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Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion
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Highlights
Summary
Urban Decay Anti-Aging Eyeshadow Primer Potion is an eyelid primer that reduces the appearance of fine lines and keeps eyeshadow crease-free for up to 24 hours for long-lasting wear.
Benefits
- This nude, creamy eyelid primer dries invisibly to prep for both colorful eyeshadows and natural eye makeup that is long-lasting up to 24 hours on all skin tones, skin types, and eye shapes for any eye look.
- Anti-aging ingredients help to minimize the appearance of wrinkles and prevent eyeshadows from creasing or cracking, even on oily lids.
- Cream eyeshadow base contains optical blurring pigments for improving skin texture and the look of tired, hooded eyes.
- Intensifies the look of metallic, glitter, matte, and shimmer eyeshadows.
Features
- Paraben-free
Research Results
- In an 8-week clinical study:
- 100% of participants had a measurable improvement in the appearance of fine lines.
- 100% had measurably brighter skin.
- 97% had a measurable improvement in radiance and clarity.
Item 2286791
• For long-lasting wear, smooth on just a touch of Anti-Aging Eyeshadow Primer Potion. • Apply eyeshadow immediately, while the primer is fresh, for vibrant, just-applied color that lasts up to 24 hours.
Isododecane, Talc, Cyclopentasiloxane, Trimethylsiloxysilicate, Triethylhexanoin, Oryza Sativa (Rice/Riz) Bran Oil, Trihydroxystearin, Disteardimonium Hectorite, Polyethylene, Sorbitan Sesquioleate, VP/Hexadecene Copolymer, C12-15 Alkyl Benzoate, Dimethicone, Alumina, Caprylic/Capric Triglyceride, Phenoxyethanol, PEG-40 Stearate, Synthetic Beeswax, Propylene Carbonate, Hexyl Laurate, Polyglyceryl-4 Isostearate, Tribehenin, PEG-10 Dimethicone, Stearic Acid, Ethylhexylglycerin, Ceramide 2, PEG-10 Rapeseed Sterol, Alaria Esculenta Extract, Palmitoyl Oligopeptide, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).
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Questions
Ask a QuestionQ&A
Showing 5 out of 94 Questions
- Q
How effective is this product at holding color in place on very oily eyelids?
- Asked by Mama's Eyes
- Official Answer By Urban Decay - Brand EngageHey! Our Primer Potion offers up to 8 hours of long-lasting wear, smooth and even application, and helps maintain the vibrancy of your eyeshadow. We suggest checking out the shades Original for a translucent, clean base, and Eden for a nude, matte base. We hope this helps!Was this answer helpful to you
- Q
I have lost my eyebrows with age and need a primer that keeps eyebrow pencil to stay on. Is this a proper use for this product?
- Asked by Carol
- Official Answer By Urban Decay - Brand EngageHi there! Our Urban Decay Anti-Aging Eyeshadow Primer Potion is used for priming the eyelids rather your eyebrow area. We recommend using our All Nighter Setting Spray to lock in your drawn-in eyebrows. We hope this helps!Was this answer helpful to you
- Q
Has the product been tested on contact lens wearers (ie, does it cause any eye irritation while wearing contacts)?
- Asked by Deb Debs
- Official Answer By Urban Decay - Brand EngageHi there! While our Eyeshadow Primer Potion hasn’t been specifically tested for contact lens wearers, it is formulated with advanced polymer technology to create a smooth, long-lasting base for eyeshadow and eyeliner. This vegan formula helps fill in surface imperfections and preps the lids for all-day wear. We hope you’ll give it a try!Was this answer helpful to you
- Q
Can this be used on the under eye area as well?
- Asked by RonMar
- Official Answer By Urban Decay - Brand EngageHi there! Thank you for reaching out about our Urban Decay Anti-Aging Eyeshadow Primer Potion. While our Urban Decay Anti-Aging Eyeshadow Primer Potion is primarily designed for the eyelids, it can be used under the eyes if desired. However, due to the delicate nature of the under-eye area, we recommend using a small amount and ensuring it is well-blended to avoid any creasing or irritation. If you have sensitive skin, it's always best to test a small area first.Was this answer helpful to you
- Q
What is the size / amount of product in the mini travel versus the full size?
- Asked by BB
- Official Answer By Urban Decay - Brand EngageHello there! Thank you for your interest in our Travel Size Anti-Aging Eyeshadow Primer Potion. The travel size is 0.16 oz, while the standard size is 0.33 oz. We hope this was helpful!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
The Best Primer Out There
I have tried other eye shadow primers and always prefer this one. Something about this magical potion allows your eyeshadow to never quit, give up, or move out on you! I love the Original, it's like magic because you only need to apply a little bit and it invisibly holds your eyeshadow in place. Wha...
Most Helpful Critical Review
Great product, terrible packaging update
Old UD primer would have gotten five stars easily. I was due for new PP's and bought a few in the new packaging. Formulas are great, especially on Enigma, but UD, seriously, a doe foot applicator? First of all, it's unsanitary, I wind up swatching it on the back of my hand and then put it on with my...
6151 results
Kept eyeshadow in place
Kept Half Magic's Blushing Lizard (duo chromatic and glittery) in place! Even when my allergies had me wiping my eyes all day.
This was terrible!
I don't know if urban decay changed the formula but this was awful. It literally does nothing. I put this on one eyelid and nothing on the other, they both looked exactly the same. There was almost no eyeshadow on my eyes by the end of day and creased so much. I got an $8 primer from milani that works better than this.
one of my holy grails
My eyelids tend to be oily, so most primers don't do crap for me. This one is a game changer for me. I do have to work it a little in order to make it last all day. Using only a tiny amount, I swipe it across my kids and pat it in, paying special attention to my crease. Then I pat a small amount of setting powder on top and wait a few minutes before dusting it off before applying my eyeshadow. Compared to the numerous other primers I've tried, this is the only one that has worked for me.
Primed eyes
This early fall, I purchased Urban Decay's Original Eye Shadow Primer Potion. With a gentle squeeze, the primer comes out easily onto the applicator wand. With a swipe or two, your eyes are ready and primed for eye shadow and eye liner. It lasts a long time in this purplish colored tube. It does look better and brighter for primer.
Favorite
This has been my go to for many years. No creasy eyeshadow