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Highlights
Summary
dpHUE Gloss+ is a semi-permanent deep conditioning formula that deposits rich color in just 3-20 mins. The Gloss+ family includes 13 available hydrating pigmented shades and 1 sheer hue, leaving hair soft, luminous, and deeply moisturized for up to 8 washes.
Benefits
- Color boost with crazy healthy shine
- Works on natural or color treated hair
- Deep conditioning treatment
- Semi-permanent results
- Can be used as often as desired without any damage to hair
- No peroxide, ammonia or mixing
- Available in many shades
- Shades match and can be used with dpHUE Permanent Root Touch-Up Kit and dpHUE Color Touch Up Spray
- Cruelty-free and vegan
- 2022 Harper's Bazaar "Best Gloss" Hair Award Winner
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Gluten
Item 2544605
Apply to clean, damp hair. Leave on for 3-20 minutes, depending on desired effect. Rinse thoroughly. Use as needed, whenever you want a color boost and to add extra shine. Lasts up to ten shampoos. All Gloss+ shades can be mixed with Sheer to create your ideal Gloss+ shade.
Water/Aqua/Eau, Cetearyl Alcohol, Propylene Glycol, Behentrimonium Chloride, Dimethicone, Polyquaternium-10, Triethanolamine, Parfum (Fragrance), Disodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Basic Blue 99, Basic Brown 17.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 5 out of 285 Questions
- Q
I have been using 2 parts light brown to 1 part copper to achieve the natural red brown/Auburn shade that matches my natural. Would the Auburn shade be a good alternative to always having to custom mix? I don't want that burgundy or Crayola red tone, more chestnut brown. Thanks in advance!
- Asked by Mattie
- Official Answer By dpHUE - Brand EngageGloss+ Auburn could be a great alternative to your current Light Brown + Copper mix. It’s a warm red-brown shade that may give you a similar result without the custom blending. Since you’re looking for a natural, chestnut finish (not burgundy), we recommend doing a strand test first to make sure the tone works for your hair and goal. If it skews too red, you can always adjust with a bit of Light Brown or Sheer.Was this answer helpful to you
- Q
I have natural no dye dark brown hair and about 25% grey (my grey is white). I want to freshen and darken my brown hair but not change the white. Can i use the black and follow up with the purple to clear anything that sticks to the white? Will purple leave the black deposit in?
- Asked by Al
- Official Answer By dpHUE - Brand EngageThanks for your question. Since your natural color is dark brown, we recommend using Gloss+ in Dark Brown instead of Black, which can appear too harsh and reduce contrast with your white or gray strands. Gloss+ won't fully cover grays but may slightly tint them. If you want to keep your grays bright, avoid applying the product to those areas. If you're mainly looking to refresh your tone and add shine, Gloss+ Sheer is a great option. It won't darken your hair but will enhance overall vibrancy. Purple shampoo is meant for blonde, silver, or gray hair and won’t remove Gloss+ pigment, especially darker shades. A strand test is always a good idea to preview results before applying all over.Was this answer helpful to you
- Q
Can you put this product in clean dry hair and then rinse it out?
- Asked by Nicole
- Official Answer By dpHUE - Brand EngageFor best results, we recommend applying Gloss+ to clean, damp hair—not dry. Damp hair helps the product spread evenly and absorb more consistently. Applying on dry hair may lead to patchy results or uneven color payoff. So be sure to shampoo first, towel-dry, then apply Gloss+ evenly from roots to ends. Leave on for up to 20 minutes, then rinse thoroughly and follow with conditioner if needed!Was this answer helpful to you
- Q
Is the pigment from the glossy glaze the same pigment used in the Gloss+
- Asked by Allie
- Official Answer By dpHUE - Brand EngageGreat question! While both products add tone and shine, Glossy Glaze uses a temporary tint that gives subtle color and rinses out more quickly, while Gloss+ uses semi-permanent dye pigments designed to last longer and deliver deeper, more noticeable color. So no, the pigments are not the same—Gloss+ offers more intense, buildable color, while Glossy Glaze provides a sheer tint and shine that fades with each wash.Was this answer helpful to you
- Q
What's the difference between this product and the glossy glaze?
- Asked by sarah
- Official Answer By dpHUE - Brand EngageGloss+ is a semi-permanent that deposits color and deep conditions—perfect for boosting or refreshing your shade. Glossy Glaze is a quick shine treatment with a hue of tint. Some shades, like Cool Blonde, offer subtle toning effects, but it doesn’t deposit color like Gloss+.(some shades tone, like Cool Blonde) but doesn’t deposit color like Gloss+. Use Gloss+ for color, Glossy Glaze for shine!Was this answer helpful to you
Reviews
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Most Helpful Positive Review
Seems to work
I really hesitated to buy this because of the price and I wasn't sure how it would work but Ulta has such a libral return policy I thought I would try it. I used this when my hair had a lot of gray roots and I should have been using a box color like I usually do so this was a pretty tough test of th...
Most Helpful Critical Review
Does not work!
Discovered this at Ulta by accident. I was excited about this product. I'm getting tired of root touch ups every 2 weeks. Well it did nothing. I left it on for 40 mins. As I was waiting, it looked like my roots were turning golden brown. I needed darker, but I would have been fine with it. Washed ...
973 results
This stuff fixed my orange highlights!
I was hesitant to buy this because of some bad reviews, but I needed to urgently fix my orange brassy hair after I messed up and did my own highlights at home and the result was horrible. This thing worked like magic, I have coarse dark brown hair and the results were amazing I used cool medium brown, applied on dry clean hair and left it for an hour. My hair turned out a shiny brunette with subtle caramel highlights, also there is more than one application in one bottle.
Does not work
I bought the Caramel gloss to achieve the warmer tone showcased by the brand, but it didn't do anything. I tried it three times, and it just felt like a poor-quality conditioner. L'Oréal gloss is a thousand times better.
Works well
It does a good job at color + shine, i think I used too littlr for color but ill just use mot next time. It has a strange scent that reminds me of cat pee
Finally something that works!!
Hair Type Wavy Hair
This is EXACTLY what I have been looking for to keep my color looking natural in between toners. I find salon toners tend to wash out for me in 3-4 weeks max and I have been desperately trying to find something to keep my color without over toning!
Nice semi perm gloss
Hair Type Straight Hair
I got the cool brown semi gloss, it was nice color and the shine from the gloss was nice as well. Doesn't last very long however washes out in a few washes.