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Summary
Highlights
Color your hair with confidence with Madison Reed Radiant Hair Color Kit. The award-winning hair color is formulated to deliver multi-dimensional color and 100% gray coverage for salon-gorgeous results at home. Plus, it's ammonia-free, cruelty-free and made with ingredients you can feel good about.
Benefits
- 100% gray coverage with maximum coverage for resistant grays.
- Long-lasting, artisan-crafted salon color with beautiful multi-tonal results for all hair types.
- Works in as little as 35 minutes.
- Thick cream color: no drips, no mess, no harsh smell.
- Leaves hair feeling healthy, conditioned & shiny.
- Made from ingredients you can feel good about: keratin, argan oil, and ginseng root extract.
- Cruelty-free: not tested on animals.
- Sustainable packaging.
- Made in Italy.
- For best results, stay within two shades of your natural color.
- When coloring your roots, pair with Madison Reed Color Reviving Gloss to add brilliant shine to your mid-lengths and ends.
- Best paired with Madison Reed Color Protecting Shampoo and Conditioner to nourish and lock in your vibrant color.
- Pro tip: Need help finding your perfect shade? Text your selfie to 34757 to get instantly shade-matched! Message and data rates may apply.
Includes
- Radiant Cream Color (1.7 oz)
- Conditioning Color Activator (2.5 oz)
- Pair of Gloves (2 ct)
- Cap
- Barrier Cream (0.7 oz)
- Cleansing Wipe
- Color Protecting Shampoo and Conditioner (0.5 oz each)
Formulated Without
- Ammonia
- Parabens
- Resorcinol
- PPD
- Phthalates
- Gluten
- SLS
- Titanium Dioxide
Item 2508878
A few tips to help you color with total confidence:
Skin Allergy Test - Madison Reed always recommends you do a sensitivity test before coloring your hair. At least 48 hours beforehand, mix 1 part Radiant Cream Color (a small squeeze) with 1.5 parts Conditioning Color Activator (a few drops). Use a cotton swab to apply a quarter-sized amount to a small patch of skin behind your ear or inside your elbow. Keep dry. Wait 48 hours. If there is no sign of change to the area, then you're ready to color. Always consult your physician if you have questions or concerns. If you've had a sensitivity to hair color in the past, you may be more likely to have a reaction.
Please see the instructions included in your Radiant Hair Color kit for the best application to achieve your desired results.
Tips and tricks from the experts - Wear a shirt or smock that buttons or zips up the front to make cleanup easy. Begin with dry, unwashed hair. The day after your last shampoo is best for coloring. Make sure hair is free of styling products as they coat hair and may block the color.
Total Color Processing Time = 35 minutes (or 45 minutes for maximum gray coverage)
Precautions: Everyone is different, and all permanent hair color contains ingredients which can cause an allergic reaction, which in rare cases, can be severe. Therefore, you must follow the precautions listed on the included instructions.
Radiant Cream Color: Water, Cetyl Alcohol, Propylene Glycol, Ethanolamine, Cetearyl Alcohol, Ceteareth-25, Cocamide Mea, Toluene-2,5-Diamine Sulfate, Cocamidopropyl Betaine, Ceteth-2, Polyquaternium-6, Argania Spinosa Kernel Oil, Hydrolyzed Keratin, Panax Ginseng Root Extract, Dimethicone, Ascorbic Acid, Disodium EDTA, Sodium Sulfite, Sodium Hydrosulfite, Silica, Xanthan Gum, Butylene Glycol, 2-Methylresorcinol, P-Methylaminophenol Sulfate, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, 2-Amino-3-Hydroxypyridine, M-Aminophenol.
Conditioning Color Activator: Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Laureth Sulfate, Propylene Glycol, Dimethicone, Oxyquinoline Sulfate, Pentasodium Pentate, Phosphoric Acid, Tetrasodium EDTA, Etidronic Acid.
Cleansing Wipe: Water, Isopropyl Alcohol, Glycerin, Polysorbate 20, Sodium Cocyl Glutamate, Sodium Lauryl Glutamate, Disodium Cocyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylxexylglycerin, Phenoxyethanol, Fragrance.
Barrier Cream: Water, Mineral Oil, Glycerin, PVP, PEG-40 Hydrogenated Castor Oil Stearic Acid, Argania Spinosa (Argan) Kernel Oil, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Glyceryl Stearate, PEG-100 Stearate, Disodium EDTA, Ethylhexylglycerin, Sodium Hydroxide, Phenoxythanol, Fragrance.
Color Protecting Shampoo: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Disodium Cocoamphodiacetate, Aloe Barbadensis Leaf Juice, Glycol Distearate, PEG-120 Methyl Glucose Dioleate, Keratin, Hydrolyzed Keratin, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Lupine Seed Extract, Hydrolyzed Rice Protein, Hydrolyzed Quinoa, Glycerin, Panthenol, Cocamidopropyl Hydroxysultaine, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Polyquaternium-10, Sodium Cocoyl Glutamate, Phenoxyethanol, Ethylhexylglycerin, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, Cocamidopropyl Dimethylamine, Butylene Glycol, Benzyl Alcohol, Caprylhydroxamic Acid, Sodium Chloride, Fragrance.
Color Protecting Conditioner: Water, Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Stearyl Alcohol, Polyquaternium-7, Behentrimonium Chloride, Stearalkonium Chloride, Hydrolyzed Lupine Seed Extract, Hydrolyzed Rice Protein, Keratin, Hydrolyzed Keratin, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Jojoba Esters, Panthenol, Beta-Glucan, Glycolic Acid, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Amodimethicone, Trideceth-12, Cetrimonium Chloride, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Centrimonium Bromide, Phenoxyethanol, Ethlyhexylglycerin, Isopropyl Alcohol, Butylene Glycol, Fragrance.
This brand is excluded from most Ulta Beauty coupons.
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Questions
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Showing 5 out of 1295 Questions
- Q
Which color is used in this video?
- Asked by Guilt Free Beauty
- Official Answer By Madison Reed - SyndicationHello! That is our Modena Brown.Was this answer helpful to you
- Q
Can I use this over my whole head?? I dont due my hair very often. Last time i dyed my hair was about 4 months ago. I usually dye my hair twice a year at most. I dont want to get the gloss because I dont like adding consistent color to my hair. So would using this on my whole head be damaging still?
- Asked by AA
- Official Answer By Madison Reed - SyndicationYou can absolutely use our color to cover your entire head; however, depending on the length and thickness of your hair, you may need a second kit to ensure full coverage. Please note that processing times will vary slightly for a full-head application. We recommend applying the color to your roots first and allowing it to process for the full recommended time. For the mid-lengths and ends (previously colored hair), apply the color during the final 5–10 minutes of processing time. This helps refresh the color while avoiding over-depositing, which can cause the ends to appear too dark. If you have any additional questions or would like help determining how many kits you’ll need, feel free to reach out—we’re happy to assist!Was this answer helpful to you
- Q
What is the most similar color to That Mocha Mojo (5N) in the colorwonder line? I want a darkish chocalately brown (think Charlotte York in Sex and the City), & I would like to avoid too much of a red undertone. My natural hair is light-medium brown.
- Asked by Stella
- Official Answer By Madison Reed - SyndicationHello! Our Milano Brown is going to be dark chocolate shade.Was this answer helpful to you
- Q
I use 5N Calabria in Madison Reed Root Perfection Root Touch Up Kit wHAT COLOR SHOULD I USE FOR Madison Reed Radiant Hair Color Kit
- Asked by SNEHA
- Official Answer By Madison Reed - SyndicationHello! We suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
I have naturally dark brown hair but have had it colored black for years.I've been using MR Pescara or Postiano for several years. I would like red highlights. Which of the Red Shades would work best? Also any specific details I need to pass on. I'm going to have my hair highlighted by a professional hairdresser. Like Trieste Red which is a dark mahogany but I like the Rimini which is a dark garnett red. I notice it is not as good at coverage of gray but the color is gorgeous. The only color available locally right now is Trieste Red. What do you recommend?
- Asked by HorseLady
- Official Answer By Madison Reed - SyndicationHello! After you have had your hair lightened, we suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
Reviews
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Most Helpful Positive Review
BEAUTIFUL COLOR - But a bit dark
This color could not be more natural looking. I was previously coloring my hair a light brown/ash blonde and wanted to go a medium/light brown copper red. The preview photos of this color are all very different. I was hoping to turn out on the lighter side, but mine came out pretty dark, but it is o...
Most Helpful Critical Review
Never Again
My color quiz matched me with lighter shades of blonde but I opted for this (it was still one of my matches) because it was darker and I am always afraid of going too light at home. According to the swatch online it did not look too far off of my natural color so I didn't think anything would go wro...
2731 results
Only hair color Product I ever use
Hair Type Wavy Hair
Great products!! Covers grey and leaves my hair shiny and smooth
Love love this hair products
Hair Type Wavy Hair
I absolutely love this hair color. Highly recommend
Does Not Cover Gray
Well, I wanted to try this for the gray coverage. Didn't happen. It also turned my hair a brass color. I sure hope I can return it. For a box color to cost this much, it should be better.
My gray I came back in 4 days
Hair Type Straight Hair
My hair is back gray already
Great color and coverage of gray hair
Hair Type Wavy Hair
I started using Madison Reed and really love the product! I have a lot of gray in my roots and at my temple hair line. It covers very well and is long lasting, up to 6 weeks. Smells great too!