This Product |
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Main Benefit |
Helps eliminate brassiness and brighten blonde tone |
Adds instant color vibrancy |
Intense repair to strengthen hair |
Helps to lock in color & restore hair surface quality |
Lock in color and smooths hair surface |
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Secondary Benefit |
Refreshes color and leaves hair soft to the touch |
Protect color between salon visits |
Adds smoothness and reduces frizz |
Adds shine & strength to colored hair |
Creates a glossy effect on hair |
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Formula/Technology |
Color refreshing purple pigments |
Antioxidant shield |
Metal purifier & silk amino acids |
Metal purifier to protect hair from harmful metals in water |
Oleology Technology helps to protect against natural lipid degeneration |
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Recommended Hair Type |
Highlighted, Blonde/Silver |
Fine & Coarse Colored Hair |
Damaged Hair |
Colored & Damaged Hair |
For All Hair Types & Safe for Colored Hair |
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Summary
Wella INVIGO Blonde Recharge Color Refreshing Shampoo, for cool blonde tones, helps to fight brass and maintain the color of blonde tones.
Benefits
- For cool blonde tones refreshes and maintains the brightness and vibrancy of natural or highlighted blondes
- This purple shampoo prevents natural or colored blonde hair from yellowing and helps eliminate brassiness, leaving it soft to the touch
- Apply to wet hair and lather
- Leave for 3-5 minutes, then rinse thoroughly
- Use with our Cool Blonde Shampoo for maximum effect
Item 2541299
Apply to wet hair and lather. Leave for 3-5 mins, then rinse thoroughly.
Precautions: Contains hair colorants. Do not apply this product if: you have ever experienced any reaction after coloring your hair, you have experienced a reaction to a temporary ''black henna'' tattoo in the past. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them.
Water/Aqua/Eau, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, PEG-3 Distearate, Panthenol, Citric Acid, Fragrance/Parfum, Sodium Benzoate, Methylparaben, Tocopheryl Acetate, Propylparaben, Sodium Hydroxide, CI 60730/Violet 2, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Disodium EDTA, Benzoic Acid, Linalool, Hexyl Cinnamal, Benzyl Salicylate, Citronellol, Geraniol.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Cool Ashy Blonde/Brunette
This product is hands down the BEST purple shampoo I have found; I have used 3 different ones for reference (Joico, Wella, and Kyn) and this is the only one that gives me what I'm looking for which is less brass all around. I have naturally light brown hair with goldeny blonde highlights and this sh...
Most Helpful Critical Review
good product but certainly not the best
I normally use the redken purple shampoo & conditioner as I like those best but those are a bit pricey so was trying to save a little money & try new purple products that were a bit cheaper that works just as good as redken brand & smell nice so I decided to go with this as well as the conditioner a...
139 results
If you're a blonde you need this
Submitted as part of a free sample program
One of the better blonde shampoos I have used. It didn't leave my hair feeling like straw and it took away all the brass color. I highly recommend it! * I received this product for free for testing pirposes*
I would but this again
Describe Yourself Blonde
Submitted as part of a free sample program
I received this complimentary from influencer to test out and I absolutely love it! I've tried other hair products to deposit times to take away the brassy color of my hair but this one worked the best and I saw a difference even after one use. The smell wasn't overpowering, it left my hair hydrated and smooth, and I really like this product.
Would buy again!!!
Submitted as part of a free sample program
I have been using this shampoo for a month now and I can honestly notice the difference in my hair.No more brassy and yellow tones in my hair. My one dislike about this product is that it doesnt leave your hair silky and shiny, so you really need the conditioner as well! I recieved this product for free for testing purposes.
BEST product for blonde!
Submitted as part of a free sample program
LOVE this shampoo. I cannot stress how amazing it is. I've been coloring my hair blonde for years & have tried every purple shampoo in the books. I received this product complementary for testing purposes but I can 100% honestly say I'm going to be buying this again & again for personal use. With other purple shampoos I feel like it takes a few washes to see a difference but with one wash using Wella, I was already toned & back to my ashy blonde!
Kept my blonde bright and fresh!
Submitted as part of a free sample program
Great shampoo for keeping blondes bright and fresh. Kept those brassy times away! I received this free for testing (will continue to purchase!)