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e.l.f. Cosmetics Power Grip Primer + 4% Niacinamide
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Summary
Conscious Beauty at Ulta Beauty™
e.l.f. Cosmetics Power Grip Primer + 4% Niacinamide preps and primes your face for the perfect makeup application while smoothing skin and brightening the look of dullness. The gel-based formula goes on clear, making it the ideal makeup application base for all skin tones.
Benefits
- Gel primer formula grips makeup for long-lasting wear
- Gives skin a dewy, glowing finish
- Translucent-finish primer works on all skin tones
- Great for oily, normal, dry & combination skin types
- 100% vegan, cruelty-free & Leaping Bunny Certified
- Made in a Fair-Trade Certified facility
Key Ingredients
- 4% Niacinamide evens out skin tone & brightens the look of dullness
Formulated Without
- Phthalates
- Parabens,
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
Item 2604932
Apply makeup primer evenly to face before makeup using your fingertips to pat into the skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
Water (Aqua), Butylene Glycol, Glycerin, Niacinamide, PEG-150 Distearate, Polysorbate 80, Tocopherol, Hylocereus UndatusFruit Extract, Sodium Hyaluronate, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Potassium Laurate, 1,2-Hexanediol, Hydroxyacetophenone, Disodium EDTA, Pentylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol. May Contain: Red 40 (CI 16035), Yellow 5 (CI 19140).
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Reviews
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Ratings Distribution
Most Helpful Positive Review
I did a side by side comparison
I have extremely dry skin so, hydrating products are a must for me. This new primer on it's own looked pretty similar to the OG but it did feel a bit more hydrating. It locks your makeup in place and you can still see the hydration peaking through even after powder. This is very comparable to the O...
Most Helpful Critical Review
I would NOT purchase again.
I have combo skin. After applying the e.l.f. Cosmetics Power Grip Primer + 4% Niacinamide and waiting a minute, I applied my foundation, Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45. I usually have make up break up around my nose so I had high hopes for this primer. I noticed ho...
4270 results
Amazing!
Verified Buyer
Reviewed at
This is my all time favorite primer! I love opening my tik tok videos with the tube stuck to my face😆 it stays all day and it doesn't play around. It's also been a huge game changer for my acne prone skin
5 stars
Verified Buyer
Reviewed at
The best stickiest primer ever, and it's moisturizing!!!
It is pink!
Verified Reviewer
Reviewed at
I love how it is pink it is SOOO sticky too! recommended
Another great primer!
Verified Reviewer
Reviewed at
So I rotate this primer with a dew primer and the green one-OG-and a vitamin C primer and the cooling primer lol as you can see, I love Elf primers! This one definitely does not disappoint. I'm not sure if the niacinamide is actually improving my skin, but it is a great primer and you have nothing to lose!
Amazing primer
I prefer this primer over the original power grip. It doesnt peel and it keeps my makeup on all day through humid weather. the only "con" is that its very sticky (given its a gripping primer lol) so just wanted to put that out there in case theres any texture sensitive baddies thining about buying. overall this is such a great primer especially for the price.