Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

Virtue Flourish Thickening & Hydrating Mask #1
Virtue Flourish Thickening & Hydrating Mask #1

 Flourish Thickening & Hydrating Mask

Online only

$70.00

or

Replenish & Save

Size:5.0 oz

Pickup and delivery options

In stock and ready to ship

Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

Details

Benefits

  • Hydrates
  • Strengthens
  • Thickens
  • Volume-boosting treatment
  • 94% said hair was instantly hydrated.*
  • 91% said hair was instantly nourished.*
  • 91% said hair felt healthier.*
  • 89% said hair was not weighed hair down.*
  • 89% said thinning hair was more manageable.*
  • *After 4 weeks use in a consumer perception study of 58 subjects.

Features

  • IDEAL FOR: Anyone with fine or thinning hair in need of a hydration boost that won't weigh down hair.
  • PRODUCT AESTHETICS: Whipped creamy texture reminiscent of a luxury skin care.
  • FRAGRANCE: A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair.

Key Ingredients

  • Proprietary Alpha Keratin 60ku CLINICAL is paired with natural growth heros like Red Clover, Beet Extract, Green Coffee, and Caffeine to reinvigorate tired follicles while simultaneously infusing thinning hair with nutrient-rich hydration to leave each strand thicker, stronger, and with more density
  • Alpha Keratin 60ku CLINICAL: supports hair growth by nourishing the microbiome, clearing the follicles and strengthening the moisture barrier
  • Biomimetic Tetrapeptide with Red Clover Flower Extract: Targets the follicle to promote healthier hair growth
  • Fructooligosaccharides and Beet Root Extract: A plant-derived blend that infuses hydration into hair without weighing it down
  • Biotin: The most popular vitamin to helps promote stronger and healthier hair

Item 2601481

How To Use

After cleansing hair, remove excess water and apply evenly throughout hair. Leave on for 2-3 minutes and rinse. Use 1-2 times per week in place of Flourish Conditioner for Thinning Hair.

Ingredients

Aqua (Water, Eau), Cetearyl Alcohol, Brassicamidopropyl Dimethylamine, Dimethicone, Cetyl Esters, Cetyl Alcohol, Behentrimonium Chloride, Isododecane, Glycerin, Ceteareth-20, Hydrogenated Ethylhexyl Olivate, Keratin, Trifolium Pratense (Clover) Flower Extract, Larix Europaea Wood Extract, Panthenol, Tocopherol, Biotin, Niacinamide, Quercus Petraea Fruit Extract, Salvia Hispanica Seed Extract, Hydrolyzed Adansonia Digitata Seed Extract, Sodium Ascorbyl Phosphate, Oryza Sativa (Rice) Seed Protein, Acetyl Tetrapeptide-3, Caesalpinia Spinosa Fruit Extract, Sphinganine, Caffeine, Helianthus Annuus (Sunflower) Extract, Coffea Robusta Seed Extract, Tocopheryl Acetate, Oryza Sativa (Rice) Bran Extract, Gaultheria Procumbens (Wintergreen) Leaf Extract, Oryza Sativa (Rice) Extract, Coco-Caprylate/Caprate, Butyrospermum Parkii (Shea) Butter, Camellia Sinensis Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Triheptanoin, Sodium Starch Octenylsuccinate, Beta Vulgaris (Beet) Root Extract, Dextran, Calcium Pantothenate, Sodium PCA, Xylitol, Trehalose, Sodium Lactate, Galactoarabinan, Castor Oil/IPDI Copolymer, Arginine, Jojoba Esters, Caprylyl/Capryl Glucoside, Aspartic Acid, PCA, Fructooligosaccharides, Amodimethicone, Hydrogenated Olive Oil Unsaponifiables, Propanediol, Caprylyl Glycol, Ethylhexylglycerin, Fragrance (Parfum), Polysorbate 60, Gluconolactone, Alanine, Serine, Valine, Threonine, Proline, Isoleucine, Caprylic Acid, Helianthus Annuus (Sunflower) Sprout Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Zinc Chloride, Phenylalanine, Histidine, Butylene Glycol, Dilinoleic Acid/Butanediol Copolymer, Lactic Acid, Sodium Dilauramidoglutamide Lysine, Acetic Acid, Maltodextrin, Citric Acid, Silica, Calcium Gluconate, Hydroxyethylcellulose, C11-15 Alketh-7, Sodium Phytate, Trideceth-12, Potassium Lactate, Polyquaternium-37, Sodium Metabisulfite, Pyridoxine HCL, Ethyl Linoleate, Glycine, Ethyl Oleate, Sorbitan Oleate, Laureth-9, Sodium Phosphate, Phytic Acid, Disodium Phosphate, Phenoxyethanol, Benzyl Alcohol, Chlorphenesin, Polysorbate 20, Sodium Benzoate, Potassium Sorbate, Citronellol, Limonene, Linalool, Geraniol

Frequently bought together

3 items

Current Product

Virtue

Flourish Thickening & Hydrating Mask

4.6(294)
$70.00

Make it a routine

Add these personalized recommendations to complete your beauty routine.

Step 1

Step 2

Step 3

Current Product

Virtue

Flourish Thickening & Hydrating Mask

4.6(294)
$70.00

Similar items for you

12 items

Sponsored products

12 items

Powered by syndigo
Virtue Flourish x Alpha Keratin 60ku Clinical
Flourish Claims
Flourish Clinicals
Flourish Mask for Thinning Hair
Flourish Mask - What It Is
Flourish Mask - Use It With
Virtue Free Of Banner

Review Snapshot

by PowerReviews

294 ReviewsWrite a Review
100%
of respondents would recommend this to a friend
Ratings Distribution
Pros
No Pros
Cons
No Cons
Hair Type
Most Helpful Positive Review
Miss

I've only tried one other product from Virtue - - their hair oil- - but I had been wanting to try something else from them because I really enjoy the oil. I'm always interested in trying out a new hair mask because I haven't found very many that I love for my low porosity, fine, blonde hair. I didn...

Versus
Most Helpful Critical Review
Meh

Honestly all of these products are average. One thing I don't like is that the Shampoo/Conditioner deposit a layer onto the hair (probably the Keratin) that leaves hair feeling dry/crispy. If you have soft, fine hair texture this can be sort of uncomfortable. I won't be buying these products again.

294 results

After three times using the

Submitted 21 days ago

By Fran A.

From US

Reviewed at

Virtue Labs - Syndication

After three times using the thinning hair mask my hair texture is lovely. It feels great to run my fingers through my hair again.

Was this review helpful to you?
Virtue Products

Submitted 22 days ago

By Rita B.

From US

Reviewed at

Virtue Labs - Syndication

Love your products!

Was this review helpful to you?
The entire Flourish line WORKS GREAT!

Submitted 2 months ago

By Melissa M.

From US

Reviewed at

Virtue Labs - Syndication

This is the first products that I have seen significant improvement in my hair. My hair is getting thicker and is healthier than ever. My hairdresser noticed too!

Was this review helpful to you?
Didn't work but dry out hair

Submitted 2 months ago

By JoAnn R.

From US

Reviewed at

Virtue Labs - Syndication

I purchased everything for hair loss and so far not impressed. I have no regrowth at all and my hair got extremely dried out with the products. I spent a lot of money with worse results than when I started

Was this review helpful to you?
Love this mask!

Submitted 3 months ago

By Janet P.

From US

Reviewed at

Virtue Labs - Syndication

Love this mask!

Was this review helpful to you?

What do you want to know about this product?