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Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion #1
Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion #1

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Urban Decay Cosmetics Anti-Aging Eyeshadow Primer Potion

$28.00

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Size:0.33 oz

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Details

Benefits

  • This nude, creamy eyelid primer dries invisibly to prep for both colorful eyeshadows and natural eye makeup that is long-lasting up to 24 hours on all skin tones, skin types, and eye shapes for any eye look.
  • Anti-aging ingredients help to minimize the appearance of wrinkles and prevent eyeshadows from creasing or cracking, even on oily lids.
  • Cream eyeshadow base contains optical blurring pigments for improving skin texture and the look of tired, hooded eyes.
  • Intensifies the look of metallic, glitter, matte, and shimmer eyeshadows.

Features

  • Paraben-free

Research Results

  • In an 8-week clinical study:
  • 100% of participants had a measurable improvement in the appearance of fine lines.
  • 100% had measurably brighter skin.
  • 97% had a measurable improvement in radiance and clarity.

Item 2286791

How To Use

• For long-lasting wear, smooth on just a touch of Anti-Aging Eyeshadow Primer Potion. • Apply eyeshadow immediately, while the primer is fresh, for vibrant, just-applied color that lasts up to 24 hours.

Ingredients

Isododecane, Talc, Cyclopentasiloxane, Trimethylsiloxysilicate, Triethylhexanoin, Oryza Sativa (Rice/Riz) Bran Oil, Trihydroxystearin, Disteardimonium Hectorite, Polyethylene, Sorbitan Sesquioleate, VP/Hexadecene Copolymer, C12-15 Alkyl Benzoate, Dimethicone, Alumina, Caprylic/Capric Triglyceride, Phenoxyethanol, PEG-40 Stearate, Synthetic Beeswax, Propylene Carbonate, Hexyl Laurate, Polyglyceryl-4 Isostearate, Tribehenin, PEG-10 Dimethicone, Stearic Acid, Ethylhexylglycerin, Ceramide 2, PEG-10 Rapeseed Sterol, Alaria Esculenta Extract, Palmitoyl Oligopeptide, Aqua (Water/Eau). May Contain: Mica, CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides), CI 77163 (Bismuth Oxychloride).

Shipping & Coupon Restrictions

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Q&A

Showing 5 out of 94 Questions
Q
How effective is this product at holding color in place on very oily eyelids?
Asked by Mama's Eyes
Official Answer By Urban Decay - Brand Engage
Hey! Our Primer Potion offers up to 8 hours of long-lasting wear, smooth and even application, and helps maintain the vibrancy of your eyeshadow. We suggest checking out the shades Original for a translucent, clean base, and Eden for a nude, matte base. We hope this helps!Was this answer helpful to you
Q
I have lost my eyebrows with age and need a primer that keeps eyebrow pencil to stay on. Is this a proper use for this product?
Asked by Carol
Official Answer By Urban Decay - Brand Engage
Hi there! Our Urban Decay Anti-Aging Eyeshadow Primer Potion is used for priming the eyelids rather your eyebrow area. We recommend using our All Nighter Setting Spray to lock in your drawn-in eyebrows. We hope this helps!Was this answer helpful to you
Q
Has the product been tested on contact lens wearers (ie, does it cause any eye irritation while wearing contacts)?
Asked by Deb Debs
Official Answer By Urban Decay - Brand Engage
Hi there! While our Eyeshadow Primer Potion hasn’t been specifically tested for contact lens wearers, it is formulated with advanced polymer technology to create a smooth, long-lasting base for eyeshadow and eyeliner. This vegan formula helps fill in surface imperfections and preps the lids for all-day wear. We hope you’ll give it a try!Was this answer helpful to you
Q
Can this be used on the under eye area as well?
Asked by RonMar
Official Answer By Urban Decay - Brand Engage
Hi there! Thank you for reaching out about our Urban Decay Anti-Aging Eyeshadow Primer Potion. While our Urban Decay Anti-Aging Eyeshadow Primer Potion is primarily designed for the eyelids, it can be used under the eyes if desired. However, due to the delicate nature of the under-eye area, we recommend using a small amount and ensuring it is well-blended to avoid any creasing or irritation. If you have sensitive skin, it's always best to test a small area first.Was this answer helpful to you
Q
What is the size / amount of product in the mini travel versus the full size?
Asked by BB
Official Answer By Urban Decay - Brand Engage
Hello there! Thank you for your interest in our Travel Size Anti-Aging Eyeshadow Primer Potion. The travel size is 0.16 oz, while the standard size is 0.33 oz. We hope this was helpful!Was this answer helpful to you

Review Snapshot

by PowerReviews

12567 ReviewsWrite a Review
92%
of respondents would recommend this to a friend
Ratings Distribution
Pros
Cons
Best Uses
Describe Yourself
Most Helpful Positive Review
The Best Primer Out There

I have tried other eye shadow primers and always prefer this one. Something about this magical potion allows your eyeshadow to never quit, give up, or move out on you! I love the Original, it's like magic because you only need to apply a little bit and it invisibly holds your eyeshadow in place. Wha...

Versus
Most Helpful Critical Review
Great product, terrible packaging update

Old UD primer would have gotten five stars easily. I was due for new PP's and bought a few in the new packaging. Formulas are great, especially on Enigma, but UD, seriously, a doe foot applicator? First of all, it's unsanitary, I wind up swatching it on the back of my hand and then put it on with my...

6157 results

Changed formula?

Submitted 2 days ago

By Tina

From Chicago

I have used this for a decade and it was my tried and true. Recently, I've noticed irritation when applying to my eyes. I wonder if its the phenoxyethanol or something else changed in the ingredients. My eyes water after applying this and it ruins my eye shadow, eye liner, and surrounding face makeup. Sometimes, i cant even apply eyeliner or eyeshadow because my eyes wont stop watering (then those products dont stick.) Very disappointed in this product and the antiaging one lately. Will no longer be purchasing.

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24 HOURS +

Submitted 3 days ago

By Chelle

From Indianapolis

The best primer I have ever used. The only primer I have ever used. I do not ever need to try another bc I know this one 100% works perfect. I did my MIL makeup and mine for a quince and it stayed all through church and all through a night of non stop dancing and sweating! By the time we got home at 4 am my eyes were still perfect! My MIL is 67 and her eyelids are much different and heavier and hooded and she still had it on forever never faded she washed her face that night but i fell asleep and woke up the next morning late maybe 10 AM and my eyes were still on like why would i ever even look anywhere else when the perfect primer is right here. Will always recommend buy this now.

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Formula has changed

Submitted 3 days ago

By Annaliesa

From Rochester, NY

I used this staple for years. Now I've found the last 3 tubes, dont even last a few hours. Creases and looks terrible.

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Best on the market!

Submitted 6 days ago

By Jay

From New Jersey

I enjoy using this product as the applicator doesn't pull at my eyelids as other brands do. You also get true coverage that allows my eye shadow to remain looking fresh all day.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Itches and burns

Submitted 13 days ago

By Jillian

From Ann Arbor, MI

I'm 37 and don't have sensitive skin. This make my eyelids extremely dry, itchy, swollen, and red. This is my last urban decay product because they're clearly paying for reviews with this one.

Bottom Line No, I would not recommend to a friend

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