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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
OUAI's Thick Hair Shampoo is for thick hair, this color-safe shampoo cleanses & deeply moisturizes while strengthening & fighting frizz. It also leaves hair smelling amazing.
Benefits
- Strengthens and adds shine
- Hydrates and eliminates frizz
- Repairs and detangles
Key Ingredients
- Marshmallow Root: Softens, moisturizes and detangles
- Shea Butter: Hydrates and locks in moisture
- Avocado Oil: Helps prevent breakage and strengthens
Scent Type
- Mercer Street: An outspoken fragrance that a-OUAI-kens the senses.
- Key Notes: Italian Lemon, Orange, Peony, Iris, Lily, Musk, Orris, Magnolia, Jasmine, Rose Damask
- Mercer Street scent can be found in OUAI Fine, Medium, and Thick Shampoos & Conditioners.
Thoroughly wet hair from roots to ends with lukewarm water. Lather a quarter size amount of shampoo in hands and then work into your roots and where hair touches the scalp. Rinse shampoo. Squeeze out excess moisture before applying conditioner.
Precautions: Avoid contact with eyes. If contact occurs, rinse well with water.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Cocamide MIPA, Glycol Distearate, Parfum (Fragrance), Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Panthenol, Hydrolyzed Keratin, Avena Sativa (Oat) Peptide, Butyrospermum Parkii (Shea) Butter, Althaea Officinalis Root Extract, Persea Gratissima (Avocado) Oil, Glycerin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Peg-150 Distearate, Sodium Lauroyl Glycinate, Amodimethicone, C11-15 Pareth-7, Laureth-9, Trideceth-12, Polyquaternium-7, Cocoglucosides Hydroxypropyltrimonium Chloride, Acrylates Copolymer, Sodium Chloride, Sodium Hydroxide, Tetrasodium EDTA, Disodium EDTA, Citric Acid, Peg-200 Hydrogenated Glyceryl Palmate, Peg-7 Glyceryl Cocoate,1,2-Hexanediol, Caprylyl Glycol, Benzoic Acid, Potassium Sorbate, Phenoxyethanol, Sodium Benzoate, Benzyl Alcohol, Benzyl Salicylate, Limonene, Hexyl Cinnamal, CI 14700 (Red 4), CI 15985 (Yellow 6).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Everyday washes and styles.
- 1Everyday
- 1Twice weekly washing
- 1Washing hair
- 1After a lot of product build up
Describe Yourself
- 2Thick hair
- 2Color treated
- 2Curly hair
- 2Thick Hair
- 2Wavy Hair
Hair Type
- 12Wavy Hair
- 1Straight Hair
- 1Very Curly Hair
Most Helpful Positive Review
It's a good one.
First thing first, I received the Thick Hair Shampoo/Conditioner complimentary. I would describe my hair strand as closer to medium than thick, however the medium formula features coconut oil as a highlighted ingredient which in general is a little bit of a flop on my lower porosity hair so I was ac...
Most Helpful Critical Review
Smells Absolutely Awful and Disgusting
Ok, I really wanted to love this product but I literally can't even bring myself to actually try it because the smell is disgusting. I bought the product based on all of the positive reviews online. Since covid my normal store is closed and only available for curbside pick up so I was unable to smel...
291 results
RUINED MY HAIR!
I used this a few times when i first bought it and then found something i wanted tonise instead so put it aside. I noticed my hair would be dry after but I thought it was because inhadnt been using great shampoo previously and my hair was dried out. Well I used it again and this time for weeks and I noticed my hair was getting so dry and tangled constantly. So I tried some masks/oils tjknkingbit was the water as we had moved. Then my hair started FALLING OUT IN CLUMPS! I have never had an issue with my hair breaking or anything as I dont use a lot of products or heat tools. THIS RUINED MY HAIR!
Cleans fine. The smell is just overwhelming.
Cleans and conditions well but the smell to me is powdery and overwhelming. I've had one or two people tell me it smells citrusy to them. Covid wrecked my smell 3 years ago and it's just now coming back, so it may just be me, but its quite strong and almost unbearable.
LOVING IT!
Hair Type Wavy Hair
After just 1 shampooing my hair felt so clean, I will be buying again and again!
Love this
First time using ouai and its a really nice shampoo, smells good and makes my hair soft.
It's a big no if you have curly hair
This shampoo made my hair so dry i was losing clumps when brushing. I have 3C hair. If you need hydration for your hair do not use this product. Wasted so much money on this.