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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Begin your haircare routine with It's A 10 Silk Express Miracle Silk Shampoo. It's A 10's Silk Express Miracle Silk Shampoo strengthens and nourishes hair with the power of silk, in a formula light enough for everyday use.
Benefits
- Enhances silkiness
- Creamy formula with rich lather
- Natural moisturizing extracts
- Environmental protector
- Delivers youthful shine
- Enhances manageability
- Improves elasticity & reduces breakage
- Restores vibrancy
- Helps protect hair color
- Creates lustrous shine
Features
- Give hair the unbeatable softness and luster that comes with pure silk in every shampoo
- It's A 10's Silk Express Miracle Silk Shampoo strengthens and nourishes hair with the power of silk, in a formula light enough for everyday use
- Starting from the first shampoo, styling becomes easier thanks to silk proteins that reduce drying time, protect against heat damage, and seal the hair cuticle for beautiful shine and strength
- Combined with other natural extracts and ingredients, Silk Express Shampoo instantly leaves hair smooth, manageable, and touchable in just minutes a day
Key Ingredients
- Hydrolyzed Silk- An easy-to-absorb silk protein formula that restores natural lightweight moisture balance while adding strength and shine
- White Mulberry Leaf Extract- A gentle botanic al oil that enhances silk's smoothing and softening properties
- Sunflower Seed Extract- Natural antioxidant that guards against color fading, brassiness, and UV damage
Wet hair thoroughly and lather throughout, using a gentle massaging motion. Rinse out thoroughly and repeat if desired. Follow with It's a 10 Miracle Silk Conditioner.
Water/Aqua/Eau, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfocetate, Disodium Laureth Sulfosuccinate, Disodium Laureth Sulfosuccinate, Cocamide MEA, Cocamidopropyl Betaine, Fragrance/Parfum, Decyl Glucoside, Gylcol Distearate, Amodimethicone, Dihydroxypropyl PEG-5 Linoleammonium Chloride, Divinyldimethicone/Dimethicone Copolymer, Glycereth-26, Hydrolyzed Silk, Morus Alba Leaf Extract, Elaeis Guineensis (Palm) Oil, Panthenol, Propylene Glycol, Butylene Gycol, Helianthus Annuus (Sunflower) Seed Extract, Cinnamidopropyltrimonium Chloride, Glycerin, Lauryl Alcohol, C11-15 Pareth-7, Guar Hydroxypropyltrimonium Chloride, Polyquatermium-7, C12-13 Pareth-23, C12-13 Pareth-3, Tetrasodium EDTA, Citric Acid, Laureth-9, Trideceth-12, Benzyl Salicylate, Linalool, Methylchloroisothiazolinone, Methylisothiazolinone.
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Questions
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
My Beauty Routine Takes
- 730 Minutes
- 41+ Hour
Best Uses
- 63Daily Use
- 32Curly Hair
- 31Thick Hair
- 21Fine Hair
- 14Oily Hair
Describe Yourself
- 35Beauty Conscious
- 21Product Junkie
- 15Survivalist / Minimalist
- 8Brand Buyer
- 7Minimalist
Hair Type
- 38Straight Hair
- 32Wavy Hair
- 22Very Curly Hair
Most Helpful Positive Review
an instant aphrodesiac!
And its not just the smell that makes this product standout!!! If you have a slight curl to your hair or have thick hair, if the texture of your hair is on the fine side but is very dense meaning you have a lot of hair, whether you have chemically treated colored hair or you have course hair this pr...
Most Helpful Critical Review
Should have returned it
This is just an overall bad product to me. The texture of the shampoo seems normal until I try to lather it, and then it goes through a gooey stage before the lather starts. It helps if I build a lather in my hands before applying it to my hair, otherwise it's hard to work around my whole head. I...
158 results
I will buy this product again
Hair Type Wavy Hair
I've used many shampoos over the years and this is working for me really well my hair feels clean and my scalp is not itchy, my family likes it to
Wanted to love it
As other reviews said, it doesnt lather at all and leaves hair heavy and greasy.
Great product. Works great, just a little pricey
Hair Type Wavy Hair
Verified Buyer
I have been using this product for a week now and even on rainy days my hair didn't frizz!!!
Doesn't lather well and scent is too strong
I bought this with the conditioner, because I love the leave in conditioners. Boy was I wrong, this shampoo does not lather well at all. I feel like the product just sits on my haor and makes my hair greasy. Dont waste your money.
Part of my perfect blowout routine
Hair Type Very Curly Hair
Love this product. I use it every time I blow out my hair, and my hair stays super smooth. I have naturally curly, very frizzy hair, and have straightened it for years. After years of trial and error searching for the products that would leave me with a salon level blowout, I finally pieced together a routine that works without fail. I use Its a 10 Silk shampoo and Its a 10 Silk conditioner (purple bottles), and follow it with the Its a 10 blowdry spray and the matching Its a 10 blowdry balm (mint green bottles), and spritz my hair with Perfect Hair Day heat protectant, and my hair feels clean, is not heavy, stays straight until my next wash, and even resists humidity exceptionally well. Note--I also use a tiny dab of the Fave4 Take Me To Tahiti One Minute Mask along with the Its a 10 Silk conditioner in the shower when my hair needs an extra moisture boost.) My hair is smooth, shiny and healthy looking despite my over processing (I lighten my hair) and hot blowouts. And, if you are looking for the perfect blow dryer, I believe the best blow dryer I have ever used is the Rusk W8less.