Tab through the images or use the previous or next buttons to navigate each product image
IT Cosmetics Superhero Elastic Stretch Volumizing & Lengthening Mascara
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Highlights
Summary
IT Cosmetics Superhero Elastic Stretch Volumizing & Lengthening Mascara has a buildable formula that defines, curls, separates, lifts and volumizes lashes.
Benefits
- Give your lashes superhero powers with this game-changing mascara that's clinically tested to give lashes super volume, super length and super elastic stretch in just one coat!
- Developed with plastic surgeons, IT Cosmetics Superhero Elastic Stretch Volumizing & Lengthening Mascara thickens and separates eyelashes to create the look of longer lashes and a full lash line
- Exclusive Elastic Stretch Technology lengthens and volumizes lashes
- Lash-Changing Power Brush has a lash lift effect and helps to curl lashes
- Super-buildable volumizing mascara formula thickens both long lashes and short lashes
- Super black pigment contains collagen, biotin and peptides to condition as you coat
- Ophthalmologist tested, suitable for contact wearers and ideal for sensitive eyes
Key Ingredients
- Elastic Stretch Technology
- Lash-Lifting Polymers
- Collagen
- Proteins
- Peptides
- Biotin
Research Results
- 100% saw a fuller lash line!
- 96% said lashes looked stretched!
- 96% saw dramatic volume & length!
- 96% saw plumper-looking lashes!
Item 2298659
Starting at the base of your lashes, wiggle brush and sweep up and through to the tips. Apply additional coats for more dramatic results, and watch your lashes transform!
Beauty Tip: Want even more volume? Add additional coats! Superhero is clinically shown to give you 5x more volume after just one coat, and 14x more volume after two.
Aqua (Water, Eau), Cera Carnauba / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Cyclopentasiloxane, Oryza Sativa Cera /Oryza Sativa (Rice) Bran Wax, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera / Euphorbia Cerifera (Candelilla) Wax / Cire De Candelilla, Propylene Glycol, Phenoxyethanol, VP / VA Copolymer, Aminomethyl Propanediol, Polyvinyl Alcohol, Chlorphenesin, Ethylhexylglycerin, Glycerin, Ascorbic Acid, Ascorbyl Palmitate, Biotin, Equisetum Arvense Extract, Hydrolyzed Collagen, Olea Europaea Fruit Oil, Persea Gratissima Oil, Simmondsia Chinensis Seed Oil, Tocopheryl Acetate, Panthenol, Hydrolyzed Keratin, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Biotinoyl Tripeptide - 1, Iron Oxide (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Anastasia Beverly Hills
Brow Wiz Precision Eyebrow Pencil
Morphe
Cheek Thrills Multi-Finish Face Trio
IT Cosmetics
CC+ Nude Glow Lightweight Foundation + Glow Serum with SPF 40
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Benefit Cosmetics
BADgal BANG! Volumizing Mascara
Maybelline
Lash Sensational Sky High Mascara
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Lancôme
Définicils Defining and Lengthening Mascara
L'Oréal
Telescopic Original Washable Mascara
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Amazing
At 72 yrs. old, I can't believe how beautiful my lashes look. So happy I decided to order. Because I used chemo when I was being treated for cancer, I have very little lashes and I truly cannot believe how they full and long they are after using this product. Thank you so much, love your line, makes...
Most Helpful Critical Review
Does nothing but flake!!!
Just tried this new mascara and was not impressed at all. My lashes are fairly long on their own but this actually made them look shorter. The formula went on with lots of little black clumps, which in turn just flaked off, and that was before i even left the house. Definitely not a keeper!!!
7440 results
Perfect Mascara for Short Lashes
[I received this product in exchange for my honest review] IT Cosmetics Superhero Mascara is amazing! I have short and sparse lashes, but with this mascara, my lashes look longer amd fuller without looking like spider legs. I love the dark brown even though I have always worn black. It dries quickly and is easily removed with my makeup cloth. I highly recommend.
Amazing Mascara
[I received this product in exchange for my honest review] I'm in love with IT Superhero Mascara. I gives my lashes amazing volume and length. It has long lasting effect , stays all day long, without clumping. This mascara is must have item in my everyday make up routine, I love how it makes my lashes fuller, longer and more defined, it makes me so confident. I would highly recommend it to everyone looking for long lasting volume and length.
Lengthy lashes with no clumps!
[I received this product in exchange for my honest review] IT Cosmetics Superhero Mascara gives you instant volume and insane length. It transforms your lashes, making them look thick and full after just one coat—all without a single clump. The best part? No aggressive scrubbing at the end of the night. It washes away easily with just soap and water or your favorite eye makeup remover.
Recommended 👍👍
[I received this product in exchange for my honest review] This mascara gives my lashes great length and volume without feeling heavy. It holds the curl well, doesn't flake, and is easy to remove at the end of the day.
Long lasting
[I received this product in exchange for my honest review] IT Cosmetics Superhero Mascara in Brave Brown delivers great length and volume while keeping lashes looking soft and natural. The rich brown shade is flattering for everyday wear, and the formula builds without clumping. It stays put well and removes without hassle.
Questions
Q&A
Showing 5 out of 127 Questions
- Q
Do you make a brown mascara?
- Asked by Kiki
- Official Answer By IT Cosmetics - BEHi there! We currently do not offer brown mascara, but we have shared this suggestion with our team for future consideration!Was this answer helpful to you
- Q
Is this full size?
- Asked by Sonybme
- Official Answer By IT Cosmetics - BEHi there! Our Superhero Elastic Stretch Volumizing & Lengthening Mascara is full size, as depicted in the product image. We hope this helps!Was this answer helpful to you
- Q
Is this Prada Cruelty Free ? Peta? Sleeping bunny certified ? 3rd party tested on animals? Sold to china- ?where they test on animals
- Asked by Deb
- Official Answer By IT Cosmetics - BEHi there! We are happy to let you know that IT Cosmetics is 100% Cruelty Free. Our products are always formulated with skin loving ingredients, and never tested on animals! You can find the full ingredient lists for all of our products directly on itcosmetics.com under the products Ingredient Tab, should you have any further questions or concerns!Was this answer helpful to you
- Q
I need waterproof mascara. Does this come in waterproof?
- Asked by Luckyxxx
- Official Answer By IT Cosmetics - BEHi there! Our Superhero Mascara is available in a waterproof formula. You can find IT here: https://tinyurl.com/23fnk6lfWas this answer helpful to you
- Q
What is the source of the Tocopheryl Acetate in this? Sunflower, soy etc...
- Asked by Jaclyn
- Official Answer By IT Cosmetics - BEHi there! Thanks for your interest in our Superhero Mascara. We make every effort to provide products of the finest quality, and the components we use are selected due to their safety record for consumer use. The ingredients in our products can be derived from various sources, encompassing both synthetic and organic materials from plants, minerals, or animals - these unique formulas and technology safely provide the desired result. We always recommend reviewing the full ingredient list to ensure the product is suitable for you.Was this answer helpful to you