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Urban Decay Cosmetics 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen #1
Urban Decay Cosmetics 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen #1

 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen

$28.00

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    Size:0.01 oz

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    Details

    Features

    • Easy to grip – easy to use: 24/7 Inks Vegan Liquid Eyeliner is inspired by professional paint brushes with a patented ergonomic grip that makes things easy for experts and beginners alike
    • Precise lines: With an ultra-sharp precision tip, this all-day wear. smudge and water-resistant eyeliner puts you in control.
    • Pick your color: With vivid, performance-packed colored liners in 9 daringly intense shades, like blazing blue, yummy yellow, and badass black.
    • Smooth application: The vegan formula glides on smoothly to effortlessly accentuate any eye shape, with no skipping or tugging
    • Get creative: Comes in either a felt tip or brush tip (depending on the color). Once liner is shaken, and the liner's tip is saturated, it's easier than ever to create a variety of eye makeup looks -- everything from natural makeup looks to more advanced artistry and graphic eyeliner looks.

    Benefits

    • Water-resistant: Can't cry this stuff off.
    • Smudge resistant: It's gonna stay #cuzitsUrbanDecay
    • All day wear
    • Choose from 9 colors: From your best black liner to bold + funky-fresh shades.
    • Cruelty free: Cool, not cruel.

    Research Results

    • In a self-assessment of 106 women ranging in age from 18 to 45:
    • 97% of users said the grip makes application easy to control
    • 92% of users said the grip allows for quick application
    • 96% of users said the grip makes it easy to create a winged liner
    • 94% of users said the grip makes it easy to draw thin to thick lines
    • 91% of users said the product does not pull, drag, or skip during application

    Item 2607496

    How To Use

    Shake: Make sure you shake before you apply to ensure the brush or felt tip is fully saturated
    For thin, precise lines: Lighten up your grip and reduce pressure.

    Fill in gaps: Apply using small, light strokes.

    To map your fierce cat eye wings: Stamp the liner at a horizontal angle.

    For the perfect winged eyeliner: Increase pressure to thicken your line when moving towards the outer corner

    For hooded eyes: Keep eyes open and look straight ahead as you map out your winged liner or graphic eyeliner looks

    Check out videos above for more!

    *Freak and Mucho Mucho's larger color pigments require an extra shake (or two), to truly saturate the felt tip with bold, pigment-packed color.

    Shades •Zero (matte black, brush tip)
    •Whiskey (matte dark brown, brush tip)
    •Hi-Energy (blue shimmer, brush tip)
    •Binge (matte sky blue, brush tip)
    •Deep End (deep teal shimmer, brush tip)
    •Oil Slick (gunmetal shimmer, brush tip)
    •Mucho Mucho (matte yellow, felt tip)
    •Ozone (matte white, felt tip)
    •Freak (matte lime green, felt tip)

    Ingredients

    Aqua/Water, CI 77491/Iron Oxides, Acrylates/Ethylhexyl Acrylate Copolymer, Butylene Glycol, 1,2-Hexanediol, CI 77266 [Nano]/Black 2, Phenoxyethanol, Titanium/Titanium Dioxide, Beheneth-30, Hydroxyacetophenone, Ammonium Acrylates Copolymer, Caprylyl Glycol, Sodium Dehydroacetate, Aminomethyl Propanol, Polyglyceryl-3 Disiloxane Dimethicone, Citric Acid, Microcrystalline Cellulose, Sorbitan Trioleate, Peg-40 Stearate, Peg-60 Hydrogenated Castor Oil, Xanthan Gum, Polyglyceryl-10 Myristate, Polyglyceryl-10 Stearate, Cellulose Gum, Tocopherol.

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

    Frequently bought together

    3 items

    Current Product

    Urban Decay Cosmetics

     

    24/7 Inks Easy Ergonomic Liquid Eyeliner Pen

    Color

    Whiskey

    4.2(1770)
    $28.00

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    Current Product

    Urban Decay Cosmetics

     

    24/7 Inks Easy Ergonomic Liquid Eyeliner Pen

    Color:

    Whiskey

    4.2(1770)
    $28.00

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    Review Snapshot

    by PowerReviews

    1770 ReviewsWrite a Review
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Most Helpful Positive Review
    Fun colors, reliable, and doesn't run/smudge!

    I love this product. In the past, I have opted against liquid liners because they run easily. This dries quick and does not smudge. Now, Urban Decay absolutely NEEDS to create an eggplant color. Also a multi-color (depending on lighting, oil slick/chromy) one would be sick!

    Versus
    Most Helpful Critical Review
    Not at all as a good as the old UD liquid eyeliner

    I can't tell you how excited I was that UD brought back liquid eyeliner. I LOVE liquid eyeliner - been using it since I was a teenager in the Eighties, so for over 35 years. There are so few *true* liquid eyeliners that are available these days. but I was so disappointed and returned it - it's not...

    1770 results

    Betwix and between

    Submitted 2 days ago

    By Sher

    From Newtown PA

    I am very conflicted with this product. I love the brush. I love the length of packaging. I love the color choices and I have purchased many. I even love the look when I get it to work. It stays on all day without smudging. Unfortunately, several that I have purchased feel like they are mostly empty and I barely get three applications. It is extremely frustrating because I have taken them on trips with me and I fight to get it to work. And these are brand new ones. I have not found another eyeliner that I like as much when they do work so I keep trying. I recently purchased another one and was away and this time I only was able to apply it once and it failed after that. I now have to return it to Ulta. I would not recommend this to anyone unless they want an unreliable product.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    Easy to use!

    Submitted 20 days ago

    By Kristine

    From Cincinnati

    Easy to apply. Nice point that does not get straggly. Stays on lid nicely all day. Great selection of colors.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    i will never use this again

    Submitted 2 months ago

    By sam

    From gainesville fl

    i bought this eyeliner yesterday. went to use it today, it was fine for about 4 minutes, then no product whatsoever is coming out. not sure if it's just one off, but wow. i literally did half an eye, then no product left. disappointed for the price.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    Drugstore Waterproof Liquid Eyeliner Performs Better

    Submitted 2 months ago

    By J

    From SE Michigan

    Felt dry right off the bat, but I still tried it for a few days. Yes, I shook it a ton every time. This isn't waterproof or sweat proof at all. I had raccoon eyes at work a few hours after wearing it. It transfers in a mirror image to my lower lids from smiling/laughing within hours of wearing it without the sweat from work. Wearing primer doesn't stop this transfer.The brush tip is not flexible enough. I'm returning it.

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    lacking staying power

    Submitted 2 months ago

    By osita99

    From iowa

    I bought this in hopes of finding a great liquid eyeliner that would be dark and last all day and night. this eyeliner does not pass the test at all.

    Was this review helpful to you?

    Q&A

    Showing 1 out of 1 Questions
    Q
    is this eyeliner without chemicals
    Asked by Miri
    Official Answer By Urban Decay - Brand Engage
    Hi there! Thanks for your interest in our 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen. At Urban Decay, we are committed to upholding the highest safety standards for all our products, and the L'Oréal Group, which includes Urban Decay, rigorously screens and tests every formulation to ensure full compliance with safety regulations globally so you can use our products with complete confidence. We suggest reviewing the ingredient list to ensure the product is suitable for you and for your personal suitability.Was this answer helpful to you