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Summary
Conscious Beauty at Ulta Beauty™
- Clean Ingredients
- Cruelty Free
- Vegan
- Sustainable Packaging Brand
HALF MAGIC's Eyeshadow Singles are richly pigmented and available in four finishes - silky matte, glossy metallic, crystal shimmer, and sparkle duochrome.
Benefits
- Sumptuous one-swipe color
- Velvety & buildable pigments
- Tested for eye safety
Features
- Modular pans designed to fit in a customizable magnetic "Forever" Palette
- 100% compostable & recyclable PaperFoam compact
For a more subtle application, use a brush to apply a wash of color. For highest impact looks, apply the shadows directly with your fingers. Mix and match colors to create a beauty colorscape that is uniquely you.
Calcium Aluminum Borosilicate, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Phenyl Trimethicone, Caprylic/Capric Triglyceride, Ethylhexylglycerin, Titanium Dioxide (CI 77891), Iron Oxides (CI 77499), Red 40 (CI 16035), Yellow 5 (CI 19140).
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Eyeshadow Single
This eyeshadow single comes in a little foam case, kind of like a takeout container, which I think is so interesting. I like that it's compostable. The eyeshadow itself is small, but a little goes a long way. It's very iridescent and could double as a highlighter if you wanted.The shadow also blends...
Most Helpful Critical Review
Blushing lizard color descriptions and swatches off
Was excited to find a mauve base with blue glitter. I thought it was going to be similar to ripple from colourpop not in exact colour but more so in its mix of darker matte base paired with a shimmer that has a cool toned pop, the perfect recipe for a one and one... This was not the case. Mauve it i...
168 results
Utterly fantastic
While yes, this is glitter eye shadow it's a step up from your 90's glitter eye shadow. It's more subdued and not obnoxious if that's possible. Can apply with a brush or finger which is nice. Hard to clean up glitter "droppings" on your face if it happens but that's the nature of glitter anyway. The package needs to have a window or the name written on the top so you can identify which color you're grabbing but a sharpie marker can fix that. Have 3 of these and love them all. It hides old lady eye lid problems nicely too. Total bonus.
stunning
breath taking, a bit pricey though
Stunning!
This is my new favorite. The color is gorgeous, the sparkle is just right. It doesn't crease and stays beautiful all day, even on oily lids. I will definitely buy again.
It's a keeper, I'll buy again!
This eyeshadow is beautiful. Blends well, wears well all day with no creasing even on my oily eyelids. It looks very sparkly, but at the same time it's somehow subtle. No regrets.
Gorgeous
Beautiful, pigmented colors. Lasts all day. Use your finger to apply because the warmth of your skin activates the creamy pigments.
