Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

HALF MAGIC Eyelectric Extreme Lengthening Mascara #1
HALF MAGIC Eyelectric Extreme Lengthening Mascara #1

 Eyelectric Extreme Lengthening Mascara

Only at Ulta

$26.00

or

    Size:0.27 oz

    Offers

    Pickup and delivery options

    In stock and ready to ship

    Usually ships in 24 hours

    Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

    Earn points on this purchase.

    Details

    Benefits

    • Extreme length
    • 12-hour wear
    • Racoon-eye proof & flake-free
    • Easy & gentle removal

    Features

    • Ophthalmologist tested & safe for contact lens wearers
    • Cap & vial are made with 30% post-consumer recycled materials

    Item 2639867

    How To Use

    Layer two coats or more for more dramatic color payoff.

    To remove, apply warm water and use fingers to gently slide the mascara off the lashes.

    Store your mascara in a cool and dark place to maintain the formula's vibrant color (away from heat and light).

    Avoid getting product into the eye. If this occurs, wash affected area thoroughly with water.

    Ingredients

    Indigorgeous: Water (Aqua/Eau), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate SE, Glycerin, Alcohol Denat., Mica, Dimethicone, VP/Eicosene Copolymer, Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Stearic Acid, Butyrospermum Parkii (Shea) Butter, Glyceryl Caprylate, Phenoxyethanol, Ricinus Communis (Castor) Seed Oil, Tromethamine, Palmitic Acid, Laureth-21, PVP, Xanthan Gum, Sodium Dehydroacetate, Methylglucamine, Hydroxystearic Acid, Tocopheryl Acetate, Ethylhexylglycerin, Silica, Euphorbia Cerifera (Candelilla) Wax (Euphorbia Cerifera Cera/Cire de candelilla), Polyglyceryl-3 Stearate, Tin Oxide, Myristic Acid, Sodium Phytate, Ultramarines (CI 77007), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77499), Ferric Ferrocyanide (CI 77510).

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

    Frequently bought together

    3 items

    Current Product

    HALF MAGIC

    Eyelectric Extreme Lengthening Mascara

    Color

    Indigorgeous

    $26.00

    Make it a routine

    Add these personalized recommendations to complete your beauty routine.

    Step 1

    Step 2

    Step 3

    Current Product

    HALF MAGIC

    Eyelectric Extreme Lengthening Mascara

    Color:

    Indigorgeous

    $26.00

    Similar items for you

    12 items

    We think you'll like

    12 items

    Sponsored products

    12 items

    Review Snapshot

    by PowerReviews

    101 ReviewsWrite a Review
    72%
    of respondents would recommend this to a friend
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Most Helpful Positive Review
    Hands down the best tubing mascara out there

    I've been using tubing mascara since they came on the market, whenever that was-- 15 years maybe? 20? I've literally tried them all, been faithful to a few. All mascara (including waterproof) gives me panda eyes unless it's a tubing formula. My complaint about most tubers is that even when I like th...

    Versus
    Most Helpful Critical Review
    Too gooey on my lashes

    While this tubing mascara does make my lashes look thicker and longer, it has some major problems that makes this one a no-go for me. - First, it goes on kind of sticky or gooey, so my lash comb cannot get between the lashes to separate them nicely. I have to clean the lash comb before I can do my ...

    101 results

    Completely Lump free, lengthening,separate lashes.

    Submitted 3 years ago

    By alexao47

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Half Magic Beauty - BV

    I love this beautiful mascara. Among all mascaras ELECTRIC EXTREME LENGTHENING MASCARA IS the Only mascara that won't make my eyes teary. Beautiful product! I had already purchased several different colors. Thanks influenster!💕

    Was this review helpful to you?
    Nice

    Submitted 3 years ago

    By jenniferw7773

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Half Magic Beauty - BV

    This is a really good mascara. The only thing is that it's smudges and then when it's smudges, it does not come off of your skin. Other than that it's pigmented the perfect amount and doesn't stand out like I expected it was going to.

    Was this review helpful to you?
    New Fav Mascara < 33

    Submitted 3 years ago

    By Laura R

    From Raleigh, NC

    I'm absolutely in love with this mascara. My first product from Half Magic and I'm not disappointed. I got the teal and just in two coats the color is vibrant and my lashes look much longer and noticeable (mind you, I have tiny, straight lashes). It's also a tubing mascara which is a plus. I can't wait to get my hands on the violet and black < 3

    Was this review helpful to you?
    LOVE LOVE LOVE this mascara

    Submitted 3 years ago

    By Nicole T

    From Jersey City, NJ

    Verified Reviewer

    Reviewed at

    Half Magic Beauty - BV

    this is the best mascara I've ever tried, it doesn't hurt your eyelashes at all to remove and makes a huge difference with just one coat. so so happy I got it and will definitely be using again!

    Bottom Line Yes, I would recommend to a friend

    Was this review helpful to you?
    Amazing!!!

    Submitted 3 years ago

    By victoriac345

    From undisclosed

    Verified Reviewer

    Submitted as part of a sweepstakes entry

    Reviewed at

    Half Magic Beauty - BV

    This mascara is hands down a showstopper. The flexible brush grasps every little lash and makes each one so much longer than before. Immediately did not clump and I was able to keep building for a more dramatic effect. Was easy to apply and lasted all day without rubbing off or blotting onto my eyelids like other brands. I love how you can do one coat and it looks beautiful and natural. Even my mother was shocked at how nice it was and said she was stealing it! It is definitely worth a buy.

    Was this review helpful to you?

    Q&A

    Showing 1 out of 1 Questions
    Q
    Is this a tubing mascara?
    Asked by Caidyn
    Official Answer By Half Magic - Brand Engage
    Hello! Yes, this is an amazing tubing formula that comes off with ease with water!Was this answer helpful to you