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Highlights
Summary
Briogeo's Curl Charisma Rice Amino + Avocado Hydrating Shampoo is a creamy, sulfate-free shampoo that hydrates and cleanses without stripping hair of natural oils and minimizes frizz to enhance definition of waves, curls, and coils.
Benefits
- Provides a hydrating cleanse without stripping hair of natural oils
- Minimizes frizz to enhance curl definition
- Clean and naturally derived, formulated 6-free, and made with Briogeo proprietary NOVA Complex
Key Ingredients
- Rice Amino Acids: Seal the hair cuticle to lock out frizz-causing environmental moisture
- Shea Butter: Softens and hydrates curls with rich antioxidants
- Tomato Fruit Ferment: Seals the hair cuticle to ensure consistent curl formation and enhance definition
- Vitamin E: Softens the hair, provides essential healthy-hair nutrients, and helps prevent breakage
Item 2575515
Apply to wet hair and massage from root to tip, then rinse.
Precautions: Discontinue use if irritation occurs. If in eyes, wash out immediately with water.
Water/Aqua/Eau, Lauramidopropyl Betaine,* Sodium Cocoyl Isethionate,* Glycerin,* Cocamidopropyl Hydroxysultaine,* Glycol Distearate,* Disodium Laureth Sulfosuccinate, Butyrospermum Parkii (Shea) Butter,* Oryza Sativa (Rice) Extract,* Lactobacillus/Tomato Fruit Ferment Extract,* Persea Gratissima (Avocado) Oil,* Rosa Canina Fruit Oil,* Acanthus Mollis Leaf Extract,* Tocopheryl Acetate, Aloe Barbadensis Leaf Juice,* Keratin Amino Acids,* Glucose,* Sodium Hyaluronate, Sodium C14-16 Olefin Sulfonate, Acyl Coenzyme A Desaturase,* Citrus Aurantium Dulcis (Orange) Peel Oil,* Citrus Paradisi (Grapefruit) Peel Oil,* Polyquaternium-71, Sodium Chloride,* Sodium Lauryl Sulfoacetate, Soyamidopropylamine Oxide,* Leuconostoc/Radish Root Ferment Filtrate,* Sodium Lauroyl Sarcosinate, Polyquaternium-7, Anhydroxylitol,* Xylitylglucoside,* Xylitol,* Fragrance (Parfum), Dehydroacetic Acid, Benzyl Alcohol.
*Coconut, vegetable, or plant derived.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
It was good
I've been on the hunt for a shampoo/conditioner that could tame my natural tumbleweed that sprouts from my noggin since I was 14 and this is the closest I've come to success so far. After 6 weeks of usage I've seen (and felt) a dramatic difference in frizz, shine and strength. I saw a change after j...
Most Helpful Critical Review
Started off ok but quickly went downhill
As others have commented, this shampoo is very drying. I noticed my hair felt dry (not stripped; but dry) after the very first wash. But, I have to be honest, my curls looked amazing! So much so that I went out the next week and bought the matching conditioner. But over time my hair just got drier ...
203 results
On the fence
Standing in the shower, on the first wash, my hair definitely didn't feel clean. The Curl Charisma didn't remove any of the products I had previously used during the week. Using a cleansing shampoo, I was able to get rid of any buildup. Then, I shampooed again with the Curly Charisma. It is a very thin shampoo and doesn't suds up (which I was kind of disappointed with after my first/second wash). Finally, I was ready for the Curly Charisma conditioner. It's thick and creamy. Worked through my hair and let it sit while was washed. Honestly, my hair may not have been in need of the rice amino and avocado hydration the shampoo and conditioner claim they have. My curls weren't limp by any stretch of the imagination but I felt like they were at vivacious and voluminous as always. I only purchased the 8oz. bottles. So, I may try again but I won't feel bad if I end up tossing. For context, I live in Utah (dry climate) and have very curly blonde hair. Love the Curly Charisma Co-wash. On the fence about the Curly Charisma shampoo and conditioner.
On the fence
Standing in the shower, on the first wash, my hair definitely didn't feel clean. The Curl Charisma didn't remove any of the products I had previously used during the week. Using a cleansing shampoo, I was able to get rid of any buildup. Then, I shampooed again with the Curly Charisma. It is a very thin shampoo and doesn't suds up (which I was kind of disappointed with after my first/second wash). Finally, I was ready for the Curly Charisma conditioner. It's thick and creamy. Worked through my hair and let it sit while was washed. Honestly, my hair may not have been in need of the rice amino and avocado hydration the shampoo and conditioner claim they have. My curls weren't limp by any stretch of the imagination but I felt like they were at vivacious and voluminous as always. I only purchased the 8oz. bottles. So, I may try again but I won't feel bad if I end up tossing. For context, I live in Utah (dry climate) and have very curly blonde hair. Love the Curly Charisma Co-wash. On the fence about the Curly Charisma shampoo and conditioner.
Not for low porosity
Unfortunately too much protein for my hair. love the smell and it lathers really nicely but if you have low porosity this is not for you.
Trash
Entire line is trash, felt like I just got out of a pool.
Im obsessed
Verified Buyer
My curly/wavy hair loves this shampoo, and it smells AMAZING. Its my every day, and the scent isnt so strong that it gives me a headache, thank goodness. Something to keep in mind just in case scent matters. WOOOOORTH ITTTTTT BUY IT. USE IT. LOVE IT. 😍😍😍