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Summary
Conscious Beauty at Ulta Beauty™
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L'Oréal Voluminous Original Mascara is uniquely formulated to build lashes 5X their natural thickness, for a full and dramatic look.
Benefits
- Bold, volume building mascara for up to 5x fuller & thicker lashes
- Separates & builds every lash
- Clump-free & smudge-resistant
- Contains Panthenol & Ceramide-R and helps protect and condition lashes
Features
- Volume Maximizing Brush quickly thickens & builds lashes evenly for a full and bold look
- Deep green shade
Place brush at base of lashes and gently sweep up to tip. Removes easily with soap and water.
Precaution: To safeguard L'Oreal purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute mascara with water, saliva, or any other substance. Cap tightly after use. If change in odor or appearance occurs, discontinue use. Do not use this or any other eye cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.
Deep Green: Aqua/Water/Eau, Paraffin, Potassium Cetyl Phosphate, Cera Alba/Beeswax/Cire Dabeille, Copernicia Cerifera Cera/Carnauba Wax/Cire De Carnauba, Acacia Senegal Gum, Cetyl Alcohol, Glycerin, Hydroxyethylcellulose, Phenoxyethanol, Peg/Ppg-17/18 Dimethicone, Steareth-20, Phenethyl Alcohol, Sodium Polymethacrylate, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Polyquaternium-10, Disodium Edta, Tin Oxide, Panthenol, Bht. May Contain (+/-): CI 77491, CI 7749, CI 77891/Titanium Dioxide, Mica, CI 77510/Ferric Ferrocyanide. Fil Code B235856/1
Free gift with purchase
Free gift with purchase
Online Only Free 3 Piece Viktor & Rolf Gift with $20 L'Oreal Cosmetics purchase (valid thru 2/1/25 or while quantities last)
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Questions
Ask a QuestionQ&A
Showing 5 out of 23 Questions
- Q
is this good for older people?
- Asked by Alice
- Official Answer By L'Oréal - Brand EngageOur mascara is perfect for everyone, regardless of age.Was this answer helpful to you
- Q
is this mascara good for oily skin types? if not what are some good drugstore recommendations? Every time I try a new mascara, it looks like I have racoon eyes all black underneath. I don't want to use a waterproof mascara every day either. PLEASE HELP!!!!
- Asked by makeupgirlie
- Official Answer By L'Oréal - Brand EngageHi there! Thank you for reaching out to us about the Voluminous Original Volume Building Mascara. This mascara is uniquely formulated to resist clumping, and flaking while keeping lashes soft, and build lashes up to 5x their natural thickness. We hope you give this a try and love your resultsWas this answer helpful to you
- Q
This burgundy looks like a warm burgundy, is that correct?
- Asked by snow
- Official Answer By L'Oréal - Brand EngageHi Ulta Customer. Thank you for reaching out to L'Oreal regarding the Voluminous Original Washable Mascara in Burgundy. It's a burgundy color, we don't indicate if it's a warm or cool color though.Was this answer helpful to you
- Q
Is this mascara safe for sensitive eyes? Thank you!
- Asked by Ilysa
- Official Answer By L'Oréal - Brand EngageHi there! Thank you for reaching out about our Voluminous Original Washable Mascara. We recommend trying our Telescopic® Original Mascara. The flat side of the patented flexible Precision Brush lengthens lashes up to 60%, while the comb side of the brush precisely separates lashes for a clump-free result. Fragrance-free. Ophthalmologist-tested and allergy-tested. Suitable for sensitive eyes and contact lens wearers. We hope this helps!Was this answer helpful to you
- Q
Is this product vegan and/or cruelty free?
- Asked by Mers13Chow
- Official Answer By L'Oréal - Brand EngageHi there, at L'Oreal Paris, we do not test on animals. We have not tested our products on animals since 1989. At L’Oréal, we care for animal welfare and we are for a world without animal testing. For more information, please visit L’Oreal's corporate site, to learn more on the alternative methods under the Inside Our Products section.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 625Anytime
- 212Daytime
- 162Going Out
- 3Everyday
- 2All Day / Long hrs on feet
Commitment To Color
- 4Permanent
- 2Semi-Permanent
- 2Temporary
- 1Demi-Permanent
Describe Yourself
- 373Classic Style
- 277Natural Style
- 94Trendy Style
- 12Beauty Conscious
- 3Survivalist / Minimalist
Most Helpful Positive Review
Blue Beauty- Voluminous Original (Cobalt Blue)
I am a NYC freelance make-up artist. I have tried a million and one colored mascaras, and nothing has come close to this blue beauty. this Mascara gives my lashes a subtle pop! If your a Blue Mascara Bandit (like me) looking for the next hottest beauty look to steal- Look no further!
Most Helpful Critical Review
Little product within these days
I have happily, faithfully used this in waterproof form for YEARS, since I was a teacher, then flight attendant in my twenties through mid-thirties, to now in my sixties. I now find so little in freshly-opened containers that it seems hopeless to continue buying it. I live in a lightly populated w...
1294 results
Purple Mascara! Love it!
Love colored mascara, and with Blue eyes LOreals Purple and Blue enhance my eyes to perfection.
I am a repeat customer of this product.
Great product, I have used for several years.
Could pack more product in
I do love this mascara. I like the unique color. I felt apprehensive about using a mascara so colorful but I do still apply black to the root of my lashes. My recommendation would be to add more product in the bottle. Maybe a thinner brush for shorter lashes. I think this mascara could lean towards a clumpy formula. Would be nice to be a smoother application. I'll try this one more time. I have been using this daily.
Former holy grail product - new formula is trash
I have been using this mascara for over 20 years. It USED to be the best mascara out there - way better than high end brands. The new formula, however, is absolutely AWFUL!! Doesn't give much volume, clumps together, doesn't layer, irritates my eyes, and is impossible to wash off. I'm so beyond disappointed, I used to recommend this mascara to everyone, as I would get stopped regularly by people asking what mascara I used. I will never ever purchase this again, unless they change it back to the amazing formula I had used for 20+ years. Shame on whoever decided to reformulate a former holy grail product into crap.
Subtle color
I have green eyes and this burgundy mascara makes my eyes pop. It's a great formula and doesn't flake either.