Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
All bright, no brass! Drybar's Blonde Ale Brightening Shampoo contains deep purple pigments that neutralize brassiness in blonde, gray, white and highlighted hair. Gentle formula cleanses without drying out strands.
Key Ingredients
- Lemon Extract: Brightens highlights and preserves the integrity of the hair color
- Chamomile Extract: Gently boosts blonde tones while increasing shine
- Keratin: A highly moisturizing protein that reinforces the structure of the hair and helps prevent damage
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Nuts/Nut Oil
- Honey
Item 2531084
Massage a generous dollop into wet hair from roots to ends. Rinse immediately and thoroughly. Use up to 2 times per week. Not recommended for use on hair extensions.
Aqua (Water, Eau), Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Sodium Lauroyl Sarcosinate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Betaine, Glycol Distearate, Sodium Chloride, Parfum (Fragrance), Sodium Sulfate, Decyl Glucoside, Butylene Glycol, Keratin, Hydrolyzed Keratin, Chamomilla Recutita (Matricaria) Flower Extract, Citrus Limon (Lemon) Fruit Extract, Panthenol, Glycerin, Carbomer, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, Polyquaternium-7, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Laureth-9, Trideceth-12, C11-15 Pareth-7, Butyl Methoxydibenzoylmethane, Ethylhexyl Methoxycinnamate, Ethylhexylglycerin, Ethylhexyl Salicylate, Quaternium-95, Propanediol, Tetrasodium EDTA, BHT, Disodium EDTA, Citric Acid, Magnesium Chloride, Magnesium Nitrate, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Sodium Hydroxide, Chlorphenesin, Methylchloroisothiazolinone, Methylisothiazolinone, Benzyl Salicylate, Eugenol, Geraniol, Limonene, Linalool, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, CI 17200 (Red 33), CI 60730 (Ext. Violet 2).
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Redken
All Soft Shampoo For Dry, Brittle Hair
Pureology
Hydrate Shampoo For Dry Hair Nourishment & Moisture
Redken
Extreme Length Shampoo For Longer, Stronger Hair
Redken
Acidic Bonding Concentrate Shampoo
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Shark Beauty
FlexStyle IonCurl Ion Air Drying, Curling & Styling System
Redken
One United Multi-Benefit Leave In Conditioner Spray
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
NUTRAFOL
Root Purifier Scalp Microbiome Shampoo for Thinning Hair
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
Loved it
I used it for the first time and only left it on for about a minute, and it didn't work. The next day I left it on for 10 and followed with a deep conditioner and noticed a huge difference. All of the brassiness in my hair was gone, my hair was shiny, and i look like a natural dirty blonde. The only...
Most Helpful Critical Review
It smells nice.
I loved Drybar's "The Chaser" Shine Cream so I thought I would try this as my first purple shampoo. My hair although lightened seemed pretty healthy so I didn't dilute. After rinsing I realized my hair felt really hard and brittle so I attempted to add some Kenra's Snail Cream (which did nothing t...
86 results
SUPER DRYING, my hair felt damaged from one use
SUPER DRYING, my hair felt damaged from one use. This product is too expensive to be this terrible for your hair.
Worked very well on my daughter hair
Verified Buyer
Works very good cancelled out the brassyness/gold tones however I'm sure there are shampoos less expensive that work as great just read the ingredients and compare
My new favorite product!
Love this stuff! I don't write reviews but this product deserves it. My hair is so soft and healthy looking after just one wash! The price is steep.... I wish someone would make an amazing shampoo at a price people could actually afford.
My Favourite Purple Shampoo
Verified Buyer
Hands down the best purple shampoo I have used...so far. Colour deposit is very rich which I love. No drying out of my hair whatsoever that is typical of a lot of purple shampoos available. My hair is very silky and soft afterwards. The smell is lovely.
Meh
I bought this when I freshened up my blonde last time. It is okay, but I almost feel like it leaves a film on my hair. I am also using the conditioner and I definitely feel like my hair is dry, possibly drier than before I used it. I don't mind the smell, but it also doesn't smell like roses.