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Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613459
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/ Eau, Cetearyl Alcohol, Ethanolamine, Laureth-3, Sodium Laureth Sulfate, Glyceryl Stearate Se, 2,4-Diaminophenoxyethanol Sulfate, Toluene-2,5-Diamine Sulfate, Sodium Sulfate, Decyltetradecanol, Sodium Lauryl Sulfate, Parfum/Fragrance, Sodium Sulfite, Ascorbic Acid, Resorcinol, Disodium EDTA, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter, Sodium Hydroxide, Citric Acid.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
93 results
Did nothing
My daughter has dirty blond hair so we tried the 3VV Dark Violet Brown. It literally did nothing. It didn't even dye the towel that we used to wipe off our hands. Total waste of time and money.
Light brown turned my hair black
the light brown color somehow turned my hair pitch black
Works great for my hair!
I am naturally blonde, and have been dying my hair black for a few years now. Since my hair is naturally much lighter than the dye that I use, I assume it does play a part in how long it lasts for me. I only use this on my roots for retouches every 4-6 weeks, and every 3-4 months or so I'll pull it down through the ends to refresh everything. With a 10vol developer, this lasts for me and does not wash out other than minimal bleeding the first two washes or so. My hair remains black (none of that red look to it in the sun) with the 1N and always leaves it feeling soft and looking glossy; I don't feel that it compromises my hair's health. Definitely recommend if you're doing something similar w your hair color.
Color only lasts 1-2 washes even though it says 30 washes
Color only lasts 1-2 washes even though it says 30 washes.
Perfect for touch up
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I think this is perfect if you don't want to spend the money getting your hair done. it gives your hair a shine and makes it feel so soft afterwards I think it gives your hair a salon look without the salon price