full spectrum UVA/UVB sunscreens to help color-treated hair retain that salon-fresh feeling.
Medium hold, creme- wax
Provides flexibility and control while creating depth and texture on the hair
Features Shea Butter to add shine, fight frizz and moisturize
Features AntiFade Complex to protect color-treated hair
Work a pea-sized amount of Mess It Up Texture Paste into your fingers. Apply to dry or damp hair to create separation and texture that can be reworked and re-styled throughout the day.
WHAT IT IS: Style + Protect Mess It Up Texture Paste is a medium hold styling paste that provides flexible control with soft texture and shine.
HAIR TYPE: All Hair Types, Color-Treated or Natural
HAIR NEED: All Hair Types, Safe for Color-Treated Hair
KEY INGREDIENT: Shea Butter
FRAGRANCE NOTES: Tuberose, Almond Milk, Cedarwood
Animal products or by-products
What Sets Pureology Apart:
#1 Professional Color Care Brand in the US*
Antifade Complex: Pureology's patented ingredient blend is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and vitamin E fight color-depleting environmental effects while ensuring lasting shine.
Zerosulfate: Exclusive formulas gently cleanse without stripping color, thanks to a blend of corn, coconut and sugar.
100% Vegan: Every formula is made without animal products or by-products. Pureology never tests on animals.
Mineral Oil Free & Paraben Free: All Pureology Shampoo & Conditioner formulas are mineral oil-free and paraben-free - and are safe for you and the environment.
Dual Benefit Formulas for All Hair Types: Pureology's dual-benefit formulas provide color protection and customized care to address individual hair needs.
*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.