Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
- Available to ship
- See same day delivery eligibility in bag
Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
Paul Mitchell Awapuhi Wild Ginger HydraSoft Shampoo replenishes moisture, softens hair and adds beautiful shine.
Benefits
- Gently cleanses hair + replenishes moisture
- Gives hair a clean, silky, shiny finish
- Ideal for all hair types, especially dry + frizzy hair
Features
- Made from at least 25% PCR (post-consumer recycled) packaging (percentages may vary/excludes closures)
- Ginger tea scent
- Color safe
- Sulfate free (without SLS, SLES, ALS)
- Paraben free
- Gluten free
Key Ingredients
- Features the HydraTriplex blend to hydrate, bind + seal the cuticle
- Collagen + hyaluronic acid deeply hydrate strands
- Marine plant extract imparts hydration + beautiful shine
Massage into wet hair. Rinse. For best results, follow with HydraSoft Conditioner.
Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium C14- 16 Olefin Sulfonate, Sodium Chloride, Hedychium Coronarium (White Ginger) Root Extract, Laminaria Digitata Extract, Macadamia Integrifolia Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, Beta Vulgaris (Beet) Root Extract (Extrait de Racine de Betterave), Aloe Barbadensis Extract, Anthemis Nobilis Flower Extract, Ascophyllum Nodosum Extract, Rosmarinus Officinalis Leaf, Yeast Extract (Extrait de Levure), Hydrolyzed Soy Protein, Leuconostoc/ Radish Root Ferment Filtrate, Glycine, Valine, Isoleucine, Proline, Threonine, Histidine, Phenylalanine, Arginine, Alanine, Serine, Hyaluronic Acid, Disodium Cocoamphodiacetate, Divinyldimethicone/ Dimethicone Copolymer, Glycerin, Disodium Cocoyl Glutamate, PEG-150 Distearate, Propylene Glycol, Quaternium-80, Citric Acid, Styrene/ Acrylates Copolymer, Sodium Glycolate, Polyquaternium-10, Xylitylglucoside, Anhydroxylitol, Coco-Glucoside, Trisodium Ethylenediamine Disuccinate, C12-13 Alketh-23, C12-13 Alketh-3, Xylitol, Phenoxyethanol, Benzoic Acid, Caprylic/ Capric Triglyceride, Sodium PCA, Sodium Lactate, Sodium Hyaluronate, Lactic Acid, Aspartic Acid, PCA, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, PEG-12 Dimethicone, Magnesium Chloride, Magnesium Nitrate, Methylisothiazolinone, Methylchloroisothiazolinone, Parfum (Fragrance), Limonene, Hexyl Cinnamal, Benzyl Salicylate
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored Products
12 items
Use previous and next buttons to navigate the slides of the Sponsored Products Product Carousel
Questions
Ask a QuestionWhat do you want to know about this product?
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
- 1Wavy Hair
Most Helpful Positive Review
Velvety soft
For context, I have mid-shoulder length, fine (but a lot), coarse, wavy, frizzy hair with a very sensitive and oily prone scalp. I LOVE this new Awapuhi shampoo! I live in a highly polluted, desert climate with temps currently above 100. The cleanse on the shampoo is the perfect amount to get all th...
Most Helpful Critical Review
Not what I expected
Purchased because I remembered how much I liked the OG Awapuhi Wild Ginger line (in the black packaging), however, my type 4 hair did not like this at all. It did get my scalp somewhat clean on the first lather, but due to the stripping nature of the shampoo, I had to go back in with a more moisturi...
56 results
Wonderful
I love the smell, it lathers well and really makes my hair feel clean afterwards. My only con would be the price.
skip
Hair Type Wavy Hair
this did nothing for my hair. It didn't even feel soft
Not cleansing
I expected this to be somewhat near as amazing as the origibal awapuhi line but it is nowhere near as good. It does not leave my hair feeling clean and there is next to no smell. Also if you have curly hair, forget about it. This is horrible and they should have left the formula alone.
Not a fan
Verified Buyer
Did not find it hydrating
4C Hair falling out
I purchased both the shampoo and conditioner and i noticed that my hair is shedding more now. Its making my hair fall out. If you have 4c proceed with caution