This Product |
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HAIR TYPE |
Normal, dry color-treated |
Fine, dry color-treated |
Blonde or highlighted |
Frizzy, color-treated |
Fine, color-treated |
Very dry, dull color-treated |
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HAIR CONCERN |
Dryness, lack of moisture |
Dryness, lack of moisture |
Brassy, yellow or orange tones |
Frizz, curl manageability |
Lack of volume, fullness, body |
Dryness, lack of shine |
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BENEFITS |
Moisture and softness |
Moisture and softness |
Neutralizes brass |
Smoothness and frizz control |
Body and fullness |
Softness and shine |
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KEY INGREDIENTS |
Jojoba, Green Tea, Sage |
Jojoba, Green Tea, Sage |
Keravis, Astaxanthin |
Camelia, Shea Butter |
Wheat Protein, Eucalyptus Leaf |
Keravis, Golden Marula Oil |
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FRAGRANCE NOTES |
Lavender, Bergamot, Mint |
Lavender, Bergamot, Mint |
Pear, Rose, Sandalwood |
Cocoa, Marshmallow Accord |
Pink Grapefruit, Wild Rose |
Dewy Pear, Ylang Ylang |
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Highlights
Summary
Pureology's Hydrate Shampoo is a moisturizing, sulfate free shampoo that deeply hydrates normal to thick dry, color treated hair. This ultra-nourishing formula seals in vibrant color and supports hair repair.
Benefits
- Provides superior moisture
- Gives hair touchable softness
- Provides extraordinary color protection
- Highly concentrated formula allows for 75+ shampoos in a single bottle
- Contains less than 1% of synthetic fragrances
- This product is 100% vegan
- Recyclable packaging
Key Ingredients
- Jojoba: Moisturizes hair
- Green Tea: Promotes a healthy-looking scalp
- Sage: Supports hair follicles
Formulated Without
- Sulfates SLC & SLES
- Parabens
- Formaldehydes, Formaldehyde-Releasing Agents
- Phthalates
- Mineral Oil
- Retinyl Palmitate
- Oxybenzone
- Coal Tar
- Hydroquinone
- Triclosan & Triclocarban
Item 2565099
Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat.
Aqua/Water/Eau, Sodium Cocoyl Isethionate, Disodium Laureth, Sulfosuccinate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl, Sarcosinat, Glycol Distearate, Cocamidopropyl Betaine, Glycereth-26, Decyl Glucoside, Coconut Acid, Sodium Hydroxide, Sodium Isethionate, Parfum/Fragrance, Citric Acid, Ppg-5-Ceteth-20, Divinyldimethicone/Dimethicone Copolymer, Sodium Chloride, Polyquaternium-7, Amodimethicone, Coco-Betaine, Polyquaternium-10, Propylene Glycol, Peg-55 Propylene Glycol Oleate, Linalool, Carbomer, C11-15 Pareth-7, Benzoic Acid, Laureth-9, Butylene Glycol, Glycerin, Limonene, Geraniol, Tocopherol, Benzyl Alcohol, Trideceth-12, Salicylic Acid, Sodium Benzoate, Helianthus Annuus Seed Extract/Sunflower Seed Extract, Magnesium Nitrate, C12-13 Pareth-23, C12-13 Pareth-3, Benzophenone-4, Tetrasodium Edta, Phenoxyethanol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Wheat Amino Acids, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Ci 60730/Ext. Violet 2, Methylchloroisothiazolinone, Hydrolyzed Soy Protein, Sorbic Acid, Magnesium Chloride, Methylisothiazolinone, Potassium Sorbate, Disodium Edta, Helianthus Annuus Seed Oil/Sunflower Seed Oil, Ascorbic Acid, Camellia Sinensis Leaf Extract, Rosa Centifolia Flower Extract, Aloe Barbadensis Leaf Extract.
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Questions
Ask a QuestionQ&A
Showing 20 out of 247 Questions
- Q
Can I use this product on sew in hair extentions?
- Asked by Tiffany
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo. We do not believe that there should be any issue with using our products; however, since our products have not been tested in conjunction with hair pieces or hair extensions, we cannot provide you with usage information. We suggest you contact the manufacturer of that product and follow their advice.Was this answer helpful to you
- Q
Is your pureology hydrate shampoo/conditioner gluten-free
- Asked by Shelley
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Hydrate Shampoo. Most ingredients derived from grain sources are highly refined and retain no traces of gluten proteins. For less refined ingredients from natural sources, Biolage has established strict limits on the level of potentially allergenic proteins. Since individuals exhibit a wide range of sensitivities to these proteins, if you have any questions or concerns, you should discuss them with your medical care provider. All the ingredients we use in a product are listed on the package or the label of the product itself. For products too small to accommodate the list, a separate ingredient list is available on the display unit in the store for your convenience. Since some ingredients are known by more than one name, we use the standard industry FDA-recognized names. A review of the ingredients that are listed on all of our products or packages will alert you to the presence of this type of ingredient.Was this answer helpful to you
- Q
Is the product purple
- Asked by Bev
- Official Answer By Pureology - BEHi there! We appreciate you reaching out about our Hydrate Shampoo. The shampoo itself is purple in color. Hope this helps!Was this answer helpful to you
- Q
I have untreated straight, dull and some split ends. Will the hydrate shampoo work even if my hair is not colored?
- Asked by Vangie
- Official Answer By Pureology - BEHi there! Thank you for reaching out about Hydrate Shampoo! This shampoo is ideal for dry to very dry hair, particularly medium to thick textures, and is also suitable for color-treated hair. Hope this helps!Was this answer helpful to you
- Q
Can I use Pureology shampoo after keratin treatment?
- Asked by Olbel
- Official Answer By Pureology - BEHi there! We appreciate your interest in our Pureology Hydrate Shampoo. We do not believe that there should be any issue with using our products; however, since our products have not been tested in conjunction with Brazilian Keratin Relaxers, we cannot provide you with usage information. We suggest you contact the manufacturer of that treatment and follow their advice. We hope this helps!Was this answer helpful to you
- Q
I have bleach highlights would this be good for my hair.
- Asked by Jamie
- Official Answer By Pureology - BEHello there, we appreciate your interest in our Hydrate Shampoo. This line is recommended for normal to thick dry, color-treated hair. We recommend trying Strength Cure Shampoo, this is a gentle, rich-lather shampoo that fortifies and helps repair damaged, color-treated hair. Hope you give it a try!Was this answer helpful to you
- Q
I have salt and pepper hairy, natural with no color. What shampoo should I use
- Asked by Princess
- Official Answer By Pureology - BEHi there, for your beautiful salt and pepper hair, Strength Cure Blonde Purple Shampoo will gently brighten and enhance its natural radiant tones.Was this answer helpful to you
- Q
Is their a ph balance for this product?
- Asked by Naomi
- Official Answer By Pureology - BEHi, thanks for your question. Pureology considers formulas for our products proprietary. The pH of any given product is not a measure of the product's efficacy. Our products are developed to be compatible with the natural biology of the hair and skin. It is our unique formula and technology that provides the desired result. As a company committed to the highest quality products, we take special care to ensure that all ingredients we use are safe. We continually evaluate the most current information about our ingredients. We hope this information is helpful.Was this answer helpful to you
- Q
Which ingredient causes the minty cool feeling on my scalp?
- Asked by MamaD
- Official Answer By Pureology - BEHi there, Hydrate Shampoo is formulated with jojoba for moisturization, green tea to promote a healthy-looking scalp and sage to support hair follicles. Hyrate Conditioner is also formulated with moss and mint to create a sensorial shift.Was this answer helpful to you
- Q
Is this product cruelty free? Peta or leaping bunny certified ? Is this 3rd party tested on animals? Is this sold in china?
- Asked by Debbie
- Official Answer By Pureology - BEHi there, no, Pureology a brand of L'Oréal does not test any of its products on animals, nor carry out any animal testing in our labs in China. Over the past few years, China has removed the requirement to do any animal testing for the great majority of cosmetics sold in the country. Pureology pioneered products with zero sulfates and vegan ingredients. Our goal was to create the best professional products for color-treated hair without sacrificing purity for performance. We hope this helps.Was this answer helpful to you
- Q
How do I use this product and how long should I keep it in my hair for?
- Asked by Marcys
- Official Answer By Pureology - BEHi there, we advise applying a dime-sized amount of Hydrate Shampoo to wet hair at the scalp. Lather and work down to the ends and rinse thoroughly after. There's no need to leave shampoo in for an extended period of time. For extra cleansing, you may repeat. We hope this helps.Was this answer helpful to you
- Q
Does it have alcohol
- Asked by Wallie
- Official Answer By Pureology - BEHi there, Alcohol may be present in many categories of hair, cosmetic and hygiene products such as hair styling products, foundations, perfumes and deodorants. It facilitates the penetration of active ingredients and promotes the deposit of ingredients on the skin and hair. We advise viewing Hydrate's complete ingredients located on the website. We hope this helps!Was this answer helpful to you
- Q
Can I use this shampoo on non color treated hair?
- Asked by saibs
- Official Answer By Pureology - BEHi there! Pureology Hydrate is a creamy, luxurious shampoo that deeply hydrates normal to thick dry, color-treated hair. This shampoo can also be used on hair that is not color treated. Your hair will receive the same great benefits!Was this answer helpful to you
- Q
love this shampoo but is so hard to open the cap
- Asked by Paola
- Official Answer By Pureology - BEHello there. Thank you for reaching out about Pureology Hydrate Shampoo. We appreciate you sharing your experience with this product. Your feedback is important to us and we will be sure to share this information with our team.Was this answer helpful to you
- Q
I love this shampoo but the top is so hard to open that my thumb feels damaged from the constant struggle. Can you PLEASE do something about the cap to make it easier to open? Thank you.
- Asked by Elizabeth222
- Official Answer By Pureology - BEHello, thank you for sharing your honest feedback on our Pureology Hydrate Shampoo. We will share your comments about the packaging with the team for consideration.Was this answer helpful to you
- Q
is this a good shampoo for curly hair ?
- Asked by B
- Official Answer By Pureology - BEHello! Thank you for asking about Pureology Hydrate Shampoo. This collection is excellent for curly hair types, as the added moisture nourishes and defines curls. We hope this information helps.Was this answer helpful to you
- Q
Would you say this is a good shampoo for gray hair?
- Asked by Bonbon
- Official Answer By Pureology - BEHi there, Thanks for your interest in Pureology Hydrate Shampoo. This shampoo is excellent for all hair types, including naturally gray hair. It provides deep hydration and leaves hair feeling noticeably softer. We hope this answers your questionWas this answer helpful to you
- Q
I want to know if you're ever going to improve the caps on these products? I was a faithful user until I had to constantly struggle and break nails to open them. I even broke off the top of one trying.
- Asked by Ann
- Official Answer By Pureology - BEHello there, Thank you for contacting us about the packaging of our Pureology Hydrate Shampoo. We sincerely apologize for the issue you experienced and appreciate you bringing it to our attention. We've shared your feedback with the appropriate team for their review and consideration.Was this answer helpful to you
- Q
Is this the line for high shine?
- Asked by Jo
- Official Answer By Pureology - BEHello Jo, Thanks for your interest in Pureology Hydrate Shampoo. This collection is specifically formulated to provide intense moisture and hydration, making it an excellent choice for dry hair. We hope this helps!Was this answer helpful to you
- Q
Is purology hydrate Gluten Free?
- Asked by Sandra
- Official Answer By Pureology - BEHi there Sandra, Thanks for your inquiry about gluten in Pureology Hydrate Shampoo. While we don't claim to be entirely gluten-free, most of our grain-derived ingredients are highly refined and contain no detectable gluten proteins. For less refined natural ingredients, we adhere to strict limits on potentially allergenic proteins. However, sensitivities to these proteins vary widely. If you have specific concerns about gluten or other allergens, we strongly recommend consulting your healthcare provider. You can also find a complete list of ingredients for the Hydrate Shampoo on the product packaging or label. We hope this helps!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
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Ratings Distribution
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Hair Type
Most Helpful Positive Review
BEST shampoo for my hair
I've used pureology on and off for years. The price has me wandering off every now and again to find a better shampoo. I always come back to pureology!! This shampoo/conditioner leave my hair soft, shiny, and healthy looking/feeling. My hair has significant grey now and I color every 4 weeks. The fu...
Most Helpful Critical Review
Ok
I bought this after my stylist used it on me. It smelled great, felt refreshingly tingly, and gave me nice smooth voluminous hair. I bought through Ulta for the points. Won't do that again. Unfortunately I received an expired product, it has almost no scent, no tingle, and feels a bit oily even afte...
2304 results
This is my favorite Shampoo and conditioner!
Hair Type Straight Hair
It makes my hair feel fuller and doesn't weigh it down. My hair looks shinier after using. It is worth the money. Have been using this brand for years and will continue.
I don't feel any different in my hair
Hair Type Straight Hair
The product doesn't work for me
I would buy this product again and again
Hair Type Very Curly Hair
I love that my unmanageable frizzy hair doesn't matt-up after washing it.
Love this Shampoo!
Hair Type Wavy Hair
Use in conjunction with Hydrate soft conditioner. Gentle on my over processed hair and smells great.
Maybe
Hair Type Straight Hair
Stylist recommended but I hate the smell. My hair does feel good with use.