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Summary
Wella INVIGO Blonde Recharge Color Refreshing Shampoo, for cool blonde tones, helps to fight brass and maintain the color of blonde tones.
Benefits
- For cool blonde tones refreshes and maintains the brightness and vibrancy of natural or highlighted blondes
- This purple shampoo prevents natural or colored blonde hair from yellowing and helps eliminate brassiness, leaving it soft to the touch
- Apply to wet hair and lather
- Leave for 3-5 minutes, then rinse thoroughly
- Use with our Cool Blonde Shampoo for maximum effect
Item 2541299
Apply to wet hair and lather. Leave for 3-5 mins, then rinse thoroughly.
Precautions: Contains hair colorants. Do not apply this product if: you have ever experienced any reaction after coloring your hair, you have experienced a reaction to a temporary ''black henna'' tattoo in the past. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them.
Water/Aqua/Eau, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, PEG-3 Distearate, Panthenol, Citric Acid, Fragrance/Parfum, Sodium Benzoate, Methylparaben, Tocopheryl Acetate, Propylparaben, Sodium Hydroxide, CI 60730/Violet 2, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Disodium EDTA, Benzoic Acid, Linalool, Hexyl Cinnamal, Benzyl Salicylate, Citronellol, Geraniol.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Cool Ashy Blonde/Brunette
This product is hands down the BEST purple shampoo I have found; I have used 3 different ones for reference (Joico, Wella, and Kyn) and this is the only one that gives me what I'm looking for which is less brass all around. I have naturally light brown hair with goldeny blonde highlights and this sh...
Most Helpful Critical Review
good product but certainly not the best
I normally use the redken purple shampoo & conditioner as I like those best but those are a bit pricey so was trying to save a little money & try new purple products that were a bit cheaper that works just as good as redken brand & smell nice so I decided to go with this as well as the conditioner a...
139 results
Have been buying for YEARS!
Hair Type Wavy Hair
Hands down the best shampoo for blondes. I've been using this for years at this point and with every use people ask me if I recently got my hair done. You can't beat the price for what you get out of this. It smells nice and does not stain purple.
best purple shampoo i've used
let me start out by saying i never really write reviews but i rely heavily on them. and i had to brag on this shampoo. i've tried quite a bit of different kinds of purple shampoo and this one so far is my favorite! i have very thick, coarse hair & this one does not dry it out like other purple shampoos do. leaves a SLIGHT purple tint on fingernails but by the next day it's gone. smells great too. leaves hair very soft and after two uses, i noticed brightening without making my hair purple. highly recommend!
I would buy again
Verified Buyer
Does the job but I wish it left my hair feeling more clean like a shampoo
Love this shampoo!!
Verified Buyer
Love this line, doesn't dry my hair out and lathers up good. So glad I bought this!!
Impressed
So I normally hate purple shampoos. They leave my hair so dry and coarse feeling. I was so skeptical to try this as it's a little on the cheaper side of purple shampoos but let me tell you! This stuff made my hair lighten up and the conditioner immediately made my hair soft! Definitely worth a try!!!