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Summary
Calprox® formula (which gently whitens and cleans without sensitivity) and the meticulous, 72-hour production process (versus just 3 hours for traditional toothpaste) that ensures the quality in every tube that no other toothpaste can give you.
Benefits
- Whitens teeth 6 shades in 5 days (on average) without sensitivity (and we've got the studies to back it up!)
- Fights plaque 10X better than leading plaque-removing toothpastes (cause plaque is whack)
- 75% less abrasive than the limit set by the ADA
Item 77012801
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Primary use
Most Helpful Positive Review
SuperSmile Toothpaste
I am on my third tube~! it is not cheap---but it really works!!!!
Most Helpful Critical Review
Decent toothpaste, but....
I have been brushing my teeth twice a day with Supersmile toothpaste for the past 2 weeks. Tastes good... not overpowering but leaves my mouth with a clean feeling. Also just the right amount of texture and foam. I do notice that my teeth feel a bit sensitive now so I may have to mix up my brushing...
80 results
No results
Waste of money
Dermatitis
I developed perioral dermatitis around my mouth around the time I started using this toothpaste. I continued use because I thought that maybe a new skincare product might have caused it. However, the dermatitis is only around my mouth, and the rest of my face is clear. I had to go to a dermatologist to get prescribed a topical ointment as well as an antibiotic to clear it up. This may not happen to most people, but it definitely is possible, so use at your own discretion.
BEST WHITENING PASTE!!!
I've only used this paste twice and it showed huge results for me I couldn't believe it ..I've tried whitening strips and different pastes at the store and this is the best so far !
Actually works
I've been using this for a few months now. And OMG!! My teeth are visible whiter. In picture my teeth look almost fake because they're so white. Do it freshens as much as it whitens your teeth? I'm going to say not quite. I brush 2xs a day after a few hours I have to pop gum. So now I use this toothpaste on top of another toothpaste so my breath can stay fresh all day.
Best whitening toothpaste I've tried
This is the best whitening toothpaste I have tried. I've only used drugstore pastes, however. This really helps get rid of stains and has helped give me more confidence in my teeth, something I am very insecure about. I just wish it wasn't so pricey. Love that it's free of silica, parabens, sulfates, known allergens, animal by-products and BPA.